What's the difference?
Some people just want to save money.
They might know they could spend a little extra to get a brand that has a different reputation, or something that has been reviewed more favourably. Just think about the last time you thought about going to a restaurant for the first time - did you check its reviews? See what people thought? Roll the dice and head there anyway?
That’s the sort of equation you might be considering if you’re thinking about a Great Wall Steed. There are better utes from bigger brands that are available, but none come as cheap as this one if you just want something brand new and with lots of features.
The question is - should you consider it? Should you roll the dice? We’ll have to leave that call to you.
Kia expects its all-new Tasman to be a key player in Australia’s highly competitive ute segment. And to its credit, the Korean manufacturer has created its contender from scratch, rather than taking the easier platform-sharing route favoured by some rivals.
However, judging by feedback from numerous locals during our test, the jury is out on whether Aussies will warm 'en masse' to its bold styling and confronting appearance, which tends to distract from the capable vehicle beneath.
So, given our tradie focus, we recently spent a week in the lowest-priced entry point for Tasman dual-cab ute ownership, to see how it measures up as a tool-of-trade for tradies, farmers or fleets wanting a back-to-basics workhorse.
If you simply want a new ute at a low price, the Great Wall Steed could offer a bit of appeal - it’s not terrible, but it’s also far from great…
My advice would be to see what sort of second-hand HiLux or Triton you could get for similar money.
Ute buyers prepared to look beyond the Tasman’s polarising appearance will discover a competent all-rounder. It has its faults like any ute but boasts high standards of engineering, build quality, interior design and performance that make it a worthy new competitor in this space.