What's the difference?
The world was ready for an Aston Martin SUV. Yes, by the time the Aston Martin DBX debuted Bentley had given birth to the Bentayga, Lamborghini had sired the Urus and even Rolls Royce had realised its Cullinan.
Still, the arrival of another ‘super SUV’ is always a bit exciting. Would it be a true Aston Martin, how would it compare to its rivals and is it even a good SUV?
Well, that's what I wanted to know about Aston Martin's DBX anyway, and I found out, along with everything else you should know: from its performance to practicality in this review.
The truly great thing about great wealth - I mean like, drop $1 million on a new Rolls-Royce with a casual yawn and a mouse click wealth - would be how great it is not having to do anything for yourself.
Personally, I would hire a chef, so I’d never have to cook again, and a pilot to fly my private jet, so I’d never have to catch pneumonia while flying 34 hours to Ibiza with strangers to do my weird job (oh, and if I was rich I wouldn’t have to work anyway), and in theory I might even hire a chauffeur for those odd times when I didn’t want to drive myself in one of my fleet of beautiful cars.
All right, so I can’t even imagine that last one, but the most interesting fact I gleaned while in Spain, tirelessly testing the new Rolls-Royce Cullinan Series II, is that even the ridiculously rich are falling out of love with not driving these days.
Perhaps, being tech-savvy types, they can see the end of driving and the rise of autonomy coming and they want to make the most of it while they still can. But according to Rolls, the percentage of its buyers who sit in the back rather than in the driver’s seat has flipped entirely over the past 15 years.
Back in the day, 80 per cent of Rolls owners were back-seat passengers, blowing cigar smoke at the back of a chauffeur’s head, while 20 per cent actually drove their expensive motors.
Today, the number who drive themselves has soared to 80 per cent, and apparently that’s not just because it would feel weird being chauffeured around in what is now the most popular Rolls-Royce by far - the Cullinan SUV.
The other big change, apparently, is that the average age of a Rolls-Royce buyer has also dropped, from 56 to the low 40s. And that means more buyers with kids, and gold-plated prams and other associated dross, which means they need bigger Rolls-Royces, family-sized SUV ones, which again helps to explain why the Cullinan now makes up as much as half of all the brand’s sales in some markets.
And why the arrival of this, the facelifted, tweaked and twirled Series II version of a car that was greeted cynically by many in the media when it arrived (“one group was not sceptical, and that was our clients,” as a Rolls spokeswoman delightedly pointed out) is such a big deal.
As with all Aston Martins the DBX is a seriously beautiful car with that high-end exotic but restrained exterior styling for which the brand is known. As with all Astons, too, the busy interior design may put some minimalism fans off and those high-placed shifting buttons pose a functionality problem.
As an SUV the DBX is spacious and practical. You could use this daily as a family car. I did and found it easy to adapt to.
The driving experience left me disappointed. I didn’t feel the same close connection with the DBX while driving that I have had with other super SUVs, such as the Lamborghini Urus and more affordable models offered by Porsche and Mercedes-AMG.
But then, you see those other cars everywhere, unlike the DBX which is a rare and beautiful creature, despite the flaws.
The Cullinan might not be the most beautiful or traditional Rolls-Royce, and it’s a shame modern success means providing an SUV option to everyone, but it’s still a remarkable machine, either to drive or just to sit in. It remains not just a marvel of engineering, but a marvellous of engineering. Hats doffed, old bean.
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.