Great Wall Steed vs Hyundai Iload

What's the difference?

Some people just want to save money.

They might know they could spend a little extra to get a brand that has a different reputation, or something that has been reviewed more favourably. Just think about the last time you thought about going to a restaurant for the first time - did you check its reviews? See what people thought? Roll the dice and head there anyway?

That’s the sort of equation you might be considering if you’re thinking about a Great Wall Steed. There are better utes from bigger brands that are available, but none come as cheap as this one if you just want something brand new and with lots of features.

The question is - should you consider it? Should you roll the dice? We’ll have to leave that call to you.

The current generation iLoad was launched in 2008. With only minor upgrades during its first decade on sale, it was recently given its first facelift with a new grille design plus new comfort and convenience features.

These updates don't change the fact that the iLoad is now stretching beyond the usual 10-year generational lifespan for LCV models, yet it continues to generate strong sales in a softening market.

It currently commands more than 23 per cent of the mid-size (2.5 to 3.5 tonne) commercial van segment, topped only by Toyota's dominant HiAce with a 33 per cent market share. The closest competitor behind the iLoad is Ford's Transit Custom with only 11 per cent.

We recently spent a week with the iLoad, to find out why this venerable Korean workhorse maintains its popularity in a mid-size van market packed with hungry competitors.