Ssangyong Korando vs Kia Sportage

What's the difference?

It’s safe to say that SsangYong’s reintroduction to Australia back in late 2018 didn’t go as planned.

Since the relaunch, the world was plunged into an industry-disrupting pandemic and the brand has had to manage bankruptcy in its Korean home market.

But that has also created an opportunity, as big-name brands like Toyota, Mazda, Hyundai, Kia and Mitsubishi continue to push upmarket, it leaves price-sensitive customers with fewer and fewer options.

As a cut-price alternative alongside Chinese brands like MG, LDV and GWM Haval, SsangYong could very well carve out its niche as more Australians look to get into new wheels without breaking the bank.

And while the Musso ute and Rexton large SUV are the brand’s biggest sellers, it’s the Korando mid-size SUV that could make the biggest impact in turning SsangYong’s fortunes around as it competes in the booming mid-size SUV market.

So, does the SsangYong Korando have what it takes to steal sales away from big dogs like the Toyota RAV4 and Mazda CX-5? Or are you better off waiting months and months for a known quantity?

An updated Sportage is a big deal for Kia. It's the brand's best-selling model in Australia and around the world, and arguably has never faced more and stiffer competition.

There's a new Mazda CX-5 around the corner, this time with a hybrid, and Toyota has just whipped the covers off its new RAV4. And that's before you mention Hyundai, Volkswagen, Honda or the litany of Chinese newcomers all here for slice of the pie.

Kia tells us this mid-life update is designed to look better, drive better, offer better tech, better safety and better equipment right across a vast range that includes petrol, diesel, hybrid, two-wheel drive, all-wheel drive, turbo and non-turbo alike.

So the question is, is all of that enough to keep the Sportage fresh in the face of all this new competition? Let's go find out.