Hyundai Ioniq 9 vs Ssangyong Korando

What's the difference?

Hyundai is reaching for new heights with the Ioniq 9. And I don't just mean that literally – though it's certainly true that this three-row electric SUV is an absolute giant of a vehicle. I mean because it's also the most expensive car, electric or otherwise, to ever wear the Hyundai badge.

With it, Hyundai steps into premium air – the Volvo EX90 starts at around the same money, as does the Audi Q6 e-tron, albeit with fewer seats.

And because Hyundai has only brought in one flagship variant, the Ioniq 9 is also miles above the cheapest Kia EV9. But will its customers rise with it? 

Let's find out.

It’s safe to say that SsangYong’s reintroduction to Australia back in late 2018 didn’t go as planned.

Since the relaunch, the world was plunged into an industry-disrupting pandemic and the brand has had to manage bankruptcy in its Korean home market.

But that has also created an opportunity, as big-name brands like Toyota, Mazda, Hyundai, Kia and Mitsubishi continue to push upmarket, it leaves price-sensitive customers with fewer and fewer options.

As a cut-price alternative alongside Chinese brands like MG, LDV and GWM Haval, SsangYong could very well carve out its niche as more Australians look to get into new wheels without breaking the bank.

And while the Musso ute and Rexton large SUV are the brand’s biggest sellers, it’s the Korando mid-size SUV that could make the biggest impact in turning SsangYong’s fortunes around as it competes in the booming mid-size SUV market.

So, does the SsangYong Korando have what it takes to steal sales away from big dogs like the Toyota RAV4 and Mazda CX-5? Or are you better off waiting months and months for a known quantity?