Mahindra Pik-Up vs Omoda 9

What's the difference?

Its sub-$40K pricing undercuts the cheapest Ford Ranger or Toyota HiLux 4x4 equivalents by $10-15K and it’s backed by a decent warranty and 60-strong dealer network (mostly regional). It’s also largely absent from the federal government’s vehicle-recall listings, which suggests solid build quality.

However, it’s also short on safety, has relatively high servicing costs and numerous design quirks. Fact is, such low pricing comes with compromises, so, if you can learn to live with those, this sturdy and willing auto-equipped workhorse could represent good value for those shopping on a budget.

The arrival of Omoda and Jaecoo so soon after Chery’s Australian return just feels like a huge task to take on for the company. And given the amount of other new brands hitting local roads there is a real danger that customers will either feel overwhelmed or simply ignore many of these new models.

Trying to position Omoda as a genuine alternative to luxury brands, and even the likes of Mazda and Volkswagen, is a tough ask for the brand and its dealers. Certainly the price and styling will help attract potential buyers but to cement itself in the local market it will need to make sure it makes an impact early.

Judging the Omoda 9 on its merits, it’s a nice enough SUV and does many things well but doesn’t have any elements that really ensure it stands out from the numerous competitors it faces.

The PikUp has a 3040mm wheelbase and 5175mm length, 1820mm width and 1915mm height.

So, compared to a Ford Ranger XL equivalent, it’s 230mm shorter in wheelbase, 195mm shorter overall and 98mm narrower, so it’s relatively compact for a dual cab ute.

Built on a traditional ladder-frame chassis, its twin-wishbone front suspension uses torsion bars instead of the more common coil springs, while under the tail is a leaf-spring live rear axle. Brakes are front discs and rear drums.

With 210mm of ground clearance, its steep 34-degree approach angle is excellent but its 15-degree departure angle is less than half that figure, so it's prone to tail-dragging in the rough stuff.

And its bafflingly large 13.4-metre turning circle (kerb-to-kerb) demands numerous three-point turns.

The interior appears to have a good standard of finish and provides a visually-pleasing mix of black and grey surfaces with satin chrome highlights throughout. Driver controls are easy to see and operate and the front bucket seats are comfortable.

The rear bench seat is quite firm with good lumbar support, but it’s a squeeze for three adults given its relatively narrow width.

Even so, there’s adequate kneeroom and heaps of headroom even for tall adults, which is no doubt appreciated by hat-wearing farmers and tradies.

From a design perspective, the Omoda 9 certainly stands out as different from the Chery and Jaecoo range. It has a distinctive look that speaks to its ‘premium’ and ‘technology’ aspirations, both on the exterior and interior.

However, to this reviewer’s eyes, there are also quite clearly some visual similarities to the Cadillac Lyriq, both in the overall silhouette but also the details and cabin design. This isn’t unusual in the car industry, especially from Chinese brands. Jaecoo’s designers clearly took inspiration from Range Rover, so it makes sense that the Omoda would find an equivalent luxury brand to be inspired by. Or perhaps it’s just a coincidence…

The important thing is that it’s notably different to what Chery is offering with its Tiggo models, which form the core of its Australian line-up. Omoda needs to be distinct and more upmarket if it is to justify its price premium. On that front, the wider group has done a nice job of making each brand stand out visually.

Judging the interior of the Omoda 9 on its own, it's actually a very pleasant place to be. The level of design, fit and finish also feels like a big step up on what Chery offers, even if it does feel familiar. The materials don't feel truly premium, but given the price that's understandable and acceptable.

With its 2115kg kerb weight and 3150kg GVM, the S11 PikUp offers a 1035kg payload rating so it’s a genuine one-tonner.

It’s also rated to tow up to 2500kg of braked trailer but given Mahindra doesn't publish a GCM rating (or how much it can legally carry and tow at the same time) we don’t know if it can retain its maximum payload while towing that weight.

Strangely, the load tub does not have any internal load-anchorage points. The only option for securing ropes or straps are external hooks, which are located along both upper sides of the tub and across the tailgate.

However, these would be ineffective in securing loads that are lower than the tub sides.

Front cabin storage is limited, as there are only narrow bins and no bottle holders in the front doors and you won’t find any cup/bottle holders or storage for small items in the dash, either. However, there is a single glove box and an overhead glasses holder.

The centre console has an open storage tray at the front and single cup and bottle holders in the centre, which are fine for one occupant but not two.

In contrast to the front doors, there are no bins in the base of each rear door, but they do get a large-bottle holder and what looks like a phone holder at mid-height.

There are also pockets on each front seat backrest, but the fold-down centre armrest does not have any cup/bottle holders.

The rear bench seat’s base cushion is fixed, so it can’t swing up and be stored vertically (like many dual cabs) if more internal cargo space is required.

However, it does at least provide some open storage space underneath for soft items like jackets etc.

One of the standout features of the Omoda 9 is its size, measuring 4775mm long with a 2800mm wheelbase. That makes it longer in both measures than the likes of the Toyota RAV4 and Mazda CX-5, pushing it to the upper end of the ‘medium-sized’ SUV segment.

That liberates more space inside, with good room up front and a generous back seat, at least in terms of knee and foot room. The rear seats are compromised slightly by the large sunroof and sloping roofline, with headroom tight for anyone over 180cm.

Unfortunately, the space isn’t utilised as best as it can be, thanks to the lack of seat height adjustment for the driver. It’s not unique to Omoda and is becoming a common issue among Chinese-built cars for reasons I can’t explain. What it means is I couldn’t get the seat to a point I was 100 per cent happy with, which is a problem for what should be a very comfortable vehicle.

Omoda compensates for this with some clever technology, beyond just the pair of 12.3-inch screens (housed in a single setting, which again looks very similar to the Cadillac Lyriq), and the option of wired or wireless Apple CarPlay and Android Auto. 

The 14-speaker Sony sound system includes two speakers inside the driver’s headrest. This is a clever addition that allows you to take phone calls via these speakers only, so you don’t annoy the rest of the occupants in the car.

The other notable luxury element is the fragrance system, which can diffuse three different scents into the car. While the names are a bit hard to interpret (Natural, Cure and Sport), the fact you can choose from three different scents and have them gently fill the cabin is a nice luxury touch.

In terms of storage, there's plenty of small item spaces around the cabin and the boot measures a roomy 660 litres and offers a nice flat floor with a square load area. However, that comes at the expense of any sort of spare tyre, with a tyre repair kit located under the floor.

For those who have been paying close attention the Omoda name will be familiar, as the Chery Omoda 5 was the first model the Chinese brand launched on its return to Australia. That has now evolved into the Chery C5, so the Omoda 9 becomes the first standalone model for the brand as it tries to position itself as a more premium, luxury and lifestyle brand separate from Chery.

While there are no confirmed plans for further Omoda models yet, the Omoda 9 is being positioned as the flagship of the range. It’s a medium-sized SUV but at the larger end of the segment so it will compete against the likes of the Mazda CX-60, BYD Sealion 6 and even the Mitsubishi Outlander PHEV.

In keeping with the more premium image the brand is trying to create, there will be a single, high-specification model offered, the Virtue SHS, which will be priced from $61,990 plus on-road costs.

For this price you get 20-inch alloy wheels, LED headlights and tail-lights, dual-zone climate control, a 14-speaker Sony-branded sound system, inbuilt navigation, surround view camera, automatic parking function, head-up display, wireless smartphone charger, leather seats with memory function, heated seats and steering wheel and even an in-built fragrance system.

The latest version of the S11’s 'mHAWK' 2.2-litre four-cylinder turbo-diesel meets tough Euro 6b emissions standards using AdBlue.

Armed with an intercooler and common-rail fuel injection, it produces a modest 103kW at 3750rpm. Its 320Nm, available across a 1300rpm-wide torque band between 1500-2800rpm, highlights good flexibility particularly under load.

It’s coupled with an equally refined Aisin-sourced six-speed torque converter automatic transmission, driving the rear wheels and offering the choice of sequential manual-shifting.

There’s also a Borg Warner part-time dual-range 4x4 transfer case and an Eaton automatic rear diff-lock.

The Super Hybrid System may sound fancy, but it’s effectively a plug-in hybrid powertrain, which is a technology that is becoming increasingly familiar to Australian drivers as it fills the gap between internal combustion and electric vehicles.

Omoda’s SHS system combines a 1.5-litre turbocharged petrol engine with three electric motors - two at the front, integrated into the transmission package and one at the rear - to create a potent SUV. This complex system can send power to either the front wheels or all four wheels via a three-speed ‘Dedicated Hybrid Transmission’.

Omoda claims the combined output of the Super Hybrid System is 395kW, allowing this family friendly SUV to sprint from 0-100km/h in just 4.9 seconds.

It’s backed up by a 34kWh battery, which allows for meaningful electric only range too.

Mahindra claims an official combined average of 9.3L/100km. At the conclusion of our 265km test, which was conducted without a load and in mostly city and suburban driving, our ‘real world’ figure based on fuel bowser and trip meter readings came in at 9.4 which is lineball.

So, it should deliver an excellent driving range of around 850km from its 80-litre tank.

What gives Omoda some confidence to use the Super Hybrid System name is its claim that the battery allows the 9 to drive up to 145km (WLTP) on electric power alone, which is more than both a conventional hybrid and many existing PHEV models. For example, the Mitsubishi Outlander PHEV has an EV range of 84km and the Mazda CX-60 can make 76km.

Fuel economy is officially rated at 1.4L/100km, although that relies on using the battery to its maximum and once that is depleted, you can expect to see a much higher figure. Realistically somewhere around 5.0L/100km is what you should expect if you do mostly urban driving and anything below that is a good result.

Omoda claims that the Virtue SHS can drive up to 1100km, but that is theoretical and based on achieving both the full EV-only range and then the 1.4L/100km figure, which isn’t actually achievable in the real world.

The fold-down inboard armrest combined with the door’s armrest allows the driver to evenly rest both elbows, which reduces strain on shoulders and arms particularly during long highway hauls.

This set-up could work even better if the wheel had reach adjustment in addition to its adjustable height.

There’s no rake adjustment in the seat’s base cushion, either, but fortunately there’s a big left footrest to help the driver to maintain a comfortable posture.

The driving position is high relative to the bonnet and the tops of the doors, which is ideal for vehicle placement when off-road driving as it provides commanding views over the front and out the sides.

Unladen ride quality is quite firm, as you’d expect of a 4x4 designed to carry one tonne of payload, but is supple enough to provided acceptable comfort.

The steering weight is linear with easy turning effort; handling and braking response is satisfactory and engine and tyre noise are pleasantly low.

Our only major gripe is the huge turning circle, which is nudging that of a full-size American pick-up. The need to often do three-point turns, in situations that you really shouldn’t have to in a vehicle of this size, is annoying (and in some situations embarrassing).

Although its 2.2-litre diesel has modest outputs, it provides decent performance in city and suburban driving with its smooth-shifting auto.

It’s also a low-stressed highway cruiser, requiring less than 2000rpm to maintain 110km/h which is comfortably within its peak torque band.

We didn’t get to do our usual GVM test due to a hiccup with our weight supplies, but we have previously tested a cab-chassis PikUp with just under one tonne of payload (990kg) which it hauled with an all-round competence that belied its relatively small engine output.

While a generous level of standard equipment is one key measure of a luxury/premium vehicle, driving is another. For a vehicle to be truly premium it must have effortless performance, a comfortable yet controlled ride and confidence-inspiring handling.

This sets the bar quite high for the Omoda 9 and that makes it hard to really live up to the brand’s aspirations. 

From a performance perspective the SHS powertrain does a great job. Certainly 395kW means the SUV feels quick and easy to punch into gaps or call for a burst of acceleration. But the rest of the driving experience doesn’t really live up to the premium standard buyers might expect.

The ride is too busy most of the time, never feeling settled and often fussing over the bumps in the road. It lacks the smooth, relaxed ride that premium buyers are looking for.

The same is true for the handling, with the steering too light and vague off-centre and lacking feeling when you find yourself on the open road. 

The Omoda 9 is by no means a bad car to drive, but it does lack the precision and elevated comfort that genuine premium cars need to have. Perhaps with some local ride and handling optimisation it could get closer to what buyers in this part of the market expect.

The Omoda 9 ticks all the boxes that customers and, just-as-importantly, the safety authorities expect, like autonomous emergency braking (AEB), forward collision warning, emergency lane keeping, driver monitoring system and adaptive cruise control. 

Omoda even goes a step further and offers 'Traffic Jam Assist' and 'Integrated Cruise Assist', which can centre you in the lane when cruise control is active to create a low level of autonomous functionality.

However, like so many modern cars these safety systems are not integrated smoothly into the driving experience. Instead, the Omoda likes to distract you with graphics and warnings on the dashboard and then warn you that you’re distracted. To be blunt, it’s both annoying and - ironically - very distracting. 

To the credit of Omoda, as well as Chery and Jaecoo, the company has invested in a local tuning program for the active safety features and there has clearly been a dramatic improvement since the first Chery model I experienced less than 12 months ago. Hopefully with a bit more time and tuning the systems will become better integrated and the car won’t tell you you’re distracted looking at warnings.

In terms of a crash test safety rating the Omoda 9 hasn’t been tested by ANCAP yet but has five-stars from Euro NCAP so there’s little reason why it would be dramatically different if crashed locally.

Warranty is five years/150,000km. 12 months roadside assist is renewable with each scheduled service at Mahindra dealers.

Service intervals are 12 months/15,000km whichever occurs first.

Capped-price servicing for the first four years or 55,000km totals $2296, or a pricey average of $574 per service.

In a bid to give customers confidence to try a new brand Omoda is applying the Jaecoo ownership model, which means an eight-year warranty as well as eight years of capped-price servicing and roadside assistance.

Service intervals are every 15,000km or 12 months, whichever comes first and across the eight years you’ll be spending a total of $3343, which averages out to just over $418 per year.

The decision to offer such extended coverage is a commendable move from Omoda and will no doubt help its bid to convince customers to give it a chance.