What's the difference?
The Jeep Grand Cherokee has always been big. But if you want to carry more than five people, not big enough. Which is where the all-new, fifth-generation model comes in.
It’s the Grand Cherokee L. Jeep’s first-ever seven-seat version of its flagship SUV.
It’s set to compete with top-spec versions of mainstream models like the Hyundai Palisade and Toyota LandCruiser Prado, as well as premium full-size family trucksters like the Land Rover Discovery and Volvo XC90.
Jeep invited us to the Grand Cherokee L’s Australian launch to get a first taste of how it measures up to local conditions.
There's a hell of a lot riding on the shoulders of the Hyundai Elexio, which is shaping as the brand's best shot to date at taking on Made In China models like the BYD Sealion 7 and Tesla Model Y.
While the Ioniq family sits atop the EV tree at Hyundai, the Elexio is a very different proposition. It's priced more sharply (the brand is quick to point out that it's only about $8 a week more expensive than a Sealion 7 on a novated lease), and it's the first Hyundai vehicle offered in Australia that's produced in the brand's Chinese factory through its Beijing Hyundai joint venture.
In short, it feels a lot like Hyundai is ready to take on BYD at their own game in Australia.
So, is the Elexio the pick of the Made In China bunch?
Jeep’s aim with this car is to lift the Grand Cherkee to a more premium level, and that’s about brand equity and badge credibility as much as it is the vehicle itself.
The seven-seat L has stepped up in price, but also in practicality, refinement and equipment, while maintaining serious off-road ability.
Does it have what it takes to tempt people away from, say, the German Big Three? That’s a tough ask, but this Jeep certainly has more of what it takes to make that a real possibility.
For mine, the entry-level Night Eagle is the pick. Well equipped, heaps of safety and plenty of off-highway prowess.
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.
The Elexio doesn't really push any boundaries in terms of its exterior design, its powertrain, or its battery. It doesn't drive itself. It doesn't look like a spaceship. And apart from some interior quirks, it's all pretty familiar in the way it goes about its business.
And I think maybe that's the point. Maybe that's what people are really looking for. Because Hyundai says this will be its best-selling EV in the country. And on our short test, we can't find too many reasons to disagree.
Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.
Note: The author, Andrew Chesterton, is a co-owner of Smart As Media, a content agency and media distribution service with a number of automotive brands among its clients. When producing content for CarsGuide, he does so in accordance with the CarsGuide Editorial Guidelines and Code of Ethics, and the views and opinions expressed in this article are solely those of the author.