HSV cuts prices for Gen-F range

Holden Special Vehicles has announced pricing for its new Gen F line-up but the savings are not as great as they are on the new Holden Commodore VF, which saw RRPs slashed by up to $10,000.

The price cuts on the new HSV Gen F line-up range from just $210 to $4000. In some cases the price doesn’t change at all, or has gone up.

The price of a Clubsport has been rolled back by $4000 to $60,990 plus on-road costs. The last time a Clubsport dipped below this mark was 10 years ago, in 2003. The better equipped Clubsport R8 has been trimmed by $210 to $71,290.

The Maloo ute price is unchanged at $58,990 and the better equipped and more powerful Maloo R8 is trimmed by $210 to $68,290.

When asked why HSV models do not have the same cost savings as the regular Commodore range, HSV sales and marketing director Tim Jackson said: “Compared to the model it replaces, we have a lot more technology and a lot more equipment.”

In reality, Holden’s RRPs merely reflect the transaction prices people have been playing in recent years. And it removed most of the big dealer bonuses when slashing the price of the car.

Dealer sources tell Carsguide that HSV has made a similar move, bringing its RRPs closer to transaction prices and trimming dealer bonuses.

HSV GEN F PRICES

Maloo 317kW: $58,990 (unchanged)
Maloo R8 325kW: $68,290 ($210 off)
Clubsport 317kW: $60,990 ($4000 off)
Clubsport R8 325kW: $71,290 ($210 off)
Senator Signature 340kW: $83,990 ($3000 off)
Grange 340kW: $85,990 ($3000 off)
GTS 430kW: $92,990 ($2000 increase)

Options

-- SV Enhanced option on R8 models (340kW/570Nm upgrade, 20-inch lightweight forged alloy wheel in satin graphite, black mirror covers and fender garnishes, matte black spoiler on sedan): $4995
-- Red accents on leather seats $695
-- 20-inch lightweight forged alloy wheel in satin graphite: $1495

This reporter is on Twitter: @JoshuaDowling