What's the difference?
Not to spoil the illusion, but at their core the Lamborghini Urus, Bentley Bentayga and Porsche Cayenne all share the same base mechanical DNA. And yet despite their huge price tags and enviable reputation for performance, the fastest SUV isn’t one of them - it’s an Audi.
The new Audi RS Q8 Performance, to be precise, which has lapped the famous Nurburgring in Germany in record time, usurping the Cayenne Turbo GT in the process.
Boasting the most powerful internal combustion engine Audi has ever installed in a production car, ceramic brakes and a highly advanced suspension package, the RS Q8 Performance takes the German brand’s SUVs to a new level of, how do I put this… performance.
So it’s an appropriate name, but is it an appropriate car for Australian buyers looking for something fast, spacious and special? Read on to find out…
Late last year, Audi gave its large SUV range a freshen up by stocking its showrooms with the Q8 55 e-tron model; a rebadged, facelifted full-sized electric SUV designed to go head-to-head with things like the Mercedes-Benz EQE.
As it turned out, the Q8 55 was destined to become the mid-spec model and now Audi has book-ended the Q8 range with the entry-level Q8 e-tron 50 and the flagship SQ8 e-tron.
And while the previous 55 model was available in Sportback and SUV (station-wagon) forms, the latter has now been dropped.
That leaves the 50 model as an SUV only, while the headline act – and the vehicle we’re testing here – the SQ8 can be had in either body style.
The reason we’re concentrating on the biggest, baddest, most expensive variant, is that’s precisely what Audi is tipping the Australian market will gravitate towards.
In fact, as many as 70 per cent of Q8-platform sales could be the SQ8. That’s in line with the Australian market’s fondness for spending up big on the sportiest version of many makes and models, but it remains a bit of an anomaly in the rest of the car-buying world. Nevertheless, it remains the reason we’re focussing on that variant here.
Of course, electrification has never been more important for a carmaker operating here since the New Vehicle Efficiency Standard was announced recently, and even though the Q8 range will be a small percentage of Audi’s sales here, any EV represent progress towards meeting corporate targets.
The Audi RS Q8 Performance is a lot - of everything. It offers lots of power, lots of performance, lots of space and lots of luxury. But it’s also a lot of money, and at more than $250k it’s not going to be on everyone’s shopping list. It’s a very niche proposition for a small group of buyers. For those select few, those who want a lot of everything and who crave the ultimate of whatever product they’re buying, then the RS Q8 Performance is going to be a very tempting proposition - even if they never set any lap record in it.
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.
There’s not doubt large, luxury SUVs like the SQ8 have a lot to gain from electrification in terms of refinement, performance and running costs. The flip-side is the extra mass of the batteries and other electrical gear but, in this case at least, there might be a silver lining there in the way the hulking SUV manages to force the air suspension into agreeable submission.
For our money, the station-wagon variant is the one to buy. It’s cheaper to begin with and with its greater luggage capacity, it simply makes more sense. Which is not to say the Sportback version is compromised in luxury, safety or performance terms, but if practicality doesn’t figure highly in any purchasing decision involving an SUV, then we sense a great disturbance in the force.
Regardless of what’s powering the SQ8, the driving experience is vintage Audi and that’s a good thing, and even that massive kerb mass can’t blunt the sort of chassis dynamics and feedback we’ve come to expect from the brand.
Some buyers will possibly baulk at the projected range and the Audi’s appetite for electrons, but when lined up side-by-side with its major competition, the SQ8 is every chance to emerge as the one to buy. We’ll need a proper comparison for that, of course, but the Audi should be on any short-list of big, deluxe, electric SUVs.
Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.
We don’t refer to ‘facelifted’ cars for no reason, the RS Q8 Performance has a number of visual changes.
These include a new Audi ‘singleframe grille’ and new front bumper design, with a new Matt Carbon trim package available to highlight that.
There’s also a new rear bumper design as well as new digital daytime running lights at the front and digital OLED lights at the rear.
The unique forged alloy wheels are another design change, but also bring a functional element. Measuring 23 inches they do a good job of filling out the wheel arches and give the RS Q8 Performance a purposeful stance and good proportions. But they are also 5kg lighter per wheel than the 22-inch rims on the RS Q8, saving unsprung weight to help the ride and handling.
Inside, Audi hasn’t made any dramatic changes to the design, which is fine because the brand does some of the best cabins on the market in terms of look and feel.
What is new is an aluminium inlay and an optional RS interior design package which provides a unique finish to the seats, with contrasting stitching, for an additional $4100.
Stylistically, the big news is that the SQ8 is the second model to take up Audi’s latest exterior design language. That includes the two-dimensional Audi grille logo as well as a 'singleframe' (Audi’s own word) light bar that links the matrix headlights.
The SQ8 also gets Audi’s Sport Package as part of the price of admission, and that includes black roof rails and other touches.
Of more technical interest is the way the front of the car has been designed to aid air flow around the front wheels. Controllable flaps in the front fascia as well as underbody winglets keep the air flowing around the wheels without contributing to excess aerodynamic drag at speed.
In an engineering sense, the big news is the adoption of a three-motor layout. While some manufacturers are yet to see the value in this, having a motor on each of the rear wheels means there’s no longer a need for a rear differential.
While it’s easy to get swept up in the power and speed of the RS Q8 Performance, it’s important to remember that it’s an SUV and it needs to offer ‘utility’ as well as ‘sports’.
With that in mind, the front seat occupants are well looked after with supportive and comfortable sports seats, with a good amount of small item storage spaces.
The rear seats are surprisingly comfortable, despite the sloping roofline of this ‘coupe-style’ SUV. Audi has cut recesses into the ceiling to create more headroom, so it will be fine for anyone under six-foot tall. Despite there being five seat belts, this is realistically more of a four-seater for adults, although three smaller kids could squeeze across the back.
There’s also a pair of cupholders, two USB-C ports, a 12-volt outlet and your own climate controls for the rear passengers.
As for the boot, again it loses some volume because it’s not a wagon-style SUV, but there’s still a decent, square floor space with a claimed 605 litres of capacity.
So, overall the Q8 obviously isn’t the most practical version of an SUV, but it does well given its focus on style.
There’s absolutely no question Audi knows a thing or two about cabin layouts and ergonomics. Like other contemporary Audis, this one features the fully customisable Virtual Cockpit with a huge range of possible displays and layouts. And again, as usual, it all works seamlessly and efficiently.
The head-up display is amazingly clear and the twin touchscreens divide the car’s tasks logically. Yes, there’s a lot going on, but compare the way the Audi applies logic to the menu strategy to the scatter-gun approach of many others, and you can see that plenty of thought has gone into this stuff.
Also, it goes without saying, of course, that there are multiple charging points as well as plenty of connectivity with good wireless connections available. That includes wireless phone changing.
The front seats are sporty but not too firm, even if they do give you a bit of a squeeze thanks to high bolsters and lots of contouring. The rear seat is likewise firm initially and is really best for two backsides thanks to the sculpting of the rear bench.
That said, it will accept a centre passenger, but that seat will be the last one occupied. Rear legroom – important in a car like this - is good, there’s enough room for your feet under the front seats and headroom, even in the allegedly racier looking Sportback, is ample if not huge.
The panoramic sunroof means there’s plenty of light to counter the dark interior colours, and the only real surprise is the amount of hard plastic on the upper part of the door trims, just below the glass. Given the acres of much plusher trim farther down the door, this seems a bit odd.
The other comment we’d make is that the SUV body simply makes more sense in terms of load carrying (569 litres plays 528) and makes more of the SUV’s claim to practicality.
The Sportback is also a bit of an acquired taste and while it’s not the first SUV-coupe mash-up we’ve seen, to many eyes, the combination never looks right. Coupe on stilts? Surely, not for everyone.
On that subject of practicality, the SQ8 bucks the trend in EVs by being able to tow up to 1800kg with a braked trailer. The factory towing pack is a $2180 option.
Audi updated the Q8 range earlier this year, with refreshed looks after seven years on sale and a plug-in hybrid powertrain to cater for new demand.
A new RS Q8 is coming later in the year, but the RS Q8 Performance has arrived first to make a bigger impact. It naturally gets a performance boost, but there are some other extras beyond more kilowatts.
These include RS ceramic brakes, lightweight 23-inch forged alloy wheels, Pirelli P-Zero tyres, unique aluminium inlays and a special RS layout for the digital instrument display.
Which is good, because the RS Q8 Performance costs nearly $25k more than the ‘standard’ RS Q8, priced from $255,800 plus on-road costs.
Luckily for a car costing a quarter of a million bucks, there’s also plenty of luxuries too, including Nappa leather upholstery, four-zone climate control and a 17-speaker 730-watt Bang & Olufsen sound system, amongst others.
When you compare it to its rivals on performance terms, in particular the Urus and Cayenne Turbo, the $250k asking price doesn’t exactly look ‘cheap’ but it is good value in comparison.
The Audi is a touch pricier than the BMW X6 M Performance at $250,900, but quite a bit more affordable than the Mercedes-AMG GLE63 S Coupe at $268,900.
None of the Q8 variants are what you’d call remotely spartan, and even the entry-level Q8 50 gets air suspension, Audi’s 'Virtual Cockpit', 20-inch alloy wheels, LED headlights, ambient interior lighting, dual-zone climate control, driver’s seat memory function, a head-up display, digital radio and a 360-degree camera.
The Q8 55 builds on that with the Sportback body (which is not available on the 50 variant) an extra 50kW of power from its twin electric motors, 21-inch alloy wheels, sports front seats and four-zone climate-control. There’s also an electrically adjustable steering column (the 50 has manual adjustment).
What makes the SQ8 the flagship car, of course, is not just more equipment (though there is plenty of that) but rather the optimised driveline with its three electric motors and 370kW output.
Beyond that, you also get a panoramic sunroof, 22-inch alloys, matrix LED headlights, heated front seats and a Bang & Olufsen premium sound system with no less than 16 speakers including 3D loud-speakers.
And because choice equals luxury, the SQ8 can be had in either of the Q8’s body styles; the station-wagon SUV or the Sportback. Neither of which run to a third row of seats.
Option packs include the 22kW charger option at $6900 and the 'Sensory Pack' which gets you headlights capable of branded projections on to your garage wall, e-tron branded puddle lights, powered, soft-close doors, heated rear-outer seats, an interior ioniser and 'fragrancer', extra dashboard leather and manual rear-window sun-shades. Yours for an extra $9600.
And if the SQ8 doesn’t look menacing enough, there’s a black exterior package at $2300 that, um, adds extra blackness.
The one option you need to think about carefully is the virtual mirror package which, at $3500, replaces the conventional mirrors with cameras that show what’s behind on panels in the top corner of the front door trims. It takes a bit of acclimatisation and revision of muscle-memory and is definitely not for everybody.
The price hike over the $140,600 entry level car is a hefty $33,000 for the SUV variant ($173,600) and a neat 40-grand for the Sportback ($180,600).
This is the latest iteration of Audi’s twin-turbo 4.0-litre V8 petrol engine - and it’s a beauty.
While this engine is used in a variety of models, for the RS Q8 Performance Audi has taken power to 471kW with 850Nm of torque, which, as mentioned earlier, makes it the most powerful internal combustion engine Audi has ever offered in a production car.
That’s also a big boost over the previous RS Q8, which managed 441kW/800Nm, and is only just shy of the 485kW/850Nm offered by its ‘cousin’, the Porsche Cayenne Turbo GT.
Audi claims that the RS Q8 Performance will launch 0-100km/h in just 3.6 seconds and keep going to an electronically limited top speed of 250km/h. We tried to test the acceleration time on a closed circuit, but driving into a very strong headwind the big SUV could manage only 4.4 seconds - which is still a very quick time given its size and luxury.
The engine is paired to an eight-speed automatic transmission and Audi’s trademark quattro all-wheel-drive system to help smoothly transmit so much power to the road.
While many electric all-wheel-drive vehicles use a motor on each axle, the Audi electric 'Quattro' system here arguably goes one better with a total of three motors.
The front axle features the traditional single motor while the rear axle has two; effectively a motor on each rear wheel.
When they all chime in, they bestow the e-tron with a maximum of 370kW of power and an astonishing 973Nm of torque; more than enough to get the 2.6-tonne e-tron moving.
Enough, in fact to get the car from rest to 100km/h in a claimed 4.5 seconds and on to an electronically limited top speed of 210km/h.
A single-speed reduction transmission is fitted and drive is constantly sent to all four wheels via an electric version of Audi’s famed Quattro all-wheel-drive layout.
Suspension is by adaptive air springs and there’s adjustable (via the steering wheel paddles) regenerative braking.
Unfortunately you don’t get the most powerful production engine without some trade-off, and for the RS Q8 Performance that means significant fuel consumption. The official fuel economy rating is a very thirsty 12.2L/100km, but that's the best-case scenario too. If you partake in some spirited driving that unleashes the full potential of the engine will result in a higher rate of premium unleaded being consumed by the big V8. We saw returns in the high teens across our time, but that was largely open road driving, so we’ll reserve final judgement for an extended test drive across more varied conditions.
Thankfully there’s a fairly large 85L fuel tank, so if you can hit the claimed average you can get a theoretical 696km of range.
Moving this much weight at such velocities and for such distances requires a big battery. In fact, Audi claims the SQ8’s battery, at 114kWh is the biggest in the business.
But, again, it needs to be, especially with the claimed energy consumption of a hefty 28.8kWh per 100km for the SUV version and 28.0kWh per 100km for the slightly slipperier Sportback.
That gives a theoretical range of 417km for the SUV and 430 for the Sportback, both of which are numbers some potential buyers won’t consider sufficient.
But those same people should consider the fact that in a mix of winding country roads and some freeway running, we were able to beat those consumption claims, recording closer to 26 or 27kWh per 100km which, if nothing else, suggests the published range figures might be somewhat closer to reality than the EV (or any other segment of the car industry) market typically gets.
The standard charger runs at 11kW but on a 10-amp household socket, home charging will be limited to 7.2kW, although an optional 22kW charger ($6900) is also available from Audi.
The DC charging is the highlight, however, and the SQ8 can cope with charging speeds of up to 170kWh, meaning it can theoretically get from 10 per cent to 80 per cent charged in about 31 minutes on a commercial charging station with enough grunt.
Obviously the RS Q8 Performance is all about speed, Audi made its intention clear by sending it to the Nurburgring to set a new SUV lap record for an SUV. But the reality is most owners are unlikely to hit the racetrack in the RS Q8, so what’s it like on the road?
In a word? Impressive.
While the engine is undoubtedly the star attraction offering up so much effortless performance, the RS Q8 Performance wouldn’t be so quick around the Nurburgring or as nice to drive on the road without its highly advanced chassis systems.
It has an array of technology to help it handle, it has active air suspension, adaptive dampers, active roll stabilisation and all-wheel steering, which help to make this big SUV handle like a much smaller car.
The suspension does a remarkable job of providing a compliant ride on such large alloy wheels, while also providing responsiveness.
The handling is certainly helped by the all-wheel steering, which gets the rear wheels to turn in the opposite direction to the fronts at low speed (below 50km/h), but in the same direction at high speed (above 80km/h), making the big SUV feels much more direct when changing direction.
As for the overall experience, that’s helped by Audi’s surprising decision to actually remove some of the sound insulation, which allows you to hear the engine even more than you ordinarily would. This really plays to the dynamic nature of the RS Q8 Performance.
Almost a thousand Newton-metres (not to mention 370kW) infers some pretty serious performance and so it is.
When you press down on the throttle pedal, there’s an instant and somewhat furious response from the driveline. And just as the Audi’s touchscreens have been calibrated to respond on a human scale, so too have the major driving controls.
That said, while there’s more acceleration on tap than most drivers will ever have experienced, the SQ8 doesn’t move forward with quite the irresistible force the bald numbers might suggest.
And that’s purely down to the thing weighing the wrong side of 2.6 tonnes. Sure, Audi claims 4.5 seconds and that seems fairly believable, but it’s not quite as ballistic as some other current EVs.
Still, that’s hardly its mission in life, anyway. Top speed, in the interests of thermal management, has been limited to an entirely understandable – not to mention adequate - 210km/h.
But one thing all that kerb mass has (arguably) done is make the suspension work properly. Speaking purely personally, until I’d sampled the SQ8 over a variety of bitumen joins, potholes of all sizes and even clattering level-crossings, I was yet to drive a passenger car on air suspension that worked as well as the brochure claimed.
Historically, air suspension has been okay on smooth roads and even sometimes bigger lumps and bumps. But it usually fell short of expectations on small amplitude, high frequency stuff that made the suspension judder and stutter. Not this Audi.
Even on the 'Dynamic' setting, the ride never falls beyond plush although you will notice a little more stiffness being dialled into it by the computer.
The best advice is to leave it in the 'Comfort' setting where there’s still lots of roll and pitch control, yet an even higher degree of suppleness that fundamentally refuses to be beaten by a lack of post-Covid road maintenance. And this from a car that rides on 22-inch wheels and tyres.
Perhaps compressed air doesn’t scale in a linear manner, making the addition of a couple of tonnes of sprung mass a positive, rather than a negative.
The other thing Audi has done well to maintain is that almost indefinable corporate steering response.
It’s kind of muted this time around in terms of its ability to talk to you, but there’s still an over-arching Audi-ness to it with an instant pointiness without the frenetic feel often associated with a quick ratio and sticky tyres.
The RS Q8 Performance comes stacked with the full suite of active safety features. These include adaptive cruise control, lane change warning, rear cross-traffic alert and surround-view cameras.
ANCAP rated the Q8 as five stars back when it first launched in 2019 and that rating is due to expire at the end of 2025. However, ANCAP states that it only applies to the 3.0-litre Q8 models, not the V8-powered RS variants.
Like any modern, high-end SUV, the Audi is dripping with safety gear, both passive and the latest active driver aids.
Autonomous Emergency Braking is included, of course, but goes a bit further with pedestrian and cyclist detection. There’s also adaptive cruise-control with a speed limiter and the Audi offers assistance rather than just a passive warning with traffic-jam assist, collision avoidance assist, turn assist, exit assist, intersection assist, rear-cross traffic assist and lane-change warning and assist.
There are also front and rear parking sensors combined with a 360-degree camera system which includes a kerb view function for tight parking spots.
Given the bulk of the e-tron, that might be a pretty handy addition. A tyre-pressure monitoring system is also a great standard feature.
The SQ8 hasn’t been locally crash-tested but has scored a maximum five stars in European testing.
What’s missing? Probably only a central airbag to prevent front-seat head clashes in the case of a side impact.
Despite the extra power and fancy new brakes, the RS Q8 Performance costs the same to service as the existing RS Q8.
That means $4690 for Audi’s five-year service plan, and $5720 for the Audi Advantage.
The latter package includes an extra two-year, unlimited kilometre warranty on top of Audi’s five year/unlimited km coverage. It also includes two extra services and two more years of roadside assistance, to keep you covered for seven years total.
That’s good, but it’s still an extra cost when many mainstream brands already offer seven years of coverage as standard.
Audi’s factory warranty is a good, but no longer remarkable five-year/unlimited warranty on most of the SQ8.
The exception is the battery which is covered by a six-year/160,000km warranty. Audi will also come to your home and connect the standard 10-amp charger and there’s an Origin Energy green power offer that comes with it.
Charging is taken care of for the first six years with a Chargefox subscription as well as Audi Connect. You’ll also get six years of free roadside assistance and the first six years of standard servicing are also included.
The SQ8 also makes good on the EV promise of less maintenance with service intervals every two years or 30,000km, whichever comes first.