What's the difference?
Mid-sized (2.5 to 3.5-tonne) commercial van buyers have a variety of makes and models to choose from, even though most buy the venerable HiAce.
Latest VFACTS figures confirm Toyota’s long-standing dominance, as the HiAce commands just under 40 per cent market share with the remainder spread across ten competitors from Europe, China and Korea.
One of those is Peugeot’s Expert, which is available with a choice of wheelbases, transmissions and model grades. It currently represents just 1.3 per cent of sales in this segment, so we recently spent a week behind the wheel to see how it compares to the market leader.
Developing a new motor vehicle from scratch costs billions which is why manufacturers are increasingly sharing vehicle platforms and technology to spread these ever-increasing costs across two (or more) strategically aligned automotive brands.
This ‘badge engineering’ strategy is becoming popular in the light-commercial vehicle (LCV) segment as evidenced by partnerships between Ford and Volkswagen with their Ranger/Amarok and Transit Custom/Transporter pairings, Isuzu and Mazda with their D-Max/BT-50 duo and Chinese contenders MG and LDV with their U9/Terron 9 tie-up.
Mitsubishi and Nissan have recently established a similar relationship, with Mitsubishi’s Triton donating its underpinnings for the latest Nissan Navara. We recently spent a week with Nissan’s new entry-level model grade to assess its credentials from a tradie’s perspective.
Positives are higher payload and tow ratings than the Toyota HiAce along with superior fuel economy. Negatives are inferior safety, evidence of questionable build quality and a list price more than $3000 above a HiAce equivalent. So, whether the positives outweigh the negatives to justify its higher price, only a potential buyer can decide.
The D27 Nissan Navara represents badge engineering at its best or worst, depending on your point of view regarding platform sharing. However, when assessed purely on its merits as a standalone tool of trade, the entry-level SL is a competent and economical workhorse that’s worthy of at least cross-shopping with the major players.
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