Cupra Ateca vs BMW X4
What's the difference?

Cupra Ateca

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2025 price

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BMW X4

$49,990 - $83,880

2022 price

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Summary

2025 Cupra Ateca

2022 BMW X4

By Laura Berry

By Stephen Corby

Safety Rating

Engine Type

Turbo 4, 2.0L

Fuel Type

Premium Unleaded Petrol

Fuel Efficiency

7.1L/100km (combined)

7.9L/100km (combined)

Seating

Likes

The 'mysterious' brand
Volkswagen quality and engineering
Lower price into the Ateca model

Slick exterior
Punchy engine
Excellent steering

Dislikes

Safety tech could be more cutting edge
Fuel economy on the high side
No head-up display

Cabin size
Restricted visibility
Boot design

2025 Cupra Ateca Summary

Not many people even know what a Cupra Ateca V is… and this is the second best thing about this small SUV. The first best thing is that Cupra is owned by Volkswagen.

So, this means you can have your mysterious SUV not many other people drive while knowing it’s underpinned by one of the largest car manufacturers in the world which makes cars millions of people drive and one which also has a reputation for high quality vehicles.

The big news here is the Ateca model range has a new and lower entry fee with the arrival of this V grade. See, until now the only Ateca Australians could buy is the high-performance VZx which while really sporty also came with a pretty big price tag.

So, how much is the Ateca V and what do you get for the money? We found this out at the Australian launch along with how practical and safe it is and what it’s like to drive.

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2022 BMW X4 Summary

Look, personally I found it amusingly weird when German car companies started sloping the roofs on sedans and calling them “coupes”, despite the fact that they had four doors. Their ability to imagine segments, and find buyers in them, that have no reason to exist is almost something to admire.

But turning SUVs, like the already very capable X3, into coupes? Frankly, it’s like turning an ass into an elbow. Lower the roof to reduce headroom and shrink the boot? Why? Because it will look so sexy people won’t be able to resist it. That’s BMW’s approach with the X4 and, somehow, it seems to work.

And, to be fair, sporty SUVs are not a BMW thing: the Range Rover Evoque, Audi Q5 Sportback, and Mercedes-AMG’s range of GLC Coupé models have all taken off, each contributing toward an unlikely trend that doesn’t seem to be going away any time soon.

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Deep dive comparison

2025 Cupra Ateca 2022 BMW X4

Verdict

The Cupra Ateca V is a much needed more affordable way into this small SUV while still offering a high-end feeling with plenty of standard features. Yes, the V isn't as high-powered as the VZx but it's still great to drive in the city and on the open road. Big on the inside and small on the outside the Cupra Ateca can perform urban and (small) family duties well.

Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.

Verdict

Okay, so the BMW X4 xDrive30i is neither an ass nor an elbow, to be fair, it's more of a bulky shoulder muscle, or two.

I can't say I'll ever love the X4, the idea of it is a bit too weird for me, but I can't help admiring the way it looks and the way it drives.

It's a bit like a sedan on steroids - or an SUV on a diet, depending on your perspective - but that doesn’t take away from the fact that it’s fun to drive, comfortable and retains just enough coolness, and just enough practicality, to make it worthwhile.

Cupra Ateca vs BMW X4 What's the difference?

Summary

Deep dive comparison

Verdict

Verdict

Cupra Ateca vs BMW X4
What's the difference?