What's the difference?
Does Australia need yet another new car brand?
It’s the question I keep asking myself seemingly every other week as a new brand announces its intention to join the other 70 odd marques already competing for a slice of the Australia new-car market.
Chery made a successful re-entry into the Australian market in 2023, quickly establishing itself as a value-led brand. Earlier this year it launched Jaecoo, its more premium, adventure-focused offering and announced it would be spun-off into separate showrooms alongside the new Omoda brand.
The first Omoda-badged vehicle has now arrived, the Omoda 9 Virtue SHS (Super Hybrid System), which will join the almost-as-new Jaecoo J7 and J8 in the growing number of dealers around Australia.
So, does Australia need Omoda? Does the Omoda 9 Virtue SHS make a compelling case, in the same way the sharply-priced Chery models have?
Read on for our verdict.
Polestar finally has more than one offering in its Australian model range. Following the Polestar 2 sedan that arrived in late 2021, and the recently launched Polestar 3 large SUV, the Geely-owned marque has just launched the model that is expected to be its top seller.
The Polestar 4 is a medium coupe-style SUV with liftback vibes, and it is set to line up against some of the most popular EVs on the market, including the Tesla Model Y.
Although, as Polestar execs claim, and the price suggests, it’s a more premium offering than the Tesla.
It is loaded with new technology, including a digital rear-view camera that replaces a traditional rear windscreen, which will either appeal to, or alienate buyers. Probably the former given the appeal of new tech to EV buyers.
But can the Polestar 4 snatch attention away from Tesla and the other solid electric SUVs of a similar size? Read on to find out.
The arrival of Omoda and Jaecoo so soon after Chery’s Australian return just feels like a huge task to take on for the company. And given the amount of other new brands hitting local roads there is a real danger that customers will either feel overwhelmed or simply ignore many of these new models.
Trying to position Omoda as a genuine alternative to luxury brands, and even the likes of Mazda and Volkswagen, is a tough ask for the brand and its dealers. Certainly the price and styling will help attract potential buyers but to cement itself in the local market it will need to make sure it makes an impact early.
Judging the Omoda 9 on its merits, it’s a nice enough SUV and does many things well but doesn’t have any elements that really ensure it stands out from the numerous competitors it faces.
Polestar may be a Tesla rival but the Polestar 4 looks and feels much more premium than the Model Y. The brand has taken its time to get the cabin just right and the sustainable materials don’t feel cheap in any way. In fact, this car feels special.
I may not be a fan of some of the tech - the digital rear-view mirror, for example - but many people will be drawn to the car because of these features.
On the road, the Polestar 4 is a cracking EV, with excellent driving range and a fun factor that can’t be denied. That aftersales offer is just the cherry on the cake.
This is Polestar’s best chance yet of being accepted by the masses.
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.
From a design perspective, the Omoda 9 certainly stands out as different from the Chery and Jaecoo range. It has a distinctive look that speaks to its ‘premium’ and ‘technology’ aspirations, both on the exterior and interior.
However, to this reviewer’s eyes, there are also quite clearly some visual similarities to the Cadillac Lyriq, both in the overall silhouette but also the details and cabin design. This isn’t unusual in the car industry, especially from Chinese brands. Jaecoo’s designers clearly took inspiration from Range Rover, so it makes sense that the Omoda would find an equivalent luxury brand to be inspired by. Or perhaps it’s just a coincidence…
The important thing is that it’s notably different to what Chery is offering with its Tiggo models, which form the core of its Australian line-up. Omoda needs to be distinct and more upmarket if it is to justify its price premium. On that front, the wider group has done a nice job of making each brand stand out visually.
Judging the interior of the Omoda 9 on its own, it's actually a very pleasant place to be. The level of design, fit and finish also feels like a big step up on what Chery offers, even if it does feel familiar. The materials don't feel truly premium, but given the price that's understandable and acceptable.
Polestar pitches itself as a design-led brand and so far that checks out. The Polestar 2 is a striking sedan, the 3 is a bold, boxy, big SUV and now the 4 is the latest sexy addition to the range.
As mentioned, it is technically a medium SUV but it has a distinct fastback look. Polestar calls it a coupe-SUV. Whatever it is, it looks smashing in the metal.
The sleek silhouette pairs nicely with the split LED headlights and low-set front end. While there is an elevated ride height, it manages to sit low enough to the ground to look sporty.
The most interesting angle of the Polestar 4 is the rear. This car does not have a rear windscreen. The tailgate is made up of aluminium panels instead of glass, but the massive panoramic roof stretches back to the top of the tailgate.
The squared-off rear sits up high and houses gorgeous tail-lights that span the width of the car. Even though the rear is controversial given the lack of window, it’s probably the Polestar’s best angle. It’s unique and striking.
The Polestar 4’s interior design is best described as stylish minimalism. It is much more interesting than Tesla’s appliance-like cabin design, and it’s clear a lot of thought has gone into the interior. There are virtually no buttons which helps the look, but that can impact practicality.
The integrated air vents look stunning as does the flat-bottom steering wheel.
A mix of whites, and light and dark grey materials are broken up by pops of colour like gold seatbelts.
Recycled material is found throughout including the floor mats, dash toppers and seat upholstery, some of which is inspired by the fashion and sportswear industries. But being Polestar, it’s with a sustainable twist.
One of the standout features of the Omoda 9 is its size, measuring 4775mm long with a 2800mm wheelbase. That makes it longer in both measures than the likes of the Toyota RAV4 and Mazda CX-5, pushing it to the upper end of the ‘medium-sized’ SUV segment.
That liberates more space inside, with good room up front and a generous back seat, at least in terms of knee and foot room. The rear seats are compromised slightly by the large sunroof and sloping roofline, with headroom tight for anyone over 180cm.
Unfortunately, the space isn’t utilised as best as it can be, thanks to the lack of seat height adjustment for the driver. It’s not unique to Omoda and is becoming a common issue among Chinese-built cars for reasons I can’t explain. What it means is I couldn’t get the seat to a point I was 100 per cent happy with, which is a problem for what should be a very comfortable vehicle.
Omoda compensates for this with some clever technology, beyond just the pair of 12.3-inch screens (housed in a single setting, which again looks very similar to the Cadillac Lyriq), and the option of wired or wireless Apple CarPlay and Android Auto.
The 14-speaker Sony sound system includes two speakers inside the driver’s headrest. This is a clever addition that allows you to take phone calls via these speakers only, so you don’t annoy the rest of the occupants in the car.
The other notable luxury element is the fragrance system, which can diffuse three different scents into the car. While the names are a bit hard to interpret (Natural, Cure and Sport), the fact you can choose from three different scents and have them gently fill the cabin is a nice luxury touch.
In terms of storage, there's plenty of small item spaces around the cabin and the boot measures a roomy 660 litres and offers a nice flat floor with a square load area. However, that comes at the expense of any sort of spare tyre, with a tyre repair kit located under the floor.
Sliding into the driver’s seat, the first thing I notice is how high the centre console sits. This is clearly a Polestar thing because it’s similar to the 2. This adds to the sporty feel of the cabin, but I don’t know if it needs to be that high.
It does however liberate a massive amount of storage space under the console. You could fit a handbag, shoes or other items there, and Polestar offers accessories like bicycle-esque bottle holders.
There’s more storage in the smallish central bin which also houses two USB-C ports, a half-hidden phone charging pad, and door bins that will fit a larger bottle, but only lying down.
The seats are comfortable and the cloth-like sustainable material in the Singe Motor grade looks great, but it can grip on to clothes a little. The perforated Zinc-coloured ‘animal welfare’ Nappa leather in the Dual Motor is stunning and probably what I would opt for. Which is rare given I am no leather fan. But whatever the material, there’s a decent amount of support on offer.
If you opt for the Nappa upgrade ($7000) you get Harman Kardon speakers embedded in the front headrests. It’s an interesting addition but it sounds quite cool when you realise where the sound is coming from.
Aside from the ‘play’ dial on the console, there are very few visible buttons. Meaning every function is housed in the central 15.4-inch landscape digital display.
I recently spent some time in another new Geely Group product - the Volvo EX30 - which has a similar set-up.
Thankfully, the menu is easy to navigate and the main screen is split between nav (running Google Maps of course) and up to four other functions, including apps like Spotify, a quick link to often-used controls and whatever else you want to customise.
Aside from the visually appealing graphics and colours, the display is crisp and easy to get your head around. The air con is easy to access and you use the screen to change the direction of the vents, which oscillate on the passenger side.
The ambient lighting which is solar system themed is pretty cool, too. You pick the colour by planet. And the ‘Hey Google’ command appears to work well.
However, functions like opening the glove box should still be a physical button. There is no reason it needs to be housed in the screen. Also, adjusting the exterior mirrors and steering wheel required a lesson from the Polestar team. You can do it via the screen, or by using the smart controls on the steering wheel that change depending on what function you need.
Again, this is very clever tech, but is it that necessary? Just because Tesla does something, doesn’t mean every other EV brand on the planet needs to follow suit.
Then we get to the digital interior rearview mirror. While the lack of a rear windscreen does not impact the look of the car negatively, it’s another element that feels like tech for tech’s sake. Is there really enough of a benefit to interior space to justify this radical change to the car?
The display is clear but when you look at it then the exterior mirrors, the object in the display seems closer than the mirrors. There’s also no washer for the camera, with Polestar suggesting the angle means it doesn’t need one. The question remains, what happens if it malfunctions?
I realise you can’t see out the back of plenty of vehicles, like trucks and, often, delivery vans. It’s also something you have to navigate when you pack your car full of gear for holiday and can’t see past all the luggage. And I appreciate many more people will be drawn in by the tech of it all. But for me it remains the answer to a question no one asked.
Moving to the rear, the slightly bucketed seats are plush and supportive and there is acres of legroom thanks to the Polestar 4’s 4.8-metre wheelbase. It is a spacious cabin no doubt, but the placement of the battery pack under the floor means your knees sit up higher than they would in an ICE car. It’s a similar phenomenon in Tesla models. There’s also no toe room under the front seats.
You can, however, recline the rear seats slightly, making for a more relaxed vibe back there. There are amenities like rear digital climate controls, more USB-C ports, chest and knee-level air vents, and a fold-down arm-rest with cupholders, but big bottles won’t fit in the doors.
The boot appears shallow but there is under-floor storage where you can house the charging cable as well as flatter items. All up you get up to 526 litres of cargo space (that includes 31L under-floor), increasing to 1536L with the 60/40 split rear seats folded, while a front cargo space swallows 15L.
Polestar only offers a tyre repair kit for the 4, so no temporary spare.
For those who have been paying close attention the Omoda name will be familiar, as the Chery Omoda 5 was the first model the Chinese brand launched on its return to Australia. That has now evolved into the Chery C5, so the Omoda 9 becomes the first standalone model for the brand as it tries to position itself as a more premium, luxury and lifestyle brand separate from Chery.
While there are no confirmed plans for further Omoda models yet, the Omoda 9 is being positioned as the flagship of the range. It’s a medium-sized SUV but at the larger end of the segment so it will compete against the likes of the Mazda CX-60, BYD Sealion 6 and even the Mitsubishi Outlander PHEV.
In keeping with the more premium image the brand is trying to create, there will be a single, high-specification model offered, the Virtue SHS, which will be priced from $61,990 plus on-road costs.
For this price you get 20-inch alloy wheels, LED headlights and tail-lights, dual-zone climate control, a 14-speaker Sony-branded sound system, inbuilt navigation, surround view camera, automatic parking function, head-up display, wireless smartphone charger, leather seats with memory function, heated seats and steering wheel and even an in-built fragrance system.
Polestar announced prices at the start of the year but the company lowered pricing by between $3000 and $4700 per grade ahead of the vehicle's arrival on Australian shores. That was enough of a drop to ensure it slides in under the Luxury Car Tax threshold.
Two grades are on offer initially, including the Long Range Single Motor real-wheel drive at $78,500, before on-road costs, and the Long Range Dual Motor all-wheel drive from $88,350.
Tesla’s Model Y starts at around $56,000 and tops out at about $83,000 for the Performance, so pricing for the Polestar 4 is aligned with something more premium.
Other similarly positioned EVs include the Hyundai Ioniq 5 ($69,800-$91,300), Kia EV6 ($72,590-$99,590), Skoda Enyaq ($69,990-$83,990) and the Subaru Solterra ($69,990-$76,990).
In a smart move, both grades come with an identical standard features list. The key difference is the powertrain.
The healthy standard equipment list includes the Android Automotive operating system, 'Google Built-in', wireless Apple CarPlay, eight-speaker audio, a 15.4-inch multimedia display, solar system-inspired ambient lighting, eight-way power driver’s seat and six-way powered passenger seat, 20-inch aero wheels and the camera-based interior mirror that replaces the rear windscreen - more on that later.
They also come with rain-sensing wipers, a digital key, keyless entry and drive, wireless device charging, heated front seats, digital radio and a panoramic glass roof.
There are a number of option packs available for both grades that bundle in features. The $8000 'Plus Pack' has the most features including increased AC charging from 11kW to 22kW, heated steering wheel and rear seats and a lot more.
There’s also a 'Pro Pack' ($2500), a Nappa leather upgrade ($7000) and the 'Performance Pack' ($7200) but that’s only available for the Dual Motor. There are also a number of individual options.
While the 4 comes with a decent level of kit, features like a head-up display are only available in the option packs. This and a few other items should be standard at this price.
The Super Hybrid System may sound fancy, but it’s effectively a plug-in hybrid powertrain, which is a technology that is becoming increasingly familiar to Australian drivers as it fills the gap between internal combustion and electric vehicles.
Omoda’s SHS system combines a 1.5-litre turbocharged petrol engine with three electric motors - two at the front, integrated into the transmission package and one at the rear - to create a potent SUV. This complex system can send power to either the front wheels or all four wheels via a three-speed ‘Dedicated Hybrid Transmission’.
Omoda claims the combined output of the Super Hybrid System is 395kW, allowing this family friendly SUV to sprint from 0-100km/h in just 4.9 seconds.
It’s backed up by a 34kWh battery, which allows for meaningful electric only range too.
The battery electric Polestar 4 comes with two powertrain options.
As its name suggests, the Long Range Single Motor has one motor driving the rear wheels only, and it pumps out 200kW of power and 343Nm of torque. That’s enough to help propel the SUV from zero to 100km/h in 7.1 seconds, on the way to a 200km/h top speed.
The Long Range Dual Motor has a second motor on the front axle for all-wheel-drive grip, and the power and torque is bumped to 400kW and 686Nm, respectively. You’ll get to 100km/h a lot quicker at 3.8 seconds, too.
What gives Omoda some confidence to use the Super Hybrid System name is its claim that the battery allows the 9 to drive up to 145km (WLTP) on electric power alone, which is more than both a conventional hybrid and many existing PHEV models. For example, the Mitsubishi Outlander PHEV has an EV range of 84km and the Mazda CX-60 can make 76km.
Fuel economy is officially rated at 1.4L/100km, although that relies on using the battery to its maximum and once that is depleted, you can expect to see a much higher figure. Realistically somewhere around 5.0L/100km is what you should expect if you do mostly urban driving and anything below that is a good result.
Omoda claims that the Virtue SHS can drive up to 1100km, but that is theoretical and based on achieving both the full EV-only range and then the 1.4L/100km figure, which isn’t actually achievable in the real world.
The Polestar 4 uses a 400-volt, 100kWh lithium-ion battery.
The Long Range Single Motor has a healthy EV driving range of up to 620km on the WLTP standard, and energy consumption ranges from 17.8 to 18.1 kilowatt hours per 100 kilometres.
Range in the Dual Motor drops to a still very useful 590km and efficiency sits between 18.7 and 21.7kWh/100km.
We were in and out of different grades at the launch so didn’t capture real-world efficiency but we will when we do a full review soon.
AC charging is at a rate of 11kW, but if you opt for the $8000 Plus Pack that increases to an impressive 22kW which ensures a zero to 100 per cent home charge (32-amp) in just five and a half hours.
DC charging capacity is up to 200kW and Polestar says you should be able to get from 10 to 80 per cent full in about 30 minutes.
These add up to solid figures for the price and segment.
It comes with a type 2 and CCS2 charge port and a home charging cable.
While a generous level of standard equipment is one key measure of a luxury/premium vehicle, driving is another. For a vehicle to be truly premium it must have effortless performance, a comfortable yet controlled ride and confidence-inspiring handling.
This sets the bar quite high for the Omoda 9 and that makes it hard to really live up to the brand’s aspirations.
From a performance perspective the SHS powertrain does a great job. Certainly 395kW means the SUV feels quick and easy to punch into gaps or call for a burst of acceleration. But the rest of the driving experience doesn’t really live up to the premium standard buyers might expect.
The ride is too busy most of the time, never feeling settled and often fussing over the bumps in the road. It lacks the smooth, relaxed ride that premium buyers are looking for.
The same is true for the handling, with the steering too light and vague off-centre and lacking feeling when you find yourself on the open road.
The Omoda 9 is by no means a bad car to drive, but it does lack the precision and elevated comfort that genuine premium cars need to have. Perhaps with some local ride and handling optimisation it could get closer to what buyers in this part of the market expect.
Some EVs tend to blend into one another when it comes to the drive experience. Thankfully, that’s not the case with the Polestar 4, which is the fastest Polestar model to date.
I drove the Single Motor and Dual Motor with the Performance Pack back to back, and both hold appeal for different reasons.
The Single Motor is the everyday Polestar 4 and it is the one I would choose. There is ample power and torque on offer and that 7.1-second 0-100km/h sprint time is nothing to be sniffed at.
Riding on the standard 20-inch aero wheels with a high sidewall, the Single Motor is composed with a comfortable ride quality. The drive from Adelaide via various winding and pockmarked roads to the Barossa Valley highlighted how well the Single Motor can handle these sorts of surfaces. It’s not as comfy as a Camry, but Polestar has ironed out most of the firmness.
Steering feels light but super sharp in the Single Motor and while there is a hint of body roll, it is still exceptionally capable on the twisty stuff. It also doesn’t feel anywhere near its 2230kg kerb weight.
The Dual Motor is a different beast, especially when paired with the Performance Pack. That pack adds, among other items, Brembo brake callipers and a ‘Polestar Engineered’ chassis tune.
It is brutally quick from a standing start. Like ‘pull your face back’ quick. Zero to 100km/h in 3.8sec to be precise. It’s a hoot, but it is much more than just a straight-line speed machine.
The Dual Motor carves up corners, again with slight roll, but it has no business being this sharp given its dimensions and weight. We sprinted (safely) through bends better suited to a tiny performance hatch with ease.
You can adjust the chassis to your preference. Suspension runs from 'Standard' to 'Nimble' and 'Firm', and steering is either Standard or Firm, the latter adding quite a bit of weight to the steering. Power delivery is either 'Range' or 'Performance'. Obviously, the latter is the most fun.
Even in Standard suspension mode, the ride is much firmer than the Single Motor, which isn’t helped by the massive 22-inch wheels. It is, however, never unbearable. In fact, it’s more than fine on some of the average roads we encountered.
The Polestar 4 is well insulated, ensuring a hushed cabin.
The Omoda 9 ticks all the boxes that customers and, just-as-importantly, the safety authorities expect, like autonomous emergency braking (AEB), forward collision warning, emergency lane keeping, driver monitoring system and adaptive cruise control.
Omoda even goes a step further and offers 'Traffic Jam Assist' and 'Integrated Cruise Assist', which can centre you in the lane when cruise control is active to create a low level of autonomous functionality.
However, like so many modern cars these safety systems are not integrated smoothly into the driving experience. Instead, the Omoda likes to distract you with graphics and warnings on the dashboard and then warn you that you’re distracted. To be blunt, it’s both annoying and - ironically - very distracting.
To the credit of Omoda, as well as Chery and Jaecoo, the company has invested in a local tuning program for the active safety features and there has clearly been a dramatic improvement since the first Chery model I experienced less than 12 months ago. Hopefully with a bit more time and tuning the systems will become better integrated and the car won’t tell you you’re distracted looking at warnings.
In terms of a crash test safety rating the Omoda 9 hasn’t been tested by ANCAP yet but has five-stars from Euro NCAP so there’s little reason why it would be dramatically different if crashed locally.
The Polestar 4 is yet to be assessed by ANCAP or Euro NCAP so it’s unrated for now.
But it comes with an extensive list of standard safety gear, including the latest advanced driver assist systems. That’s one of the benefits of sitting under the Geely umbrella next to Volvo.
This includes adaptive cruise control, ‘Collision Avoidance and Mitigation’, ‘Run-off Road Mitigation’, forward collision warning, lane keeping aid, ‘Post Impact Braking’, road sign recognition and ‘Driver Alert Control’.
Other gear includes ‘Blind Spot Information System (BLIS) with steer assist’, a cross-traffic alert with brake support and a rear collision warning and mitigation.
The Polestar 4 is fitted with 11 exterior cameras, 12 ultrasonic sensors and one front radar to help keep you safe.
It also comes standard with the 'Pilot Pack' that includes lane change assist and pilot assist, which is semi autonomous driving.
In a bid to give customers confidence to try a new brand Omoda is applying the Jaecoo ownership model, which means an eight-year warranty as well as eight years of capped-price servicing and roadside assistance.
Service intervals are every 15,000km or 12 months, whichever comes first and across the eight years you’ll be spending a total of $3343, which averages out to just over $418 per year.
The decision to offer such extended coverage is a commendable move from Omoda and will no doubt help its bid to convince customers to give it a chance.
Covering the Polestar 4 is a five-year, unlimited kilometre new-vehicle warranty, and an eight year, or 160,000km battery warranty.
Complimentary roadside assist covers you for five years too.
The service schedule is every two years or 30,000km.
But the big news is that Polestar won’t charge you a cent for servicing for the first five years, or 100,000km of ownership, whichever comes first - it’s complementary.
This is an outstanding aftersales offer.