BMW M Models vs Hyundai Genesis
What's the difference?

BMW M Models

$114,900 - $299,900

2025 price

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Hyundai Genesis

$13,800 - $26,999

2015 price

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Aston Martin Vanquish

Lamborghini Aventador

Maserati Quattroporte

Mercedes-Benz A-Class

Mercedes-Benz A35

Mercedes-Benz AMG GT

Mercedes-Benz C-Class

Mercedes-Benz C43

Mercedes-Benz C63

Mercedes-Benz CLA

Mercedes-Benz CLA-Class

Mercedes-Benz CLS-Class

Mercedes-Benz E-Class

Mercedes-Benz E53

Mercedes-Benz EQS

Mercedes-Benz S-Class

Mercedes-Benz SL-Class

Summary

2025 BMW M Models

2015 Hyundai Genesis

By Andrew Chesterton

By Peter Anderson

Safety Rating

Engine Type

Turbo 6, 3.0L

V6, 3.8L

Fuel Type

Premium Unleaded Petrol

Unleaded Petrol

Fuel Efficiency

10.2L/100km (combined)

11.2L/100km (combined)

Seating

Likes

Brutal performance
Tons of kerb appeal
No-compromise approach to speed

Refinement
Comfort
Spec list

Dislikes

Uncomfortable in the city
Hard-edged seats a necessary evil
Fuel bill will be sizeable

No V8 option
No diesel option

2025 BMW M Models Summary

To say the BMW M4 CS is a hot ticket in Australia is something of an understatement.

Consider this. There is an even more expensive one, the M4 CS Edition VR46 – at a cool $346,900 – and it sold out in less than an hour. Now, granted, Australia only got four examples, but still, demand was running hot.

That car makes this one, the regular M4 CS, seem like an absolute steal. It's only $254,900 (yes, the word 'only' is doing a lot of heavy lifting in that sentence), and it shares the same upgrades, and makes the same monstrous power, as the VR46 – for Valentino Rossi’s 46th birthday – only it does it for around $100K less.

See? A bargain. At least, that's how I'd be justifying it to myself if I had a quarter of a million burning a hole in my pocket.

So, this or a Porsche 911? Read on.

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2015 Hyundai Genesis Summary

Anybody who doubts that Hyundai is gunning for the number one in the world has rocks in their head. Big heavy ones. Korean companies do not settle for anything less than number one. The second-generation Genesis (our first taste here in the Antipodes as the gen-one had its steering wheel on the wrong side) is proof.

What's different about Hyundai's unstoppable rise is the way they're going about it. They've always done their own thing in Korea, reinventing themselves time and again when they strayed off the beaten path.

The Genesis is a gamble for a Korean company in foreign markets whose default setting for luxury is marked, Britain or Germany. If Hyundai gets the Genesis wrong there will be howls of derision, or at best patronising pats on the back - "Nice try, you'll get there one day". But if they get it right...

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Deep dive comparison

2025 BMW M Models 2015 Hyundai Genesis

Verdict

Brutal, bruising and utterly brilliant, the M4 CS will be an acquired taste due to its no-compromise approach, but those willing to take the leap will find a performance car like few others at their disposal.

Verdict

The Genesis is not quite a match for cars twice its price but it makes you think what's possible. It doesn't have the dynamic brilliance of a BMW or the self-assured faultless execution of a Mercedes. Lexus ought to be worried, though - why would you have an LS when you could have this? The only answer is 'badge'.

The Genesis is an epoch-making car for the Korean manufacturer. As the company has got better, there are fewer excuses for overlooking it. While the Genesis is pitched into a shrinking market, it's not really meant for the average i30 buyer to buy, but to see.

It's bristling with tech and is not only a halo car but a shot across the bows of both Lexus and the Germans. Attached to that shot is a note: "We're coming for you." In other words, Hyundai got it right.

BMW M Models vs Hyundai Genesis What's the difference?

Summary

Deep dive comparison

Verdict

Verdict

BMW M Models vs Hyundai Genesis
What's the difference?