Jaecoo J7 vs BYD Sealion 7

What's the difference?

Jaecoo has entered the medium SUV space with the J7, pairing a plug-in hybrid powertrain with a sharply positioned price tag. On paper, it’s a compelling formula; electrified efficiency without the 'premium'.

But the J7 doesn’t arrive in a vacuum. It sits above its smaller sibling, the J5, and goes head-to-head with some increasingly polished rivals - the mechanically related Chery Tiggo 7 Super Hybrid, GWM Haval H6 GT PHEV, MG HS Super Hybrid and now the BYD Sealion 5. And all of them are chasing the same buyer.

So the question isn’t just whether the J7 is good value. It’s whether it carves out a clear identity of its own in a segment that’s quickly filling up.

Looking across BYD's line-up, you'd think you were reading the attractions for the local aquarium! And now the Sealion 7 has entered the splash zone, or more accurately, the most popular car segment - the mid-size SUV.

It fights for pole position against the long-running electric favourite, the Tesla Model Y but newcomer Cupra Tavascan also offers some sporty competition.

For this review we're testing the flagship Performance grade to see whether or not it offers family-friendly fun.