Audi Q7 vs Hyundai Ioniq 9

What's the difference?

The updated Audi Q7 is a bit of a game of ‘spot the difference’ - but even though it’s far from a new generation, the update is more than just some shiny new bits.

While the brand’s first SUV is still in its second generation, a bit of modernised design and some tech tweaks are aimed at keeping it in line with rivals, even as it nears a decade on sale. 

As well as the new features, there’s also a new variant bound for Aussie showrooms. So, is it still up to the task?

Hyundai is reaching for new heights with the Ioniq 9. And I don't just mean that literally – though it's certainly true that this three-row electric SUV is an absolute giant of a vehicle. I mean because it's also the most expensive car, electric or otherwise, to ever wear the Hyundai badge.

With it, Hyundai steps into premium air – the Volvo EX90 starts at around the same money, as does the Audi Q6 e-tron, albeit with fewer seats.

And because Hyundai has only brought in one flagship variant, the Ioniq 9 is also miles above the cheapest Kia EV9. But will its customers rise with it? 

Let's find out.