Cupra Leon vs Jaecoo J8

What's the difference?

Cupra is not trying to fit in.

In a car market that is getting more and more crowded the Volkswagen Group-owned Spanish performance brand is looking to stand out. Which is why its refreshed Leon hatchback range has added the most unlikely of new models - a small wagon.

The conventional hatchback is struggling to survive against the onslaught of SUVs, and almost every brand has abandoned the wagon in all its sizes, but not Cupra. It has added the Leon Sportstourer to its facelifted Leon hatchback range, giving buyers looking for something different a new alternative.

This new compact wagon is powered by a plug-in hybrid powertrain and joins the Leon hatch in a three-pronged line-up initially, with the Leon S mild-hybrid and VZx hot hatch. A red hot VZx version of the Sportstourer and plug-in hybrid hatch are locked in to join the local Cupra range in 2026, but for now we’ll focus on this trio.

The Jaecoo J8 is an odd car.

It’s hard to place exactly where it sits in the market. It’s premium, but very affordable. It's very big but only has five seats. And it’s petrol only, at least for now, in a world that is obsessed with hybrid or electric power.

You’ve probably never heard of Jaecoo. That’s alright it’s only new, but it’s a fresh Chinese brand with big ambitions. A more accurate description is it’s Chery’s premium sub-brand.

And the J8 is its new flagship SUV that has found a little niche that's been left in Australia’s overflowing SUV segment.

It’s about the same size as the Kia Sorento or Hyundai Santa Fe family SUVs, but the J8 is five seats only and ditches the third row for a big boot.

The interior wouldn’t look out of place if it had a three-pointed star on the bonnet but the price tag will have you thinking you can buy two for the price of one.