BMW 330e vs Hyundai Elexio

What's the difference?

The 330e M Sport is an excellent car, but it could be a much better hybrid.

In Australia, where driving distances can be vast, a car that's as comfortable and easy to live with as this one is welcome. But for the electric range to dissipate so quickly, and not recoup again at a fast enough rate without plugging into a charger, is disappointing.

There are other plug-in hybrids, even among the more affordable mainstream brands, which can return charge to the battery incredibly quickly and effectively on the go.

If you are looking to make the step into a hybrid, then perhaps consider a fully electric car. There isn't a battery electric 3 Series on the market in Australia (yet), but BMW does sell the iX1 small SUV for less money than a 330e or the iX3 for a tad more.

Both are pure electric SUVs and have a range of between 400-500km. You'll never need petrol again, which makes a hybrid seem outdated.

The Elexio doesn't really push any boundaries in terms of its exterior design, its powertrain, or its battery. It doesn't drive itself. It doesn't look like a spaceship. And apart from some interior quirks, it's all pretty familiar in the way it goes about its business.

And I think maybe that's the point. Maybe that's what people are really looking for. Because Hyundai says this will be its best-selling EV in the country. And on our short test, we can't find too many reasons to disagree.

Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.

Note: The author, Andrew Chesterton, is a co-owner of Smart As Media, a content agency and media distribution service with a number of automotive brands among its clients. When producing content for CarsGuide, he does so in accordance with the CarsGuide Editorial Guidelines and Code of Ethics, and the views and opinions expressed in this article are solely those of the author.

Once upon a time sedans were all we drove, well mainly. Then SUVs became the style of car most people wanted. In fact, three out of four new cars sold in Australia today are SUVs.

So, I commend you on your choice of not just doing what everybody else does, and you'll be rewarded with better driving dynamics, and ownership of an iconic BMW - the four door, 3 Series.

And even though this is a plug-in hybrid version of the 3 Series it's identical in styling to the petrol variants. Only the light blue border around the BMW roundel is the indication that it's an electric vehicle. That and the charging flap near the left front wheel.

The M Sport pack adds some very sexy features such as the M Sport aerodynamic body kit, the door sills and M Sport seats, but the M Sport Pro Pack our car came with adds a black gloss grille, boot lid spoiler and the snazzy seat belts.

The cabin's double screens are impressive but I miss analogue gauges and found the digital instrument cluster overly busy and led more by cool design than functionality.

I don't want to sound boring, but the thing I really like about the Elexio exterior package is there's nothing too challenging about it. Some of the Hyundai Ioniq cars can be a bit more polarising (and, in the case of the Ioniq 6, a lot more polarising) but there's none of that going on here.

It feels very clean, fairly timeless and like it's going to age pretty well. In short, it looks like a familiar family SUV with only really the full-width light bar, the cubed headlights and a bit of an architectural flourish at the rear three-quarter – which actually reminds me a bit of the Kia EV5 – giving it a more modern edge.

The wheels are 20 inches, there are only a handful of fairly predictable colours and it all just feels really familiar. But, as I mentioned, things do get a bit more out-there in the cabin.

Let's start with the good. I really like the fit and finish. It all feels very high quality and the materials used are lovely, including the velvet-like fabric in the door panels. I also like the square-edged steering wheel.

But the not so good? Now, the central screen looks great, but it controls everything – and I do mean everything. Apart from the steering-wheel controls, I couldn't locate a single physical button in the cabin.

People will tell you SUVs are more practical than sedans... and they're right, but not in as many ways as they probably think.

The cabins of sedans and SUVs of the same size are close in terms of space, but the 330e comes with excellent storage - better than many SUVs I've tested, featuring enormous door pockets, and a deep centre console storage bin.

There are four cupholders, too. Two in the fold down armrest in the back and another two up front.

There's also wireless charging up front, plus USB ports for the back passengers. The second row also has its own climate control and directional air vents.

Legroom is excellent in the back and I can sit behind my driving position with plenty of room to spare. Headroom is also excellent thanks to the tall roofline of the 3 Series.

Where a sedan isn't as practical as an SUV is its ride height, which makes getting in and out of the latter easier (although the 330e's doors open very wide) and its boot opening.

SUVs have hatch-like openings and that offers a wider and taller aperture for carrying cargo.

The 330's boot was still big enough to fit our two largest CarsGuide suitcases (see the video), but the location of the battery means cargo capacity has been reduced from 480 litres in a petrol 330i to 375 litres in this 330e.

At just over 4.6m long, just under 1.9m wide, and just under 1.7m tall, the Elexio fits snuggly between the smaller Kona Electric and Bigger Ioniq 5 among Hyundai's electric family. In family vehicle terms, it's marginally shorter than the brand's petrol and hybrid-powered Tucson.

But owing to the magic of EVs and their flat floors, the Elexio feels massively spacious in the backseat. I'm 175cm, and had no trouble getting comfortable behind my own driving position, with plenty of leg and headroom. 

Tech is pretty strong, too. There are twin wireless charging pads up front, a total five USB-C ports, and a household style plug (which car companies call Vehicle to Load) located in the boot.

There's storage in the doors and centre console, including a storage drawer, and cupholders up front and in the pulldown divider that deploys over the middle seat in the back.

But the weirdest thing is the driver screen, which is the only straight-ahead access the driver has to things like speed or navigation directions. It's a very cool 3D-effect display, but it utterly disappears if you're wearing polarised sunglasses. 

That's actually pretty common with all head-up displays, but they usually are projected above a traditional driver's binnacle. In the Elexio, it's the disappearing screen or nothing.

To be fair, the central screen also displays speed and crucial information, but I hate having to turn my head to look at it. It's my least-favourite thing about Teslas, and if you're wearing polarised sunglasses, the Elexio ends up feeling a lot like that.

I do love that there is an actual control to select Drive, Reverse or Park, and I adore the addition of a physical stop/start button, too.

There's also an auto-opening boot which reveals a 506-litre space with the rear seats in place, and 1540 litres with the 60/40 split rear seats folded flat. Keep in mind there's no spare tyre taking up space, though. You'll be leaning on the repair kit should you get a flat.

The Elexio arrives with just the one grade for now, the Elite, and the pricing is a bit weird. It lists at $61,990, but is actually being offered for significantly less than that at launch, with a special $59,990 drive-away deal in place until around the end of March.

There is a cheaper Elexio grade coming sometime in quarter two this year, and it will be $58,990. But I reckon you can expect a sharp drive-away deal there, too, at least at launch.

How does that stack up? I think we have to go on permanent pricing, rather than any special offers, and that puts the Elexio above its main rivals in the BYD Sealion 7 ($54,990 for the Premium), the Tesla Model Y ($58,900 for the Premium Rear-Wheel Drive) and the Xpeng G6 ($54,800 for the Standard Range). Though the cheaper Elexio variant will help to narrow that gap.

There are significantly cheaper electric SUVs that fall into the mid-size category, too. Like the Geely EX5 and Leapmotor C10, both of which are less than $50k on the road.

Anyway, for now the Elite arrives with 20-inch alloys, cube-style LED projector lights, an auto-opening boot and Hyundai’s Digital Key, which allows you and up to 14 other people to use their phone as the key.

Inside, there’s leather seating that’s powered for driver and passenger and heated and ventilated up front. There’s also dual-zone climate, twin wireless charging pads and a household-style power point to power your devices.

Where it gets really interesting, though, is with its cabin tech, which is seriously bleeding edge. The entire dash, from in front of the passenger to pretty much the edge of the steering wheel, is dominated by a 27-inch screen that actually gives the passenger more real estate than the driver.

It's impressive stuff, with high-res games for the passenger to play (including the super-sharp Space Invaders), but there's also wireless Apple CarPlay and Android Auto, twin wireless charging pads, and a relatively small head-up display (only located within the binnacle) for the driver.

The 330e M Sport has a 2.0-litre petrol engine and an electric motor. The engine makes 135kW while the motor produces up to 80kW, for a combined dollop of 215kW. Total torque is more than sufficient at 420Nm.

Acceleration to 100km/h from zero feels as quick as the 5.8 seconds BMW claims and that's also about a tenth of a second brisker than the 330i.

The 'XtraBoost' function combines the total output of both the engine and motor briefly providing that great acceleration.

An eight-speed automatic shifts gears smoothly with the drive going to the rear wheels.

I like all this very much - the responsive engine, the fantastic transmission, the extra oomph from the motor and the way it all works together seamlessly. It's just a shame it's not as efficient as some other new plug-in hybrids.

There’s just the one powertrain on offer here — with a front-mounted electric motor, so front-wheel drive, that produces 160kW and 310Nm. That makes the Elexio feel spritely enough, but it’s no rocket ship.

The 330e M Sport is a plug-in hybrid which must be connected to an external power source regularly to charge its 12kWh battery.

The charging flap is located on the left side of the car near the front passenger door, which worked well for me as I could steer the 330e into my driveway and connect to a powerpoint on the wall using the charging cable provided.

It took me about six hours to charge the battery to 100 per cent from zero and that gives you a maximum 57km of electric driving range.

During my four days with the 330e Sydney's summer temperatures were hitting 34-degeres Celsius and with the climate control keeping the cabin at a hospitable 18C electric range was seriously cut short to about 40km.

I drove the 330e in hybrid mode nearly all the time - this is a hybrid after all. But there is a 'Sport' mode for more grunt and a 'Battery Hold' mode to save the charge for later.

I started with a full charge and a full tank of petrol, and for four days I lived with the 330e as I do with all my test cars.

I didn't aim to get the best fuel economy ever, nor was I wasteful with fuel. My wife and I, plus our two kids, just used it as our family car, doing trips to the beach, endless laps of the supermarket car park looking for a space, a birthday party, the lot.

I drove 154.7km over those four days and charged it on the second day after the battery was drained completely before driving another 70km or so over the next couple of days.

When I filled up after this it needed 7.74 litres to reach full again - it's a small 41 litre tank.

That converts to average fuel consumption of 5.0L/100km, which is bang on double the 2.5L/100km BMW says you should get.

I don't doubt you could get 2.5L/100km, but you'd have to be doing short trips and charging almost every time you weren't driving. And not use the climate control on an icy blast setting.

I've tested other plug-in hybrids that achieved much better mileage and that's because their on-board charging capabilities were excellent.

Some were even able to use the petrol engine to power the motor in reverse and therefore act as a generator to recharge the batteries fully.

The 330e M Sport doesn't do a good job of charging its battery while on the go. Sport mode does recoup charge to the battery, but again, if you're doing a long motorway trip that charge evaporates fast.

I don't think this type of plug-in hybrid is suited well to our country where we don't blink an eye at travelling 100km for Christmas lunch and then drive back again.

Also think about if you ever go on a trip away and don't have access to a power point or public charger. It's happened to me.

Delivering the driving power is an 88.1kWh LFP battery, which Hyundai says equates to a WLTP driving range of 546kms.

The Elexio’s E-GMP platform is a 400-volt architecture, which does limit DC fast charging to around 120kW – the Ioniq 5, for example, will charge in excess of 230kW. 

Hyundai says you’ll go from 10 to 80 per cent in around 38 minutes plugged into our fastest chargers. AC home charging is capped at 10kW.

The 330e M Sport is outstanding to drive. The driving position is superb, the steering is effortless and accurate, handling is excellent and the ride is beautifully comfortable.

Brake pedal feel is surprisingly good for a hybrid - some have a wooden sensation.

The transition from electric motor to petrol engine is also remarkably smooth.

Acceleration in Sport mode is sudden, with the engine and motor combining their mumbo to move you. There is a 'fake' or synthesised exhaust note in Sport mode, but it sounds convincing.

Speaking of sounds at lower speeds, in fully electric mode the 330e emits a warning tone to alert pedestrians of your presence. It's quite loud in car parks and does actually make people turn around looking for a UFO.

Ok, let's skip to the good part quickly. I really like the way the Elexio drives. Honestly, Hyundai (and, to be fair, Kia, Porsche, Polestar, Tesla, some German brands and Leapmotor with the new B10, amongst others I'm surely forgetting) are restoring my faith in how an EV can feel from behind the wheel.

It turns out they don't have to feel soft and saggy and come with a light sense of seasickness as standard. They can be engaging, connect you to the car and to the road below, and attack corners with some athleticism, too. 

And so it is with the Elexio, which – to be fair – has a spec sheet that reads a bit like a bedtime story, such is the lack of excitement in the numbers. A two-tonne-plus, front-wheel-drive family SUV that produces less power than a Toyota Camry doesn't exactly quicken the pulse.

And it's true that the flat-footed acceleration on offer won't knock your cap off (though it feels perfectly perky enough to get you up and moving). But the numbers don't tell the whole story here.

A sports car this ain't, but its driving nature perfectly suits the ethos of the car. The ride can feel a little harsh at times, but irons out most road imperfections to the point that you notice them, but they're not uncomfortable.

The steering is direct without being overly aggressive –though I prefer the sportiest setting with the heavier feel – and the body roll is minimal, too.

In fact, you can push the Elexio harder than you might think along twister roads, with plenty of confidence-inspiring stability and without too much complaint from the tyres. Because there's not a huge amount of power underfoot, and this is going to sound absolutely crazy, but it gave me (much-heavier) Mazda MX-5 vibes, in the sense that you can really feel like you're driving it without feeling like you're going to get yourself in too much trouble.

There’s a long list of safety stuff aboard the Elexio, including nine airbags and just about every active safety system you can imagine.

They seem better tuned than some of Hyundai's competitors too, without being too overzealous. That said, overspeed warnings remain an auto industry scourge.

Particularly clever is a system Hyundai calls 'Forward Collision-avoidance Assist 2', which shows just how far modern AEB (or autonomous emergency braking) systems have come. 

Once, and not so long ago, a vehicle could automatically apply the brakes if it sensed a collision ahead. Hyundai's system, though, not only works in both directions, but also detects pedestrians and cyclists as well as cars, and works when you're pulling out of a junction and it detects fast-moving oncoming traffic. It also detects traffic coming in either direction when you're travelling straight through an intersection, and when you're changing lanes.

The Hyundai Elexio wears a full five-star ANCAP safety rating, though one stamped 'tested in 2024'. The data was actually taken from the crash-test result of the related Kia EV5.

The 330e M sport is covered by BMW's five-year/unlimited kilometre warranty. The hybrid battery is covered by a six-year/100,000km warranty.

BMW offers a five-year/80,000km service package for the 3 Series for $2150.

Service intervals are condition-based, and the car will let you know when it's time for a check-up.

The Elexio is covered by Hyundai’s new seven-year, unlimited-kilometre warranty, provided you service with Hyundai. If you don’t, then it's five years of coverage.

Service intervals are a pretty luxurious 24 months or 30,000kms, and Hyundai’s service plans will see you paying $779 at the two-year mark, and another $1118 at the four-year mark, which puts your annual cost at around $475.

I'd say that's about average, with the happily extended service intervals counterbalanced by slightly higher servicing costs than you might find with some competitors.