Mercedes-Benz CLA-Class vs BMW M3

What's the difference?

The broadening of the CLA’s scope in this third-gen version puts it a step ahead of key rivals and raises the compact sedan’s prominence in the three-pointed star’s local line-up. Its combination of quality design, performance and efficiency is compelling. And we’ll drive the battery-electric version as soon as it lands.

Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.

Long live the mighty wagon. The BMW M3 Touring is treat to look at, and an even bigger treat to drive.

If you want one, act fast. We waited a long time for a wagon-shaped M3, and with electrification increasing in the automotive industry, this will likely be your last chance.

In an impressive feat of aero fine-tuning Mercedes-Benz design and engineering teams have managed to make an already slippery car even more efficient with this new CLA dropping the car’s drag-coefficient from 0.23 to an amazing 0.21.

The sloping, coupe-style profile remains as a CLA signature, complete with frameless doors, flush door handles and aero wheels. 

Hybrid variants sport a conventional radiator grille decorated with a Mercedes-Benz star pattern in chrome and illuminated around its perimeter, while the EVs feature a fully illuminated LED grille display.

And in a move perilously close to branding overkill, the three-pointed star motif is carried into the headlights and tail-lights.

For Latin buffs the interior treatment is minimus extremus, the multi-screen ‘MBUX’ array in the CLA220 we drove dominating the front part of the stripped-back cabin.

From an ergonomic point-of-view, there are no physical controls for ventilation and the only non-digital audio control is on the steering wheel.

But aesthetically, the cabin is clean and simple with touches like ‘floating’ door armrests and a gently rounded front centre console adding to an overall relaxed atmosphere.

It looks spectacular, this M3 Touring, and even more so given a) wagons are so rare, and b) proper low-riding performance wagons with massive alloys are even rarer.

That said, I expect it will be polarising – and possibly too shouty for some – but I've got to say, I like it.

I’ve seen it described elsewhere as a bit of a sleeper, but for mine, you’d need painted-on eyes to not see there’s plenty going on with the Touring, especially one finished in the same Frozen Black paint as our test car.

It is at once sleek and swept back, and bulging and aggressive, especially at the flared wheel arches and fat exhausts poking from its diffuser-filled rump.

Inside, it’s mostly business as BMW usual, though with more carbon-fibre elements — our vehicle was equipped with the M Carbon Experience pack — but snug-fitting seats aside, it’s a premium, if performance-focused, place to spend time.

At just over 4.7 metres long the CLA isn’t a million miles away from full C-Class length and interior space is generous. In fact, there’s an extra 16mm in height and 12mm in width compared to the model this car replaces.

And in terms of storage there are generous bins in the doors with room for bottles and you can place them in one of the two cupholders in the centre console.

There’s the obligatory bin between the seats, a bay here for wireless device charging and a glove box, plus an extra storage bay under the flying buttress-style console.

In the back seat sitting behind the driver’s seat, set for my 183cm position and there’s plenty of footroom as well as acres of legroom and headroom. 

And part of that is the immense panoramic roof which is covered in all kinds of high-tech coatings to make sure all the light comes through but none of the heat.

Then for storage, again you’ve got bins in the doors with room for bottles as well as a pull-down armrest between the seats with three cupholders in it (one espresso-sized) and drive slot in front of them.

There are netted map pockets on the front seatbacks, individual vents which are always welcome and a couple of USB-C charging ports to keep devices charged.

Boot volume is rated at 405 litres (VDA) and the rear seatback folds 40/20/40 to liberate more storage space if required. And there’s a 101L front boot on electric models. 

There’s a hands-free tailgate on the 220 Hybrid. A 1.6- to 1.8-tonne braked trailer towing capacity is handy, but the fact there’s no physical spare tyre isn’t. Your only option in the case of a flat is an inflator and puncture sealant kit. Not good enough.

A performance-focused wagon is still a wagon, right? And that means there is oodles of space in the boot, though the seating choices in our test cars made the front seats less comfortable than they could, and should, be.

But first, the boot. The M3 Touring is a 4.8m-long wagon, which pays dividends when it comes to cargo. BMW says you'll find a minimum 500L of storage space, which grows to 1510L with the rear seat folded.

In the back, you’ll find seating for three, with the requisite ISOFIX attachment points, and with enough head and leg room to get comfortable.

But those carbon front seats are an option I wouldn’t be springing for. They arrive carved out of the rock-hard material, though with big holes throughout to reduce their overall weight, and they’re not only challenging to climb in and out of, but they’re awkward and hard to sit behind.

Stick with the regular seats and both rows will be happier.

The BMW M3 Touring lists at $180,100, which isn’t chump change, and positions the wagon body shape a fair way above a regular M3 sedan.

That’s before on-road costs, of course. According to BMW’s website, putting an M3 Touring on the road in NSW will be more like $194,039 — before you start ticking option boxes.

The 'M Carbon Experience' adds $17,500, and reduces overall weight by close to 10kg through carbon bucket seats, and adds more visible carbon and even more possible headroom to fit a helmet

The 'M Carbon ceramic brakes' add another $16,500, and while there are plenty of free paint colours, you can pay up to $7000 for the 'Frozen White' paintwork.

Our test car was finished in 'Frozen Black', a bargain at $5K.

Elsewhere, there is plenty of equipment on a stacked standard features list. 

That includes staggered 19- and 20-inch alloys, BMW’s digital 'Laserlight' headlights, and an automatic boot.

Inside, there’s a 'BMW Live Cockpit' with a 12.3-inch instrument display, a 14.9-inch central screen, a head-up display, wireless device charging, Apple CarPlay and Android Auto and a premium Harman Kardon surround sound stereo.

You also get three-zone climate, leather seats, an 'Active M Differential' and 'Adaptive M Suspension', and seat heating up front.

Oh, and there is lots — lots — of performance, but we’ll come back to that shortly.

Hybrid CLAs combine a 1.5-litre, turbo-petrol, four-cylinder internal-combustion engine (ICE) with a 48-volt electric motor integrated into a new eight-speed dual-clutch transmission with drive going to the front wheels in the CLA180 and 200 and all four in the CLA 220 4Matic.

Mercedes-Benz quotes power and torque outputs for the hybrid’s petrol engine and electric motor individually and the powertrain is able to engage both simultaneously so there are overall output figures, as well. 

The pure-electric models are powered by an in-house developed permanently excited synchronous motor driving the rear wheels through a two-speed transmission, with a second 80kW drive unit added to the CLA350’s front axle for extra performance and all-wheel-drive traction. 

Here’s a panel to explain it all.

The M3 Touring’s engine might well be one of the best in the business – a hard-charging 3.0-litre twin-turbo-petrol inline six-cylinder engine that produces a sizeable 375kW and 650Nm.

That power is sent to all four wheels via BMW’s 'M xDrive' with Active M Differential, producing a sprint to 100km/h of just 3.6 seconds.

Hybrid CLAs are fitted with a 48-volt, 1.3kWh lithium-ion battery and at urban speeds where less than 20kW is needed, can drive using electric power alone, depending on conditions at speeds up to 100km/h. 

Official combined cycle fuel consumption is quoted at 5.4L/100km for the CLA180 and 200, which equates to a theoretical range of close to 800km, rising to 5.8L/100km for the 220 4Matic for a potential range of around 740km. 

On the roughly 150km launch drive through Melbourne's suburbs and up the Yarra Valley north-east of the city we saw an average of exactly 5.8L/100km in the CLA220.

Electric CLAs are underpinned by a specific new-gen EV platform boasting an 800-volt electric architecture and housing an 58kWh LFP battery in the 200 electric and an 85kWh NMC pack in the 350.

Maximum charge capacity is 320kW for a claimed 10-80 per cent charge time of 22 minutes. 

Claimed energy use for the CLA200 electric is 14.4kWh/100km with a range of 470km while the AWD 350 4Matic sits at 14.9kWh/100km with a range of 663km.

Officially, you should see a claimed 10.4L/100km on the combined cycle, but as is often the case in cars with engines that tempt you to be aggressive with the accelerator, the reality can be a little different.

We saw more like 16.4L/100km, but in the big bruiser’s defence, we spent a lot of time in city and suburbs, and a lot more time standing on the accelerator.

The M3 Touring is fitted with a 59-litre tank, and will only accept 98RON premium fuel.

Range is close to 570km using the official consumption figure and around 360km using our real-world number.

The CLA220 4Matic was the only option available for the drive program, but for the record, claimed 0-100km/h acceleration times for the hybrid models step down in roughly one second increments - 8.8 seconds for the CLA180, 8.0sec for the 200 and 7.1sec for the 220 4Matic.

Switch to pure-electric power and the CLA200 electric hits the same speed in 7.5 seconds, while the 350 4Matic electric smashes the five second barrier at a properly quick 4.9sec.

Mind you, the 350 4Matic electric weighs about 2.1 tonnes while the hybrids tip the scales at roughly 1.7 tonnes.

There’s plenty of performance in the 220 4Matic but power delivery is not always linear with the powertrain taking half a beat to pick up after you’ve applied some throttle. Which could be the interface between the combustion engine and the electric motor or the turbo on the engine.

The sports steering wheel is grippy and chunky in the hands, and while the steering itself is nice and accurate, road feel is modest. 

There are two settings for steering weight - Comfort and Sport. We tried both, and yes, you can feel where the car’s going but it’s not exactly an intimate connection between your hands and the front tyres on the tarmac.

Speaking of which, standard rubber on the CLA220 is 225/40 Bridgestone Turanza 6 on 19-inch rims and despite those relatively large wheels the car copes well with bumps and thumps and the coarse-chip surface of rural B-roads.  

Suspension consists of a newly-developed strut-based three-link set-up at the front and multi-links at the rear with all of the major components in alloy to minimise unsprung weight.

The car remains composed and balanced through corners and the sports seats in the 220 are grippy, supportive and comfortable. We spent a couple of hours straight behind the wheel without a hint of discomfort.

The CLA’s super-slippery shape manifests itself out on the highway with minimal wind noise at 100km/h and even more. The big tyres are also quiet so the cabin environment remains refined and peaceful.

Brakes on the 220 are vented discs on the front, solid rotors on the rear. And during some pretty challenging downhill twisty sections we leant on them quite heavily. Push hard and they will bite but are not overly aggressive.

The lane-keeping, driver-monitoring and other assistance features are all there, present and accounted for. But more than ticking the box, they work very well.

The media system is driven by a high-capacity unity engine which is often used in gaming and the graphics and animations are super-smooth. And the latest iteration of the Mercedes-Benz media system works nicely across the enormous screens.

All models feature a 360-degree overhead view and a reversing camera and the 11.2-metre turning circle is not small but not vast. The car is easy to manoeuvre and park.

In a word? Delightful.

Don’t get me wrong, it’s not the easiest car in the world to daily drive. The carbon-fibre seats fitted to ours, for example, made getting in and out a slightly embarrassing challenge, and there’s a surging eagerness to the delivery of power that makes you look a little like you're showing off.

But the adaptive suspension serves up a far more comfortable ride than you might be expecting (more comfortable, in fact, than lesser, cheaper M models), making tootling around town easier and less chiropractic than I was expecting.

But it’s away from the city, with its traffic and red lights, that owning the M3 Touring becomes a delight, from its potent and punchy powertrain to the thrum of its exhaust, and the EV-like immediacy of its power delivery.

This is a driver’s wagon, there’s no doubt about it, with proper seatback-pushing acceleration, direct and confident steering and enough body stiffening and bracing that you really would have no idea you’re driving a wagon when cornering.

Engage its sportiest settings, and disengage its electronic nanny systems, and you can even set to work judging your drifting skills, courtesy of the (as yet untested, honestly) 'M Drift Analyser'.

A family car like few others, then. That you can also take it to Bunnings and throw some sleepers in the back is just a very welcome bonus.

Neither the M3 or M3 Touring have been independently crash tested to date, but it’s worth pointing out the 3 Series and 4 Series received maximum five-star scores from Euro NCAP.

Standard safety kit includes AEB with pedestrian detection, active lane keeping assist, blind spot monitoring, adaptive cruise control and rear cross-traffic alert.

You’ll also find six airbags on board.

The CLA is covered by Mercedes-Benz Australia’s five-year/unlimited km warranty with roadside assistance included. On top of that, there’s an eight-year/160,000km warranty on the drive battery in electric models.

That general warranty is in line with Audi, BMW and other premium players, but it’s worth noting an increasing number of brands in the mainstream market are stepping up to longer seven, eight and even 10-year cover.

Hybrid and electric variants have the same 12-month, 25,000km recommended service interval with a five-year schedule for the hybrids equating to an average of $1342 per workshop visit over that period. Reduced mechanical complexity in the EV models lowers that number to $859. But neither is especially cheap in the context of class competitors.

The BMW M3 Touring is covered by a five-year, unlimited kilometre warranty, and servicing is "condition based", in that the vehicle will tell you what maintenance is required, and when.

You can prepay your service costs at the time of purchase for all BMW vehicles, covering the first five years of ownership.