What's the difference?
It’s been in Australia since 2019 and despite the arrival of a comprehensively upgraded version in late 2023, the Tesla Model 3’s once gargantuan popularity has been declining in recent years.
A seemingly never-ending influx of pure-electric alternatives, primarily from China, has eroded the mid-size sedan’s positioning as the go-to, best-value EV choice.
But to its credit Tesla has again evolved the Model 3 proposition with the introduction of this Long Range Rear-Wheel Drive grade in October last year, at the time positioning it as “the longest-range EV in Australia”.
Since then, Tesla has adjusted the model grade name to Premium Long Range Rear-Wheel Drive.
Some additional tweaks, made in response to customer feedback, also illustrates the EV pioneer’s determination to step up in the face of increasingly fierce competition.
So, does this latest Model 3 do enough to earn a spot on your electric vehicle shopping list? We spent a week behind the wheel to find out.
Electrified utes are growing in popularity in Australia and carmakers have been paying attention.
While the BYD Shark 6 plug-in hybrid (PHEV) ute is by far the best-selling as it stands, there hasn’t really been any electric ute to go up against the poorly received LDV eT60, until now.
South Korea’s KGM (formerly known as SsangYong) has just launched the Musso EV, which is a purely electric dual-cab ute. It’s unrelated to the existing, turbo-diesel Musso and is more closely related to the current car-based Actyon and Torres SUVs.
Read along to see how this ute stacks up against its growing set of competitors.
Tesla has done enough with the introduction of this Premium Long Range RWD variant to keep the Model 3βs head well and truly above water in an increasingly competitive segment. After more than six years it still looks good, with a pleasant cabin environment, plenty of performance and leading energy efficiency. Safety is top-shelf and it stands up well in terms of practicality and driving dynamics.Β
That said, the ownership proposition is average, the determination to make so many functions screen-based is frustrating and the optional Full Self-Driving system is unconvincing. With the Model S and Model Y now discontinued globally it will be interesting to see how the Model 3 continues to evolve.
Despite having the Musso name, this electric ute is a completely different beast which is much more lifestyle-oriented than the older and unrelated turbo-diesel Musso workhorse.
There really isnβt much competition out there right now in the electric ute space but this makes a compelling case, especially for those looking in the fleet space. It has an appealing price, adequate range, SUV-like comfort and decent payload capacity.