Chery Omoda 5 vs Omoda 9

What's the difference?

There’s little argument that Chery is focusing on value-for-money when it comes to its model range, and that’s absolutely the case with its new range opener - the Omoda 5 FX.

The spacious, flexible and neat cabin also get a tick. 

Purely looking at this car on paper, it is hard to beat for $27,000 drive-away. And if you stick exclusively to urban areas without hitting the open road, you might be happy with your purchase.

However, the overall drive experience, including the behaviour of the advanced driver assistance tech, is well off the pace of mainstream rivals from Hyundai, Kia, Mazda, VW and more. 

If that price is too good to look past, then be sure to do back-to-back test drives with other similarly priced rivals to compare.

The arrival of Omoda and Jaecoo so soon after Chery’s Australian return just feels like a huge task to take on for the company. And given the amount of other new brands hitting local roads there is a real danger that customers will either feel overwhelmed or simply ignore many of these new models.

Trying to position Omoda as a genuine alternative to luxury brands, and even the likes of Mazda and Volkswagen, is a tough ask for the brand and its dealers. Certainly the price and styling will help attract potential buyers but to cement itself in the local market it will need to make sure it makes an impact early.

Judging the Omoda 9 on its merits, it’s a nice enough SUV and does many things well but doesn’t have any elements that really ensure it stands out from the numerous competitors it faces.

The Omoda 5’s design is bold, certainly more so than its larger Tiggo 7 and Tiggo 8 stablemates.

At the front the narrow daytime running lights integrate into the busy-looking grille that is surrounded by vertical headlights.

Tall wheel arches, narrowing rear three-quarter windows, creases, a boot lip spoiler and a perky rear help it stand out, but when you look at it front on or rear on, it seems oddly proportioned. Like it’s on stilts or something. 

The cabin design is smart and restrained with a high-set centre console, piano black inserts, attractive three-spoke flat-bottom steering wheel with clear dials and minimal use of buttons.

Soft-touch materials adorn the top of the dash but the doors make do with hard plastics, which I have no issue with. The passenger side dash is upright but that doesn’t impact functionality. 

From a design perspective, the Omoda 9 certainly stands out as different from the Chery and Jaecoo range. It has a distinctive look that speaks to its ‘premium’ and ‘technology’ aspirations, both on the exterior and interior.

However, to this reviewer’s eyes, there are also quite clearly some visual similarities to the Cadillac Lyriq, both in the overall silhouette but also the details and cabin design. This isn’t unusual in the car industry, especially from Chinese brands. Jaecoo’s designers clearly took inspiration from Range Rover, so it makes sense that the Omoda would find an equivalent luxury brand to be inspired by. Or perhaps it’s just a coincidence…

The important thing is that it’s notably different to what Chery is offering with its Tiggo models, which form the core of its Australian line-up. Omoda needs to be distinct and more upmarket if it is to justify its price premium. On that front, the wider group has done a nice job of making each brand stand out visually.

Judging the interior of the Omoda 9 on its own, it's actually a very pleasant place to be. The level of design, fit and finish also feels like a big step up on what Chery offers, even if it does feel familiar. The materials don't feel truly premium, but given the price that's understandable and acceptable.

The cabin offers enough space for a small SUV. It feels wide across the front seat and there’s plenty of headroom, too.

The driver’s seat is power adjustable and while the fabric and stitching look cool, there’s almost too much padding under your bottom.

There are clear controls on the comfy door armrest and on the lovely looking three-spoke synthetic leather, flat bottom steering wheel.

The console sits up high, presumably to give the cabin a sports car look, and the dash is neat and clean, largely due to a lack of physical buttons. There are two phone holders that dominate the lower part of the dash and they double as device chargers in higher grades, but not in the FX.

There is space under the console to fit a bag or other items but the USB-A and USB-C ports are on the passenger side so you have to reach over to connect a cord if required. Thankfully, the Apple CarPlay is wireless. It connected easily and did not require reconnection while I had the car.

Two smallish cupholders are found near the gear shifter, and a sizeable central bin will store a number or items. The doors can stow a tall and wide bottle as well as other flat items. 

Chery’s dual-screen set-up looks nice and not a world away from Kia’s integrated screens. The driver instrument display is not customisable in this grade and many of the items on the display are quite small. It would help if these were a little larger.

The multimedia side is simple to use with iPhone-like icons for functions like vehicle settings and more. There’s even a cute little bubble face on the side that you press to dictate commands. I asked the system to perform a few basic tasks like turning the air con off and on and it did it immediately without fault.

Air con controls are housed in the screen as well but it’s not as fiddly as some systems from other manufacturers. The only complaint is that it doesn’t appear to show the exact temperature, and the air flow could be stronger for a hot climate like Australia.

Taller passengers will probably need to duck their heads getting in and out of the Omoda 5’s rear seats, because of the low roofline. Once in the rear, there is a decent amount of knee and legroom, and headroom is good too despite the roofline.

Those rear seats are flat and not the most comfortable but fine for urban drives, and they feature ISOFIX points on the two outboard seats and three top tether points for child car seats.

In terms of amenities, there’s one USB-C port in the second row, lower air vents - something too many small SUVs go without - a centre fold-down armrest with two (shallow) cupholders and enough space for big bottles in the doors.

All petrol Omoda 5s have a cargo capacity of 360 litres, which increases to 1075L when you fold the 60/40 split rear seats down. This is more than the GWM Haval Jolion petrol’s capacity (337L).

It has a manual tailgate, a high loading area and some under-floor storage, but there is more than enough space for some luggage or a large amount of groceries in the boot. 

It has a temporary spare wheel which is essential in Australia if you’re driving beyond urban areas.

The only negative is the flimsy parcel shelf. It struggles to stay in the groves that are designed to hold it. I had to re-fit it every time I opened the boot.

One of the standout features of the Omoda 9 is its size, measuring 4775mm long with a 2800mm wheelbase. That makes it longer in both measures than the likes of the Toyota RAV4 and Mazda CX-5, pushing it to the upper end of the ‘medium-sized’ SUV segment.

That liberates more space inside, with good room up front and a generous back seat, at least in terms of knee and foot room. The rear seats are compromised slightly by the large sunroof and sloping roofline, with headroom tight for anyone over 180cm.

Unfortunately, the space isn’t utilised as best as it can be, thanks to the lack of seat height adjustment for the driver. It’s not unique to Omoda and is becoming a common issue among Chinese-built cars for reasons I can’t explain. What it means is I couldn’t get the seat to a point I was 100 per cent happy with, which is a problem for what should be a very comfortable vehicle.

Omoda compensates for this with some clever technology, beyond just the pair of 12.3-inch screens (housed in a single setting, which again looks very similar to the Cadillac Lyriq), and the option of wired or wireless Apple CarPlay and Android Auto. 

The 14-speaker Sony sound system includes two speakers inside the driver’s headrest. This is a clever addition that allows you to take phone calls via these speakers only, so you don’t annoy the rest of the occupants in the car.

The other notable luxury element is the fragrance system, which can diffuse three different scents into the car. While the names are a bit hard to interpret (Natural, Cure and Sport), the fact you can choose from three different scents and have them gently fill the cabin is a nice luxury touch.

In terms of storage, there's plenty of small item spaces around the cabin and the boot measures a roomy 660 litres and offers a nice flat floor with a square load area. However, that comes at the expense of any sort of spare tyre, with a tyre repair kit located under the floor.

For those who have been paying close attention the Omoda name will be familiar, as the Chery Omoda 5 was the first model the Chinese brand launched on its return to Australia. That has now evolved into the Chery C5, so the Omoda 9 becomes the first standalone model for the brand as it tries to position itself as a more premium, luxury and lifestyle brand separate from Chery.

While there are no confirmed plans for further Omoda models yet, the Omoda 9 is being positioned as the flagship of the range. It’s a medium-sized SUV but at the larger end of the segment so it will compete against the likes of the Mazda CX-60, BYD Sealion 6 and even the Mitsubishi Outlander PHEV.

In keeping with the more premium image the brand is trying to create, there will be a single, high-specification model offered, the Virtue SHS, which will be priced from $61,990 plus on-road costs.

For this price you get 20-inch alloy wheels, LED headlights and tail-lights, dual-zone climate control, a 14-speaker Sony-branded sound system, inbuilt navigation, surround view camera, automatic parking function, head-up display, wireless smartphone charger, leather seats with memory function, heated seats and steering wheel and even an in-built fragrance system.

There are two petrol engine choices for the Omoda 5. The FX, BX and EX use a 1.5-litre four-cylinder turbocharged unit delivering power and torque outputs of 108kW and 210Nm, respectively. 

These grades are front-wheel drive and the powertrain features a continuously variable transmission (CVT). 

Those outputs are inline with the GWM Haval Jolion petrol but offer more punch than the MG ZST.

The Omoda 5 GT grades use a more powerful 137kW/275Nm 1.6-litre turbo, but they also come with a higher price tag.

The Super Hybrid System may sound fancy, but it’s effectively a plug-in hybrid powertrain, which is a technology that is becoming increasingly familiar to Australian drivers as it fills the gap between internal combustion and electric vehicles.

Omoda’s SHS system combines a 1.5-litre turbocharged petrol engine with three electric motors - two at the front, integrated into the transmission package and one at the rear - to create a potent SUV. This complex system can send power to either the front wheels or all four wheels via a three-speed ‘Dedicated Hybrid Transmission’.

Omoda claims the combined output of the Super Hybrid System is 395kW, allowing this family friendly SUV to sprint from 0-100km/h in just 4.9 seconds.

It’s backed up by a 34kWh battery, which allows for meaningful electric only range too.

Chery says the official combined cycle (urban/extra-urban) fuel use figure for the Omoda 5 1.5L is 6.9 litres per 100km and the CO2 emissions are rated at 164g/km from the Euro 6-compliant engine.

After a week of urban, freeway and outer suburban driving we recorded a figure of 10.3L/100km which is well off the official figure.

It has a 51-litre fuel tank and runs on 91 RON petrol. Based on our calculations you can expect a theoretical range of about 765km.

What gives Omoda some confidence to use the Super Hybrid System name is its claim that the battery allows the 9 to drive up to 145km (WLTP) on electric power alone, which is more than both a conventional hybrid and many existing PHEV models. For example, the Mitsubishi Outlander PHEV has an EV range of 84km and the Mazda CX-60 can make 76km.

Fuel economy is officially rated at 1.4L/100km, although that relies on using the battery to its maximum and once that is depleted, you can expect to see a much higher figure. Realistically somewhere around 5.0L/100km is what you should expect if you do mostly urban driving and anything below that is a good result.

Omoda claims that the Virtue SHS can drive up to 1100km, but that is theoretical and based on achieving both the full EV-only range and then the 1.4L/100km figure, which isn’t actually achievable in the real world.

The Omoda 5 has two personalities depending how and where you’re driving. If you only drive in urban areas and rarely exceed 60km/h, it’s more than fine as a daily driver.

It’s when you’re on the open road or a freeway that its flaws are revealed.

The 1.5-litre engine is responsive enough, although there is some hesitation when accelerating under full throttle, and it’s slower to pick up pace when you’re already on the move at 60 or 80km/h. 

The throttle is quite sensitive, however, and can be a little jolty when taking off. And light tyre chirp is also possible when accelerating hard.

Chery’s CVT is fine and doesn’t have the drone of other CVTs, but the manual mode toggles on the side of the shifter are in a confusing spot. When I first got in the car, I mistook this for the button that allows the shift between drive and reverse that many other cars have. I only made that mistake once, though.

The engine is rowdy when accelerating hard but not unpleasant, and Chery could do more to keep noise out of the cabin. Wind noise is particularly noticeable. 

The Omoda 5’s ride can be jittery, particularly on uneven or pockmarked roads. The tyres seem to soak up road reflectors and smaller bumps but the suspension tune is on the firmer side which means it’s crashy over bigger bumps.

It also leans a lot when cornering, feeling top heavy in bends. This is not the sort of dynamically capable crossover you can have fun with on a twisty road, like the sadly departed Ford Puma, or the Mazda CX-30 or VW T-Roc.

Some general impressions - the brakes are a little slow to respond but you learn to adjust. The steering feels artificial and twitchy and you’re constantly fighting with the lane keeping aid. More on that in the ‘Safety’ section below. 

On sunny days a distracting reflection of the top of the dash appears on the inside of the windscreen. It’s not great. But another general impression is that the proximity key works a treat. Which is not often the case. 

While a generous level of standard equipment is one key measure of a luxury/premium vehicle, driving is another. For a vehicle to be truly premium it must have effortless performance, a comfortable yet controlled ride and confidence-inspiring handling.

This sets the bar quite high for the Omoda 9 and that makes it hard to really live up to the brand’s aspirations. 

From a performance perspective the SHS powertrain does a great job. Certainly 395kW means the SUV feels quick and easy to punch into gaps or call for a burst of acceleration. But the rest of the driving experience doesn’t really live up to the premium standard buyers might expect.

The ride is too busy most of the time, never feeling settled and often fussing over the bumps in the road. It lacks the smooth, relaxed ride that premium buyers are looking for.

The same is true for the handling, with the steering too light and vague off-centre and lacking feeling when you find yourself on the open road. 

The Omoda 9 is by no means a bad car to drive, but it does lack the precision and elevated comfort that genuine premium cars need to have. Perhaps with some local ride and handling optimisation it could get closer to what buyers in this part of the market expect.

The Omoda 9 ticks all the boxes that customers and, just-as-importantly, the safety authorities expect, like autonomous emergency braking (AEB), forward collision warning, emergency lane keeping, driver monitoring system and adaptive cruise control. 

Omoda even goes a step further and offers 'Traffic Jam Assist' and 'Integrated Cruise Assist', which can centre you in the lane when cruise control is active to create a low level of autonomous functionality.

However, like so many modern cars these safety systems are not integrated smoothly into the driving experience. Instead, the Omoda likes to distract you with graphics and warnings on the dashboard and then warn you that you’re distracted. To be blunt, it’s both annoying and - ironically - very distracting. 

To the credit of Omoda, as well as Chery and Jaecoo, the company has invested in a local tuning program for the active safety features and there has clearly been a dramatic improvement since the first Chery model I experienced less than 12 months ago. Hopefully with a bit more time and tuning the systems will become better integrated and the car won’t tell you you’re distracted looking at warnings.

In terms of a crash test safety rating the Omoda 9 hasn’t been tested by ANCAP yet but has five-stars from Euro NCAP so there’s little reason why it would be dramatically different if crashed locally.

Chery has a solid aftersales offer that includes a seven-year/unlimited kilometre warranty, seven years of roadside assist as long as you service with a Chery dealer, and seven years of capped-price servicing.

The service schedule is every 10,000km or 12 months, whichever comes first. That’s off the pace of some rivals that don’t make you return to the dealership until 15,000km.

But the cost of the first five services is $280 a pop before increasing to $391 and then $295. That is well priced for the segment.

In a bid to give customers confidence to try a new brand Omoda is applying the Jaecoo ownership model, which means an eight-year warranty as well as eight years of capped-price servicing and roadside assistance.

Service intervals are every 15,000km or 12 months, whichever comes first and across the eight years you’ll be spending a total of $3343, which averages out to just over $418 per year.

The decision to offer such extended coverage is a commendable move from Omoda and will no doubt help its bid to convince customers to give it a chance.