BMW 7 Series vs Jaecoo J8

What's the difference?

While the new 7 Series won’t visually appeal to everyone, nor is it at the forefront of spirited driving dynamics, it’s hard to argue that it isn’t fit for purpose.

Its rear theatre screen and lounge layout might seem gimmicky at first, but it’s difficult to think of a more comfortable way to be transported on wheels short of putting a chassis under your loungeroom. Even then, you’d have to ask someone for a massage.

This is one of those cases where a car becoming larger isn’t such a bad thing, and BMW should feel like it’s achieved, seemingly, what it set out to do in building an electric limousine that doesn’t fall short in range or dynamics.

If BMW can bring this level of refinement down to its more affordable models, its electric future is looking promising.

Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.

It is hard to argue with the sheer amount of stuff you get in the J8 for the price. And that long warranty and capped price servicing program remove the stress of buying into a new brand.

The J8 might be more car than most people need due to its size and lack of third row seating.

It’s okay to drive but isn’t class leading and no hybrid option will count it out for the ever increasing number of Aussies looking to petrol-electric power.

The J8 is a solid machine and well worth a look if you are after glitz and glamour on a budget.

Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.

BMW freely calls the new 7 Series “monolithic” in its press material, and it’s hard to argue. The seventh-generation of its luxo limo is bigger in every dimension, and with a higher bonnet and bootlid, the car is convincingly imposing even when parked. Even more so in black.

From the front, the 7 Series clearly has a new face compared to its predecessor, with split headlights now an indicator of BMW’s luxury oriented models - the incoming XM SUV features the same.

Its LED daytime running lights feature Swarovski crystals, while the grille surround illuminates while the vehicle is parked and on. It’s currently unable to be illuminated while driving to comply with Australia’s laws.

It’s perhaps less elegant and more aggressive than previous generations, but that doesn’t mean there won’t be those who approve. It’s certainly emotive, especially when compared to the side and rear of the car.

The side profile of the 7 requires quite a few steps back from the car to really take in - it’s almost 5.4 metres long - though it's hard to hide the size of a car that allows its rear passengers to almost lay down.

From the rear, the 7 Series is probably at its most uninspiring, which is a reverse from the interior where the front feels more minimalistic than some of its rivals like the Mercedes-Benz S-Class.

BMW has used crystalline geometric shapes throughout the cabin, and the front ‘interaction bar’ is perhaps the best example.

In keeping with the minimalism, its screen sits in an almost freestanding style out from the dash, with no physical buttons seen around it.

The J8 looks familiar but it's hard to remember where you’ve seen it before. There are shades of Mazda, Mercedes-Benz and Range Rover scattered throughout.

The J8 looks more native Jaecoo than the smaller J7, but either way it's a handsome machine in the metal.

Its large, prominent front grille with thick vertical slats gives it presence on the road. This is paired with a big JAECOO badge on the grille and dynamic LED headlights and DRLs.

It has a sleek side profile and does away with gaudy panel creases and sharp edges, which helps project its premium persona. This design is highlighted by its hidden door handles, well integrated roof rails and rear spoiler.

There is a rear light bar, which is the current must have styling item, and connects the tail-lights

Inside is where the action is.

It looks proper luxe, with soft touch and textured inserts all over. We spent the majority of our time in the Ridge AWD and on top of the dash is a type of soft synthetic suede and there are wood veneer-type inserts that give it a touch of class as well as some piano black highlights and plenty of premium feeling materials.

Even in the back seat, where some brands can cut costs, the J8 has a quality feel to it.

It is an impressive space for circa-$50,000.

If the word ‘practicality’ brings to mind simplicity, the 7 Series might require you to have a bit of a mental reset. If it means plenty of space and a long list of elements to keep you comfortable, you’d be closer to the money.

While it’s visually restrained in some ways, the space accessible to the driver is thought out reasonably well, as you’d expect from a car costing more than a quarter-million.

The front seats certainly aren’t the main event, but the Merino leather and cashmere wool combination seats are far from uncomfortable, with the heating, cooling, and massage functions accessible from the central multimedia screen.

The controls for those, as well as functions like the climate control, are easily accessible, though could probably be even easier with a physical climate control panel. 

Controls for the individual vents, and even the glovebox are found along the BMW interaction bar, which can (frustratingly) reflect light thanks to its crystalline design, meaning it’s hard to see while driving on a sunny day.

Similarly, while the centre console where the main control dial for BMW’s 'iDrive' isn’t far removed from previous versions, it’s less tactile and requires a look sometimes to see what’s being pressed. Here, too, sunlight can reflect (this time off the dial) and make it more distracting.

Fortunately, the steering wheel controls remain physical buttons, and they’re laid out in a way that previous BMW owners or drivers will find familiar. 

The 7 Series also now leans more heavily on voice activation, so if the lack of physical climate controls or the multimedia screen is a little distracting, much can be achieved by actually asking the car with a “hey, BMW… ”.

There’s a large storage unit in the centre console, as well as two cupholders and a phone charging platform in front of the multimedia controls.

The rear seats, especially the one behind the front passenger, are where the 7 Series begins to feel its worth. If you’re buying one with the intention of being the driver 100 per cent of the time, you’re missing a trick.

The ability for the front passenger seat to shift forward and maximise legroom while the rear seat reclines into a lounge position is nothing new, limousine sedans have been able to do this for years, but the 7 Series takes it to another level.

Not only is there plenty of space for even the tallest of humans to stretch out, but the positioning and angle of the huge 31.3-inch theatre screen is great, even if it impedes the driver’s rear view, and the ability to use it as a touchscreen for some functions means less need for the handy but sometimes fiddly door-mounted control screen.

If you plan on playing games, the controls (and the fact you’re likely in a moving car) can make it a little difficult, but the small control panel is overall easy to use and well-placed.

The cushioned armrest that folds down in place of a middle passenger is comfortable, features a phone charging pad and pop-out cupholders, as well as a storage space under the armrest.

Finally, the boot space in the BMW 7 Series is far from small, with the electric i7 offering 500 litres (VDA) of space, while the 740i boasts 540 litres thanks to its lack of battery.

Having only five seats in a car this big feels like a waste of space, and in reality it is. You’re now driving a very big and bulky car without the people carrying pros.

Very rarely will you need to use the giant 738-litre boot, but the ability to carry children’s friends or extended family is probably a more useful and regular scenario.

Up front there are plenty of storage options with lots of nooks and crannies in the centre console, including a sizeable and deep bin and good size pockets on the doors. Cupholders for both rows are a plus, too.

USB charging points for both rows are great. If you like to connect to Apple CarPlay via a cord and not wirelessly the port is down near the front seat passengers right foot, which is hard to access.

Additionally the wireless device charger is on the passenger side of the console. Both are hallmarks of a car originally designed to be driven on the other side of the road.

The back seat is huge, there is ample leg, shoulder and head room and it can easily accommodate adults or large teenagers.

The J8 comes in two grades: the two-wheel drive Track variant and the all-wheel drive Ridge. The variant names are tied into the brand’s adventurous image.

The Track is priced at a national $49,990 drive-away, which is about $5000 and $8000 cheaper respectively than the base Kia Sorento or Hyundai Santa Fe.

Jaecoo has thrown everything at the J8, except a third row of seats.

The Track grade has 20-inch alloy wheels, heated and ventilated front seats wrapped in real leather and topped off with a massage function.

There are dual 12.3-inch displays, one for the multimedia and the other for the driver. Apple CarPlay and Android Auto, sat nav and a 12-speaker Sony stereo are other highlights.

There are some clever functions too. When on a phone call it projects sound only through the two headrest speakers giving more privacy.

Three different scents can be diffused through the cabin, which might help override the drive-through food or old sports bag aroma in the boot.

It also has a panoramic sunroof, dual-zone climate control, power adjustable steering wheel, a head-up display (that projects vital information such as your travelling speed on to the windscreen in front of the driver) and a wireless device charger.

There isn’t much room left on the $54,990 drive-away Ridge AWD’s equipment sheet, but it manages to squeeze in a suede headliner, heated and ventilated rear window seats, privacy glass and electric door handles.

The Ridge also adds all-wheel drive grip with multiple drive modes such as 'Sport', 'Eco' and 'Normal' as well as 'Mud', 'Snow', 'Sand' and 'Off-Road' to best handle different conditions.

A more advanced active suspension system adjusts each wheel independently according to driving conditions to smooth out the ride.

In a win for buyers, both variants have a full size spare tyre hidden under the boot floor.

The BMW 740i is powered by a 3.0-litre turbocharged in-line six-cylinder petrol engine, as is the way with many of BMW’s larger cars. It’s also a mild hybrid, incorporating a 48-volt electric starter/motor combination.

The 740i makes 280kW between 5200-6250rpm, and 520Nm between 1850-5000rpm, which is transferred to the rear wheels via an eight-speed automatic transmission.

The electric i7 xDrive60 is the flagship model, with its dual-motor all-wheel drive powertrain good for 400kW and 745Nm, allowing for a claimed 0-100km/h time of 4.7 seconds - 0.7s faster than the 740i.

Power comes from a 2.0-litre, four-cylinder, turbo-petrol engine that makes 183kW and 385Nm, which is matched to an eight-speed automatic driving either the front or all four wheels.

That’s a decent amount of grunt and is on par with a Volkswagen Golf GTI, but the J8 weights about 1800kg in 2WD guise with AWD adding 100kg.

Those numbers are also short of the 206kW/422Nm delivered by the Santa Fe’s turbo-petrol motor but are better than the 200kW and 333Nm made by the Sorento’s non-turbo V6.

The lack of a hybrid option at launch, which is popular in rival machines, could prove to be a misstep.

Jaecoo said a plug-in hybrid version was under consideration, but is likely to come at a decent premium.

BMW Australia hasn’t yet specified local figures for fuel consumption or energy efficiency for either variant of the 7 Series at the time of our review, but the international specifications for both i7 xDrive60 and 740i give a relatively accurate guide.

BMW claims the electric i7 has a power consumption of between 19.6 and 18.4kWh/100km, which means its 101.7kWh battery allows a range of between 591 and 625km according to the brand.

It’s claimed to charge from 10 per cent to full in less than 5.5 hours with a 22kW AC wallbox, or in 34 minutes to reach 80 per cent using DC fast charging at 195kW.

The petrol powered 740i will use between 7.0 and 8.0 litres per 100km, according to BMW, which equates to between 183 and 159g/km of CO2.

Jaecoo claims on the combined (urban/extra-urban) cycle the J8 Track 2WD will drink 8.3L/100km and the Ridge AWD will gulp 8.6L/100km, which is better than its similar sized rivals. But those rivals also have hybrid options that are more powerful and drink less fuel.

It also requires premium unleaded fuel, while the others drink the cheaper stuff.

A 65-litre fuel tank gives it a theoretical driving range of 755km in its thirstiest guise.

We didn’t get to spend enough time behind the wheel to do a thorough real-world test, and the majority of our drive was spent on high-speed arterial roads or motorways where petrol cars are at their most efficient. So we’ll reserve judgement until we undertake a more comprehensive test drive.

BMW hopes for two things for the new 7 Series: one, that it’s the best car to be driven in, and two, that it’s the best car to drive.

While one of those things could be argued to be true, we suspect there are some engineers in BMW’s M department who would be frustrated at the thought of a more-than 2.6-tonne limo being called better to drive than a car half that size with a manual gearbox.

But, perhaps unsurprisingly, the BMW 7 Series is rather refined from the driver’s seat, especially on roads where the speed limit is high and the corners are long.

The two variants Australia has available, the i7 xDrive60 and the 740i, differ in their drivetrains as mentioned above, and the dynamics of each are slightly different. 

The all-wheel drive electric i7, despite its extra heft (the 740i is almost 600kg lighter) the EV feels more nimble thanks to its immediate torque delivery and higher outputs give it more flexibility in dynamic driving.

The lower centre of gravity, even with the extra weight, helps the electric i7 hold its own against the turbo six-powered 740i.

Both variants come standard with BMW’s rear-wheel steer system, or ‘Integral Active Steering’, which is vital to providing the agility needed for keeping the 7 Series in shape on tight roads, where it tightens the turning circle below 60km/h, though its 3215mm wheelbase does a lot to keep it feeling stable.

Above 60km/h, the rear-wheel steering improves stability further by turning slightly with the front wheels as opposed to against them, allowing for smoother flowing cornering and highway lane changes.

In either case, the 7 Series is easy to drive, with the steering able to be set to Comfort regardless of the drivetrain’s intensity (Sport and Comfort are the only options), which leaves the wheel feeling lighter.

The ride, whether from the front or the back, is impressive, even when being chauffeured through rough backroads. 

The 7 Series, despite not being engineered specifically for Australia’s sometimes shockingly pockmarked roads, manages to soak up impacts before they transfer from the tyre into the seats, and that goes for the sound and road noise, too.

Unfortunately, our launch test drive was hampered by some roadworks out of BMW’s control, so stay tuned for a more in-depth drive soon.

There is a clear line of demarcation between the Chery brand and Jaecoo, and the J8 drives substantially better than Chery’s line of budget-friendly Tiggo SUVs.

We spent most of our time in the Ridge AWD and the fancy active suspension makes a huge impact. It keeps the vehicle in check through corners, exerting excellent body control. It's a bit unnerving how flat the car sits through the bends with next to no body roll.

Despite riding on giant 20-inch wheels the J8 soaks up bumps and road imperfections with ease.

The Track 2WD falls off noticeably in this regard without the active damping.

The steering is light and a bit floaty, which saps confidence when entering corners as there isn’t a lot of feedback on what is happening underneath you.

The steering ratio seems a bit wide of the mark, the wheel needing more input than we'd like.

The engine delivers decent grunt and it's tuned for leisurely acceleration rather than performance. 

There was the odd occasion when the transmission and the motor weren't quite in sync and you might get a bit of hesitation and then too much oomph all at once.

It has no problems getting up to speed on the motorway and handles overtaking with ease. 

Jaecoo, and its parent company Chery, have worked hard on the safety tech calibration and it's much less intrusive on the J8 than some earlier models. This applies especially to the lane keep assist, which only steps in when needed. There are far fewer bings and bongs than before.

You sit up nice and high in the J8, which gives you a good view of the road ahead, but the sloped rear window restricts vision out the back compared to boxier shaped SUVs.

It is a big rig and you feel that on the road, even the Jaecoo team said you’d notice the width of the J8 on the road, which might be an issue if you live in compact inner city areas or deal with cramped car spaces.

The J8 hasn’t been tested by ANCAP yet, but it is expected to get the same five-star score as the J7.

One thing that jumps out is the AWD version gets two more airbags than the 2WD variant.

The Ridge AWD adds two side airbags to the rear row, while the Track 2WD makes do with curtain airbag protection only in the back seat.

It covers all the bases for active safety with auto emergency braking, lane keep assist, lane departure warning, rear cross-traffic alert with auto braking, blind-spot detection, speed recognition, active cruise control and door opening alert.

BMW offers a five year, unlimited kilometre warranty and that extends to both variants of the 7 Series.

BMW also offers servicing packs for its new cars, though the pricing for each group of models excluded the 7 and 8 Series and its M cars. 

Given the most expensive servicing pack listed is the BMW X7’s $2800 five-year, 80,000km pack, expect anything similar for the 7 Series to cost more.

In terms of when servicing is required, BMWs are condition-based, meaning the car’s own systems detect whether something like an oil change or part replacement is required, and provides that data to your BMW service centre to help calculate an estimate for work needed, ahead of time.

Jaecoo backs its cars for eight years and unlimited km, which is one of the most comprehensive in the business. MG, Mitsubishi and Nissan all have 10 year warranties but are not unlimited km and Mitsubishi and Nissan need you to only service at their dealerships.

Jaecoo backs this up with an eight-year capped priced servicing program, which costs $2952 for the Track 2WD and $3452 for the Ridge AWD. That’s slightly on the expensive side but better than being at the whim of the mechanic after five years.

Keep in mind the fourth and eight year services are biggies, costing $699 and $799 in the Ridge AWD and $499 and $599 in the Track 2WD.

You also get eight years of roadside assistance if you service your car at the dealership.