Volkswagen ID. Buzz vs BMW 330i

What's the difference?

The only way to make this car cooler would be to add a split fold-out windscreen and a tube steel luggage rack on the roof.

It’s fast, super practical, comfortable and guaranteed to put a smile on the face of premium family buyers ready to go for something different. And that smile will extend to just about everyone who lays eyes on it. I love it.

Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.

I thoroughly enjoyed my time in the BMW 320i M Sport. It’s fun to drive and I felt connected to what the car was doing on the road. The harder ride may not appeal to some but I didn’t mind it. The cosy back seat and boot mean it will probably suit a smaller family best and one which doesn’t have to worry about carrying a lot of gear around regularly, but it suited my needs just fine.

I reckon this is a car for those drivers who don’t want to compromise on performance but still have a kid or two. If you’re after the cushioned comfort of a Merc, this won’t appeal but I didn't want to give this one back and happily give it a firm 8/10.

My son liked the sports car looks and enjoyed the amenities in his row. He gives it a 10/10.

The ID.Buzz GTX is characterised by a unique front bumper with new integrated daytime running lights near its outer edges and a narrower black honeycomb grille. 

GTX badging and the exterior mirror housings are finished in high-gloss black, and 21-inch alloy wheels are standard.

The rich ‘Cherry Red’ solid paint finish of the launch test car is exclusive to the GTX and it’s a fair bet many buyers will stump up the extra $4K required for a two-tone treatment, in this case with ‘Mono Silver’ as the highlight colour.

The interior is familiar ID.Buzz territory, with the long, broad dashtop pushing the windscreen and small front windows beside it into a quintessentially Kombi ‘bay window’-style design.

A 12-inch central multimedia screen sits proud of the multi-layered dash, and a slick 5.3-inch LCD instrument and car data display is fixed in front of the driver.

A black headliner dials up the sporty feel, the electric front seats are a GTX-specific design and the synthetic diamond pattern microfleece trim is highlighted by red contrast stitching and piping. 

The red cross-stitching extends to the steering wheel and smile-inducing stainless steel ‘play’ and ‘pause’ symbols on the accelerator and brake pedals are retained.

The sub-zero cool exterior design manages to merge with a more restrained and practical interior perfectly. VW has solid retro form with the ‘New Beetle’ from the 1990s and this primo ID.Buzz looks amazing. It drew an instant crowd of curious onlookers every time we stopped. 

Sharper than its predecessor, the new 320i has LED everything with the rear lights being longer and curving around to the sides of the car.

The classic 'kidney' grille is darkened and more pronounced, with the black panelling extending to the rear to create an unapologetically sporty presence. A presence that’s accentuated by the twin exhausts.

The batcave interior with its black headliner, black seats… black everything, looks smart and stylish.

You do have a fair bit of harder touchpoints throughout but the customisable ambient lighting helps to soften the overall effect.

With its 2068mm width, 4709mm length and 1435mm height, the sedan makes its presence known without feeling cumbersome to manoeuvre. Urban dwellers need not fear their local car park!

The ID.Buzz GTX is offered in shorter wheelbase variants with five- and six-seat configurations for other markets, but here it’s seven seats and long-wheelbase only.

At close to five metres long and just under two metres wide, it’s road-trip ready with heaps of breathing room for all seven occupants.

Placement of the gearshift on the right-hand side of the steering column frees up extra space in the front and there’s heaps of storage including a moveable (and removable) centre console unit between the front seats with pull-out drawers at either end, two trays in each door (the lower one offering room for multiple large bottles), a decent glove box and a fold-out dual cupholder unit.

There’s also an oddments shelf in front of the passenger, a wireless device charging slot in the dash and adjustable fold-down armrests on both sides of the front seats.

Pull the handle on the power-opening sliding side doors and the second row opens up with three seating positions offering hectares of room in all directions. 

This row can be moved 200mm longitudinally if a turf war erupts with those in the third row. And storage is great with two pockets and a fold out table on each front seatback as well as huge door bins with waste baskets included. There are also adjustable vents with temperature control in the roof.

There’s enough head and legroom for adults in the third row although the backrest is relatively upright. Even access is straightforward and there are numerous storage trays, cupholders, air vents and storage slots back there.

Power across the cabin runs to two USB-C ports in the dash, another in the front passenger area and four USB-C charging sockets in the rear.

Boot space increases from a handy 306 litres with all seats up to 1340 litres with the 50/50 split-folding third row down, and 2469L with it and the 60/40 split second row lowered. That’s plenty.

And that 1.6-tonne braked trailer towing capacity means a jet ski, even a mid-size camper trailer, is within hauling range.

The power tailgate is welcome and the rear of the boot’s load platform sits above two storage boxes. But you won’t find a spare of any description back there; a repair-inflator kit is your only option. So beware, a flat could really suck the air out of this mobile family room.

For such a sleek looking sedan, it’s generous up front with plenty of head and legroom.

You can adjust the seat to sit quite low and both front seats have extendable under-thigh supports, which should excite taller drivers. 

My 189cm (6’2”) brother has the 328i and is very comfortable but taller front passengers will encroach on back seat passenger comfort.

The front seats are quite firm on the backside, they also lack adjustable lumbar support, so expect to stretch the kinks out on a longer trip.

The amenities and tech feel well thought out and easy enough to use. The 12.3-inch touchscreen multimedia system looks great and has the best-looking graphics I’ve sampled.

The BMW system is intuitive to use once you get used to it. If you’re not interested in using the touchscreen, you can also utilise the rotary-wheel for menu selections.

There’s also Bluetooth connectivity, wireless Apple CarPlay and Android Auto plus built-in satellite navigation.

The 12.3-inch digital instrument panel is customisable and the information displayed simply but you won’t really look at it because of the head-up display.

Front occupants enjoy a wireless charging pad for their smart phone, a USB-A and USB-C port plus a 12-volt socket. Rear passengers get a couple of USB-C ports, too.

The storage is good for this size sedan but overall passenger room takes priority, but the glove box and middle console will suffice for everyday use.

While it may not excite others, I love the big bottle holders in the doors. They’re large enough for my big 1.5L bottle and angled for easy access. These are found in the rear doors as well.

Back seat passengers enjoy climate control, directional air vents, two cupholders, netted map pockets and reading lights.

My six-year old was happy with the amenities and lower ground clearance because he felt comfortable and had his independence.

The boot offers a good capacity of 480L and the aperture isn’t too narrow, so you can comfortably access items if they roll to the back.

I had plenty of room for my little family’s needs but if you’re a larger family, you may need to get strategic with gear storage.

Being a base model, you do miss out on a powered tailgate, which is a shame but not too much of an issue given this is a sedan and the lid isn’t heavy.

There’s also no spare tyre or even a puncture repair kit but you have run-flats, so you should be able to limp to a service centre if need be.

There are seven variants for the BMW 3 Series sedan and our model is the base model for the petrol variants.

There is a plug-in hybrid version, the 330e, if you’re after a more fuel-efficient option but it will up the price by about $20K.

As it stands the 320i M Sport is $78,900, before on-road costs. Our model has been finished in 'M Brooklyn Grey', which adds $1539 to the price.

That puts it at a similar price point as its rivals. You get a well-specified package with the M Sport but it doesn’t have the same sense of cushioned comfort as the Merc does, but more on that later.

Still, the sporty and streamlined interior is headlined by BMW’s dual 12.3-inch screens that sit propped on the dash like a futuristic cockpit.

The mix of synthetic leather and cloth seats are electric and have adjustable side bolsters for when you want to go hard in a turn.

The interior also boasts a sunroof and wireless Apple CarPlay and wired Android Auto. There are some other highlights like the 18-inch alloy wheels, leather steering wheel and the crystal-clear head-up display, to name a few. 

The GTX is a twin-motor AWD, the front unit generating 80kW/134Nm and the rear 210kW/560Nm. Total output is 250kW/590Nm which boosts towing capacity from 1.0-tonne in the single-motor ID.Buzz to 1600kg.

A single-speed transmission sends drive primarily to the rear wheels to maximise efficiency, the dual-motor set-up able to direct power to the front axle as required during acceleration or to manage available traction.

The 320i M Sport has the ‘baby’ engine in the 3 Series line-up but the 2.0-litre, four-cylinder turbo-petrol powertrain still delivers on power with a maximum output of 135kW/300Nm. 

This is a rear-wheel drive and has an eight-speed auto-transmission which delivers very smooth gear changes.

Despite having the smaller engine, it can still go from 0-100km/h in just 7.4 seconds.

The ID.Buzz GTX’s 86kWh lithium-ion battery delivers a claimed (WLTP) range of 473km and the car uses a CCS Type 3 socket. VW includes a Mode 2 and Mode 3 cable as standard.

The claimed 10-80 per cent 200kW DC fast charge time is 26 minutes, while the same top-up takes nine hours at a maximum 11.0kW AC capacity.

Claimed energy consumption on the combined (urban/extra-urban) cycle is 20.2kWh/100km (WLTP) and over several hundred kilometres of mainly B-road and freeway running on the launch we saw an average of 24.5kWh/100km, which isn’t out of order given the type of driving involved.

In a world with rising fuel prices, the efficiency of this decently powered sedan should excite you.

The official combined fuel cycle is 6.5L/100km. Real world testing saw my figure at 7.4L/100km after a mix of open-road and urban driving this week.

I thought that was great for how hard I drove it and for the power, you won’t be wincing when you put your foot down. I would expect it to be higher in an urban setting.

The 320i has a 59L fuel tank and based on the official combined cycle figure, you should get just over 900km of driving range, which is great, especially if you do 'roadies' like me!

Despite the fact that it weighs in at around 2.8 tonnes (2780kg), Volkswagen Australia says this dual-motor ID.Buzz accelerates from 0-100km/h in 6.4 seconds and on to a 160km/h maximum velocity, if you dare. 

And there is always some serious oomph lurking under your right foot. Trundle along at 65km/h, pin the accelerator, and in roughly two blinks of an eye you’re doing 95km/h. 

Proportionally, this car is like a loaf of bread on wheels - about as high as it is wide. And on the windy launch drive we were buffeted a bit, the car moving sideways slightly when hit with a gust. But overall, it remains stable despite its proportions. That said, some wind noise comes over the bluff nose on the freeway, but never to an alarming degree. 

The ID. Buzz rides on VW’s Modular Electric Drive (MEB) platform and there’s been past criticism of the short-wheelbase versions' ride quality, but there are no such issues here.

Suspension is by struts at the front and semi-trailing arms at the rear and this GTX has had a suspension retune with particular attention paid to key components, including the dampers.

On rural roads that have seen better days, dotted with potholes, bumps and thumps, a combination of that suspension retune and the longer wheelbase helped the GTX handle it well. 

There are five drive modes with Comfort the default. Eco smooths out acceleration, tapers the climate control and reduces overall power, while Sport dials up the powertrain, suspension and steering. Traction optimises the AWD system for loose or slippery surfaces and Individual allows you to cherry pick various attributes for a custom set-up.

Steering is progressive rate and you can feel it loading up nicely as you head into a corner. Not the last word in terms of road feel, but the car points accurately and turn-in is nice and progressive.

At the same time you’ve got the electric motors constantly shuffling drive between the front and rear axles, helping you out if you decide to explore the car’s sporty nature and have a crack in the corners.

Tyres are Hankook Ventus S1 Evo3 EV specials (235/45 fr - 265/40 rr) and in long, sweeping bends, taken at pretty decent speed, they grip hard. Even on coarse-chip B-road surfaces there’s a bit of rumble but it’s far from a roar.

Braking is by large (358mm) ventilated discs in the front and, believe it or not, drums at the back. A well-designed, modern drum brake can work effectively and the regenerative braking in an EV like this is a big factor in terms of washing off speed.

In terms of lower speed manoeuvres, you’ve got a 360-degree camera view as well as a reversing camera and front and rear parking sensors. If you really need some help, Park Assist Plus will get the job done for you.

In terms of ergonomics, we spent hours behind the wheel and the front seats remained comfortable and supportive in terms of lateral grip.

Speaking of grip, the steering wheel is nice to hold. And the cool little 5.3-inch instrument and car data display is clear as a bell, and the large 12-inch media screen is easy to use and working through the different screens is largely intuitive.

There's a lot that I like about how this performs but a highlight is how eagerly the car responds when you accelerate.

However, it’s not unbridled power. There’s no bucking at the front or shuddering through the steering wheel. It’s controlled but still very fun.

The lower centre of gravity and coupe-like height of this does mean it handles corners well and the bolstered seats hold you firmly into place, meaning you can be free to drive this a little harder than you might normally. Which I did and can confirm it handles itself well.

This has the M Sport suspension, which means it’s stiff, but you feel very connected to the road.

You do get a lot of talk-back from bumps in the road but unless you hit a big pothole, you never feel rattled by them.

But it is a harder ride than other luxury models, which doesn’t bother me as I like the handling, but if you want limo-like comfort, look elsewhere.

The cabin is very nice to spend a lot of time in and relatively quiet, even at higher speeds.

The 11.4m turning circle and sleek dimensions makes it very handy to park, even in tight car parks. The nose is long but the front and rear parking sensors take out any ‘will I make it’ moments and the super clear reversing camera is great. 

The safety list includes a suite of features and the following come as standard: adaptive cruise control, auto emergency braking (operational from 5.0-210km/h), blind-spot monitoring, speed sign recognition, forward collision warning, SOS emergency call button, daytime running lights and rear cross-traffic alert.

I like the intelligent seatbelt reminder and that the bonnet is considered 'active', meaning it will lift up and away from the engine if the sensors detect that a pedestrian has been hit.

However, I have to call out the lane departure and keeping aids. It’s a hit or miss system and I tested it extensively this week once I noticed it.

You can customise the sensitivity levels and even on the highest sensitivity, it works too sporadically for my liking. BMW should improve this system for future instalments.

The 3 Series has been awarded a maximum five-star ANCAP safety rating but it was done a while ago in 2019. It only has seven airbags and is missing the newer front centre airbag. 

There are ISOFIX child seat mounts on the outboard seats and three top tether anchor points but the back seat is a bit too narrow to comfortably fit three child seats side by side.

You'll be able to fit a 0-4 rearward facing child seat but may struggle if you're a tall family.

The ID.Buzz GTX is covered by Volkswagen Australia’s five-year/unlimited-km warranty with two years’ roadside assistance included. On top of that, there’s an eight-year/160,000km warranty on the drive battery.

That general warranty is in line with the mainstream market, although it’s worth noting an increasing number are stepping up to longer terms, including 10 years.  

There’s a 12-year corrosion perforation warranty and keep servicing with an authorised VW dealer and that roadside assistance support will be rolled over for another two years each time.

The recommended maintenance interval is two years/30,000km. Standard scheduled service pricing is $687 for each of the first five workshop visits, while pre-paid plans covering six, eight or 10 years represent savings of between 30 and 35 per cent on that figure, which is pretty handy.

The 320i comes with a five-year/unlimited km warranty, which is standard for this class.

You can choose between a three- or five-year capped-priced servicing plan. The five-year plan costs just $2150, or $430 a year, which is competitive for this class.

Like other BMWs, servicing intervals are condition-based, with the car letting you know when it needs to be serviced.