Chery Tiggo 8 PRO MAX vs BYD Atto 3

What's the difference?

This mid-sized seven-seat SUV segment is dominated by just a handful of nameplates, and it’s easy to see how some of them might be under threat by something like the Chery Tiggo 8 Pro Max.

There are a few areas where it could use some fine-tuning, but these are mainly restricted to being pedantic about the drive experience. There are no dealbreakers here as there often can be for low-cost alternatives, and so long as you’re primarily putting kids in the back seats, this Tiggo is well equipped, comfortable, plush, and surprisingly refined.

With a robust ownership proposition as well, it’s hard to see why you wouldn’t consider one of these if you’re shopping in the seven-seat SUV space - and that's why this could be Chery's shot at the big leagues.

BYD hasn’t made dramatic changes to the Atto 3 for 2024, but has it done enough to lure in more buyers? 

The additional equipment, namely the larger infotainment screen and new tyres, will certainly help make the Atto 3 more appealing. And the technology behind EVs is more understood by the average motorists, so the barriers to making the switch to electrification are dropping.

But the single biggest factor is likely to be the price. At a time when inflation (and other reasons) is driving the cost of new vehicles up, having your updated model go in the wrong direction will only help make potential buyers take notice.

Especially when you consider Toyota’s closest rival to the Atto 3, the bZ4X, starts at $66,000, while the Tesla Model Y is priced from $55,900, making both significantly more expensive propositions. Heck, the cheapest Toyota RAV4 hybrid model starts at $42,260, only marginally cheaper than the Atto 3 Standard Range.

So, if BYD can make its value argument strongly it will help lure more new buyers to take the plunge into the world of EVs.