What's the difference?
The meteoric rise of the Chinese-owned MG brand continues with the HS, a family-focused SUV stepping into the most hotly contested segment in Australia.
When the first generation HS arrived in December 2019, it should have been MG’s big sales driver, yet it sat in the shadows of the cut-price MG3 hatch and ZS small SUV as they lifted the storied MG badge into Australia’s overall top-10 sellers.
The HS has so far been MG’s missing link and that’s down to the segment being full of such strong name plates such as the Mazda CX-5 and Toyota RAV4. The mid-size SUV has also been the focus of other strong value rivals that were better, namely the GWM Haval H6.
Jaecoo has entered the medium SUV space with the J7, pairing a plug-in hybrid powertrain with a sharply positioned price tag. On paper, it’s a compelling formula; electrified efficiency without the 'premium'.
But the J7 doesn’t arrive in a vacuum. It sits above its smaller sibling, the J5, and goes head-to-head with some increasingly polished rivals - the mechanically related Chery Tiggo 7 Super Hybrid, GWM Haval H6 GT PHEV, MG HS Super Hybrid and now the BYD Sealion 5. And all of them are chasing the same buyer.
So the question isn’t just whether the J7 is good value. It’s whether it carves out a clear identity of its own in a segment that’s quickly filling up.
There are a few niggles with the latest MG HS, for example the annoying driver-attention monitoring and expensive maintenance costs. We’ve not had a full sample of its open-road performance yet either, which may prove more telling.
Yet the HS is shaping up to be one of the most successful product updates of recent years, second only to, I don’t know, the MG3? The family SUV is also backed by a 10-year warranty and, despite the drastic improvements, doesn’t cost a whole lot more than before.
The entry-level Vibe is our pick, there's no need to spend more. It features all manner of safety equipment and a quiet drive but with cloth upholstery that doesn't get all sticky and sweaty in the Australian climate.
The end of 2024 is the tipping point where MG goes from cheap and cheerful to a real headache for established players. Perhaps not for the strongest in the segment like the RAV4 and Nissan X-Trail, but the HS is now an easy car to recommend for a family looking for a spacious SUV that drives their dollar further. The hybrid will boost appeal further when it arrives next year.
Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.
The Jaecoo J7 SHS Track enters the medium SUV segment with a sharp drive-away price and generous equipment list. The ongoing ownership benefits add strong value but the on-road driving experience needs some finessing and the cabin doesn't quite hit every mark for practicality. Although it's ‘on track’ to make waves in this corner of the market, it hasn't yet carved out an iron-clad niche for itself. It's worth a look but it's not class-leading.