What's the difference?
Have you seen that new Ford television commercial filled with its three most adventurous vehicles - the Ranger, Everest and Bronco - driving across a variety of Australian landscapes as people old and young alike have fun in a trio of the Blue Oval’s finest?
No? That’s probably because it doesn’t exist, because Ford Australia doesn’t sell the Bronco SUV here despite the fact it’s the third member of ‘T6’ family alongside the Ranger and Everest.
No vehicle sums up the state of Ford Australia better than the Bronco. It’s a rugged, capable SUV that would seemingly appeal to the Australian market and it’s built on the same underpinnings as the Ranger/Everest (the so-called ‘T6’ platform) that was developed here, in Australia by Ford’s engineering and design teams based in Melbourne.
And yet, despite that, and the fact it obviously has the capability to be made in right-hand drive, Australians are denied access to this reborn icon (Ford’s words).
The problem, it seems, is the Bronco’s popularity in the US market, with orders stretching well beyond a year the company, understandably, wants to make sure it has that resolved before it expands.
At least, that’s what Ford’s global CEO, Jim Farley told CarsGuide in September 2022, leaving the door wide open for the Bronco to eventually make its way down under.
“We can do Bronco and Bronco Sport for the globe for sure,” Farley said. “But we have, like, a year or two order bank so we have a lot of work to do on our capacity before we can even consider something like that.”
He added: “Of course it can be engineered, just like Mustang, but you have to invest in the capacity and it’s like the first or second inning of building up the Bronco line-up.
"It’s a whole family, we’ve just come out with the Heritage, we’ve got Everglades, there’s going to be a lot of iterations so just give us some time.”
And it’s the Bronco Heritage that Mr Farley referenced that this reviewer just spent several days behind the wheel of in the USA, taking it on a cross-country road trip through the country’s south-east and up into Washington.
It was the ideal drive to find out, once and for all, if the Bronco has real potential for the Australian market or if we’re daydreaming on something unworthy of our attention.
Before the 1980s, when air travel was expensive, the humble Australian family car had to be able to tow a big boat or caravan in order to take the brood on holidays across our vast, sunburnt land.
Many turned to oversized American barges, like the Dodge Phoenix and the Pontiac Parisienne. People loved their massive dimensions, huge interiors, endless torque and look-at-me status.
And guess what? They still do. And even the same carmakers remain today, thanks to Chrysler’s Ram 2500/3500 Heavy Duty (HD) – which grew out of Dodge – and General Motors’ Chevrolet Silverado 2500 HD.
Now, the Ram HDs, which were also the first of the modern American remanufactured trucks in Australia back in 2015, have come in for an overhaul.
How do the latest 2500/3500 stack up? Keep reading.
In many respects the reasons the Bronco is not available to Australian buyers are clear and understandable - demand remains high in the US market and it’s unclear just how many Ford Australia could sell. A pessimist would point to the modest sales of the Jeep Wrangler but an optimist would point out the sales gap between the Ford Ranger and the Jeep Gladiator and ask why Ford doesn’t think it could out-sell its competition.
Having spent so much quality time with the Bronco it’s clear it would have some major appeal to Australian buyers. The strong sales of the Ranger and Everest, as well as the entire off-road SUV market - the likes of the Isuzu MU-X, Mitsubishi Pajero Sport, etc - it’s obvious we love a rugged, adventurous vehicle.
Ford’s strength in that area, with the Ranger/Everest combination, would seemingly strengthen the case for the Bronco to join its ‘T6’ siblings, but only time will tell.
Having spent an extended period behind the wheel I’m more convinced that the Bronco would find a strong market in Australia. Both with the off-road set and those who like a Land Rover Defender to take the kids to school.
This is an SUV with capability and personality and that should be enough to make it a success in Australia. But for now, we need to play the waiting game…
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.
If you're a grey nomad with a massive caravan searching for something to do the big lap in, or a big boater seeking an effortless weekend getaway machine, then this sort of ute makes sense. The HD series shows just how much more muscle is available, for those who genuinely need it.
But if towing or hauling to the max isn’t your priority, then the far-more dynamic – and class-leading – Ram 1500 series does everything else with much-greater aplomb.
Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.
While we don’t have a history with the Bronco in Australia, it’s an iconic model in the US that was introduced in the 1960s to compete with the likes of the Jeep CJ-5 and Toyota LandCruiser.
It evolved throughout the 1970s, ‘80s and into the ‘90s eventually becoming an F-150-based SUV before being discontinued in ‘96.
For this revived Bronco Ford has gone back to its roots, taking inspiration from the ‘60s and ‘70s but also creating a car that is also very much contemporary.
It’s a great example of using retro design elements without getting lost in nostalgia.
It’s also hugely functional, with a removable roof and doors, which is a popular feature in the US where it’s legal to drive without the doors in place, and has deliberately short front and rear overhangs for improved approach and departure angles.
The Heritage edition takes this a step further with its pumped out Sasquatch flared guards, which are both functional and add to the chunky look of the Bronco.
Notably, the Bronco does not feature a Ford ‘blue oval’ badge, instead it only uses the ‘F-O-R-D’ on the grille and the rest of the badges are the ‘bucking Bronco’ - an alternative take on the ‘striding Mustang’ logo used for the iconic pony car.
The interior of the Bronco is interesting, showing very little commonality with the Ranger and instead embracing its unique history and design language.
The Heritage version also pops with its Oxford White dashboard inset, complete with bright red ‘Bronco’ lettering in front of the passenger.
You can spot the HD facelift by the bi-LED headlights and bulgier bonnet, while chrome’s been replaced by black trim inside and out, including in the restyled grille, alloy wheels and side steps, for a more-modern appearance.
Both models are identical bar the badging. However, while they share a tri-link solid front axle system, the 2500 HD features coil-spring rear suspension, while the super heavy-duty 3500 HD relies on leaf springs. That’s for it to achieve maximum pulling and hauling capability.
Inside, the already-contemporary dashboard, with its 12-inch Tesla-esque portrait touchscreen, remains much the same as before, except for a few detail updates to accommodate the big new centre console, twin wireless charger housings, extra USB ports and restyled electronic instrument cluster.
Otherwise, it’s as vast as ever.
The Bronco is a big vehicle so you do need to climb up into it, but Ford has considered that and integrated handles into the side of the dashboard to help you in.
That’s just one of several small but thoughtful touches around the cabin that show the company has been very considered in designing the Bronco.
The option to have either removable soft- or hard-top is another one of those design touches that show Ford was determined to ensure the Bronco appealed to a broad market of buyers.
It does mean some peculiarities, though, such as the window and mirror controls being on the centre console, instead of the doors.
It also cuts down on small item storage space, as the doors only have small netted areas rather than any meaningful space.
In fact, small item storage is limited to just two cupholders and two small areas up front and in the car there are no cupholders at all in the rear.
Instead, rear passengers are left with the small nets in the doors and nothing else. However, rear passengers do get a USB and power outlet which will no doubt come in handy for owners.
Back in the front the instrument display combines an analogue speedo with a small digital screen that displays the rest of the information.
It’s not a particularly clear layout, with a vertical rev counter next to several other readouts making it tricky to glance at on the move, and unfortunately it cannot be changed like some other digital displays.
The 8.0-inch media screen is a good size and offers Ford’s intuitive SYNC 4 operating system, which is a plus.
In terms of space the Bronco offers reasonable interior room, albeit less than you might expect when you look at how big it is outside.
The front seats are comfortable and offer good visibility of the road ahead, while the rear offers adequate legroom and generous headroom thanks to the tall and squared-off roofline.
The boot measures a very healthy 1008 litres according to Ford, which seems generous based on our real world experience.
It certainly coped well, accommodating several large suitcases and smaller bags, though, so it doesn’t lack for luggage capacity even if its on-paper claim may be grandiose.
Obviously there’s the full-size spare mounted on the rear tailgate in case you need it. The tailgate itself opens in two parts, with the lower half coming out to the side while the glass lifts up, which is necessary because of the removable roof (with the glass section coming off with the top).
As with all Walkinshaw Automotive Group utes (that includes the Silverado), the Ram HD’s fit and finish seem exemplary, with an insider suggesting the quality may exceed the North American factory original.
This is no small feat. Ateco Automotive, the instigator and original importer of over 35,000 (and counting) remanufactured left-hand to right-hand-drive DS, DT and DJ full-sized utes in Australia since the first 2500 HD rolled off the Melbourne production line in 2015, says “between 400 and 500” unique engineering pieces are necessary.
Compared to the pre-facelift versions, the DJ Series II sees a switching out of the old front bench seat, which meant the earlier versions were six seaters, to shapelier individual items. Apparently, comfort and convenience are what buyers prefer, since a large centre console with armrest is now included. It’s certainly seems plush and luxurious inside.
Along with greater storage, the Ram’s electronic instrumentation is new and the multimedia system has been updated, with extra USB ports as well as twin phone chargers.
The driving position might be compromised for some by a lack of reach adjustability for the steering column (unlike in the DT 1500), and the foot-operated park brake seems like an anachronistic nowadays, but otherwise everything is easy to reach and operate – despite being scattered all about – after you’ve learned what all the buttons and switches do.
Meanwhile, the now-fixed seats can accommodate a trio of burly occupants no problems due to the sheer width of the cabin.
Included are air vents, extra USB ports, a sliding back window and storage underneath the seat cushions and within a special floor compartment.
Owners can also create a raised floor section, by tilting both cushions up and folding down two corresponding bases for a flat and even load area, with additional hidden storage within the now-covered footwells.
Overall, the Ram’s cabin balances convenience and utility quite well.
Further back, the tub length is 1938mm, width is 1687mm and 1295mm between the wheel arches and height is 511mm. This compares to the Silverado 2500’s superior corresponding figures of 2089mm/1814mm/1317mm/533mm, respectively.
A swing-away step is provided to help tub access, as well as a spray-in bedliner, strut-assisted tailgate-close and 12-pin towbar fitted as standard.
Maximum towing capacities vary from 3.5 tonnes to an unmatched eight tonnes with the correct accessories. The 2500’s payload is 785kg while the 3500 more than doubles that. And standard exhaust brakes help with braking on long descents when fully laden.
Which brings us to the heart of the matter. Muscle.
Ford offers an extensive range of Broncos in the US market, with two-door and four-door variants, as well as the choice of removable hard or soft-tops before you get to the trim lines.
The range actually begins with a model variant simply known as ‘Base’ which has only the basic features, even simple steel wheels, so it can be used as a blank canvas for owners to customise with their own aftermarket additions for the ultimate off-roader.
But the Bronco isn’t a cheap vehicle, with even the Base starting at US$39,890 (approx. $52,000) and running all the way up to US$86,580 (approx. $132,000) for the high-performance Raptor.
In between there are seven other variants with some memorable names - Big Bend, Black Diamond, Outer Banks, Badlands, Heritage, Wildtrak and Heritage Limited.
The Heritage we tested starts at US$47,105 - roughly $70,000 in Australian money - which isn’t cheap but you do get plenty of car for the money.
In terms of standard Bronco equipment there’s a 4x4 system with Ford’s ‘HOSS 1.0’ off-road suspension system, terrain management system and 'EcoBoost' engine, plus keyless entry and ignition, dual-zone climate control and Ford’s 'SYNC 4' multimedia system on an 8.0-inch touchscreen.
Unique touches for the Heritage edition include a two-tone paint job with 'Oxford White' accents on the removable hard-top, front grille and 17-inch alloy wheels.
It also gets the huge squared-off fender flares from the 'Sasquatch' package that Ford offers for the Bronco, which also increase the track by approximately 50mm.
The Heritage treatment also includes a unique ‘plaid’ cloth trim for the seats, an Oxford White inlay in the dashboard and front and rear rubber floor mats.
Coded as the DJ, the 2500 and even heavier-duty 3500 differ significantly compared to the DT-series 1500, and use many of the body, chassis and mechanical components from the previous-gen DS-series 2500/3500 HD. Hence the unique model code.
Only launched in North America earlier this year, the DJ Series II kicks off from $172,950 (all prices are before on-road costs) for the 2500 HD. That’s the same old retail figure as before, despite the newcomer ushering in a minor facelift, major muscle boost and more kit, although the Silverado 2500 HD is still cheaper, at about $5K less, while the old runout versions now start from under $170K driveaway.
It’s also worth keeping in mind that the Ram 3500 HD has no direct rival in Australia.
As you’d expect, many luxury features are standard, such as heated and vented front seats with driver’s side memory, leather upholstery, retractable exterior mirrors, a surround-view monitor and adaptive cruise control. Upgraded driver-assist safety systems have also been added. More on those later on.
The newly-added items include a sunroof, centre console bisecting the front seats, a 12.3-inch instrument display, wireless Apple CarPlay/Android Auto, dual smartphone chargers, eight USB ports and traffic sign recognition.
So, no more three-person front bench. And it seems the reclining rear seat has been binned for a fixed-position item.
The Heritage edition is powered by Ford’s EcoBoost 2.3-litre four-cylinder turbocharged petrol engine and can be paired with a 10-speed automatic.
However, our test car was equipped with a seven-speed manual gearbox, but not in the way you might think. Instead of seventh gear being an overdrive for highway cruising, the extra ratio is actually for extremely low-speed off-road use.
Known as the ‘Crawler’ gear Ford says it makes the Bronco ‘almost unstallable’ when you find yourself in a tricky spot.
Specifications for the engine aren’t quite as straightforward as you’d like, with Ford offering power and torque figures for US standard and premium grade fuels.
With the former the 2.3-litre makes 205kW/427Nm, while if you put better petrol in you’ll get 223kW/440Nm - so it will pay to spend a bit more at the pump.
Under the now-bulgier bonnet may be the torquiest engine money can buy, at least in something that does not require a special driving license. Or pilot's licence.
Completely overhauled with a redesigned engine head, larger intake and exhaust valves, a new turbo, heavier-duty pistons, a higher-pressure fuel system and upgraded intake manifold amongst other changes, the Cummins-sourced 6.7-litre in-line six-cylinder turbo-diesel unit now delivers 313kW of power at 2800rpm and 1458Nm at 1800rpm.
Formerly making 276kW and 1152Nm, the new figures are 13 per cent and 26 per cent better than before (respectively), reducing the power gap with the Silverado’s 350kW/1322Nm 6.6L V8 turbo-diesel, while easily leap-frogging it for torque.
At 3710kg (kerb), the HD’s power-to-weight ratio improves significantly despite putting on about 100kg, from 76.5 kW/tonne to 84.4kW/tonne.
Meanwhile, a ZF-supplied eight-speed auto replaces the old six-speed unit. It’s now a second faster to 100 at under 7.3 seconds and the spread of extra gears should improve highway fuel consumption, albeit slightly.
Drive is sent to the rear wheels in two-wheel drive (2WD) mode in most cases. However, 4WD High (4H) is also available via a part-time dual-range transfer case and is selectable on-the-fly, though it is not recommended for operation above 80km/h, while 4WD Low (4L) is for rougher terrain at very low speeds.
Not surprisingly a large SUV powered by a relatively small, turbocharged petrol engine is not particularly fuel efficient.
The USA’s Environmental Protection Agency estimates the EcoBoost four-cylinder will use 11.7 litres per 100km on the combined urban/highway cycle.
That didn’t ring true in our real-world test, which did include long highway stretches as well as a lot of urban running around, with the car’s trip computer saying we’d used 13.6L/100km.
While that’s not particularly miserly, at least there’s a 64-litre fuel tank to provide a driving range of nearly 550km, so you can cover some distance.
Ram says the Australian Government doesn't mandate an official combined fuel consumption figure for full-sized utes like these, so there is no average economy number for us to share.
But the trip meter in two of our test vehicles said it consumed between 15 litres per 100km and 15.6L/100km of diesel fuel, and both had not been towing a trailer or load since being reset.
Despite the new ZF eight-speed auto’s revised final drive ratio (now 3.42:1 instead of 3.73:1) to help improve efficiency, clearly this is no Toyota Prius.
Based on those trip computer numbers, expect the 117-litre fuel tank to provide about 760km between refills. Handily, the 28.4L AdBlue reservoir comes with its own tank display on the dash.
The Bronco is designed for off-road use, it isn’t a ‘soft-roader’ and has been created specifically for those who enjoy getting off the beaten path.
Ford claims an approach angle of 43.2 degrees, a breakover angle of 29.0 degrees and a departure angle of 37.2 degrees, plus 294mm of ground clearance and up to 850mm of water fording capability.
We, unfortunately, didn’t get a chance to drive the Bronco that way, instead spending three days behind the wheel driving it through US cities, along highways and winding our way through some picturesque mountain roads.
But despite being out of its element, the Bronco felt perfectly at home.
The fundamental qualities of the ‘T6’ platform, that makes the Ranger such a capable and popular offering with Australian buyers, shines through with the Bronco, too.
It steers with accuracy and has nicely weighted steering, rather than feeling too heavy and slow as some off-roaders can.
The ride is comfortable, too, which isn’t too surprising as it rides on 17-inch alloy wheels with huge 35-inch tyre, with bumps soaked up with ease.
Ford’s drive select system has modes for on-road - 'Normal', 'Sport' and 'Eco' - as well as off-road - 'Mud/Ruts', 'Sand' and 'Rocky' - so you’re covered whatever you want to do.
As for the powertrain, the EcoBoost engine does an admirable job most of the time, feeling powerful enough around town to move this sizable SUV.
However, there are times it will struggle and labour, most obviously when needing to overtake or climb a hill. There were several instances when we found ourselves shifting down from sixth to fourth gear to keep momentum up.
The Ram HD’s column shifter and foot-operated park brake say it all. This is a big, floaty and, at times, old-fashioned American truck, and that is certainly how it feels from behind the wheel.
2500 HD first.
From the initial burble of the forced-induction in-line six diesel, you can feel the torque simmering restlessly within. Slot the awkward selector into Drive, and – depending on how much heft you’re hauling – the Ram will lurch off the line like a startled bull, and before you know it, you’re bounding along.
If lightly laden, you’ll even momentarily spin the rear wheels in the lower ratios – second (the start-off gear; first’s for lugging only), third and maybe even fourth if the surface is slippery enough, though the traction controls will quell anything more than a bit of a bum wiggle.
From there on in, on a straight piece of highway anyway, the 3.7-tonne ute just strides along effortlessly, picking up the pace with ridiculous ease as required. You’re soon aware that the cruise control is vital if you’re going to keep your licence.
If you’re wondering how different the HD feels compared to the related regular Ram 1500, the first corner will serve up some answers soon enough.
The steering is light and reassuringly measured in response, but also numb and less precise than expected, if not quite vague, meaning you need to feed in inputs carefully. Especially at speed. Rushing it in, or blundering through a tighter turn carelessly, will have the laws of physics reminding you of this truck’s length and girth, and not to mention maybe the long arm of the law on your tail as well before long. Anyway, other road users will soon let you know as well. Take it easy.
Over the varied and at-times tight rural roads of Victoria’s Gippsland region, the endless pitter-patter of the unladen suspension, combined with the constant pitching from the body and trigger-happy brakes, resulted in motion queasiness, if not sickness. We’ve been assured that with a load as intended, everything including our internal sense of balance should settle down. Which makes sense. A boat or caravan out back should provide the anchoring effect required.
Back on straighter and smoother ground, where the 2500 smothers and smooshes most things before it, you’ll be glad for the commanding vision aided by the massive mirrors and surround-view cameras, helping to boost driver confidence, particularly when weaving through traffic or in parking scenarios.
But the compromises demanded for the ability to haul up to eight tonnes means this is a very niche proposition.
Which is why Ram insisted on us testing the sole 3500 HD with a 3.5-tonne caravan hitched out back, on the ex-Holden speed loop at Lang Lang.
This was a test of acceleration and control, and – again – we managed to spin the rear wheels in the lower gears.
Likewise, all that torque was delivered without struggle or strain, and almost immediately the 3500 was sitting steadily at 110km/h. The planted chassis and various electronics seamlessly kept everything in line.
But the track surface was too calm to assess the ride comfort from the leaf-sprung suspension, and we weren’t allowed to venture on to public roads.
Returning back to base, we even forgot all about the caravan quietly shadowing our every move out back, which is a sign of the 3500’s towering towing confidence.
Which is exactly what it says on the tin.
In the US market the Bronco gets front, side and curtain airbags, with rollover sensors, as well as a reversing camera as standard equipment across the range.
But if you want more active safety features you need to add some optional safety packages, including on this high-grade Heritage edition.
That means items like pre-collision warning with autonomous emergency braking, blind spot monitoring and lane keeping assist are all additional extras.
For the Bronco to work in Australia, the company would need to offer a higher level of standard safety equipment in line with market expectations.
Neither ANCAP nor Euro NCAP have tested any full-sized American utes at this stage.
However, the 2500 HD is alone in its class in having a National Highway Traffic Safety Administration rating for 2025, scoring four out of five stars.
For the Series II upgrade, the autonomous emergency braking system now includes cyclist and pedestrian detection and braking, the traffic-sign recognition tech is new, whilst rear-cross-traffic alert, blind-spot monitoring, a 360-degree view camera and tyre-pressure monitors continue. No operation parameter data for the AEB is provided.
Plus, dual front, front side and curtain airbags are fitted, along with three child-seat restraining top-tether points and a pair of ISOFIX latches in the rear outboard seats.
These are questions for another time unfortunately, with Ford Australia still unlikely to add the Bronco to the range in the near future.
So, here's where the news may not be so good for potential HD buyers, because the Ram’s warranty is well below its main competitor.
Now it is the sole US full-sized ute with a three-year, 100,000km warranty, instead of the five-year/unlimited-kilometre coverage offered by the others.
And don’t forget, this is the era where (albeit smaller) utes from Kia have seven years while Mitsubishi, Nissan and MG are up to 10 years (conditionally).
Service intervals are at just six months or 12,000km and there are no capped-price servicing options either.
As a result of trailing the competition so badly in these key areas, the Ram HD’s overall rating has been dragged down significantly.
Along with the 75 Ram dealers throughout every state and territory in Australia, there are an additional three garages that will service the vehicles.