Ford Bronco vs BYD Sealion 5

What's the difference?

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Ford Bronco
Ford Bronco

2024 price

BYD Sealion 5
BYD Sealion 5

$33,990 - $37,990

2026 price

Summary

2024 Ford Bronco
2026 BYD Sealion 5
Safety Rating

Engine Type

Inline 4, 1.5L
Fuel Type
-

Premium Unleaded/Electric
Fuel Efficiency
-

4.5L/100km (combined)
Seating
-

5
Dislikes
  • No plans for Australia… yet
  • EcoBoost offers modest performance
  • EcoBoost is thirsty too

  • Steering column needs more adjustment
  • Flat rear seat cushion
  • Engine can be noisy when stretched
2024 Ford Bronco Summary

Have you seen that new Ford television commercial filled with its three most adventurous vehicles - the Ranger, Everest and Bronco - driving across a variety of Australian landscapes as people old and young alike have fun in a trio of the Blue Oval’s finest?

No? That’s probably because it doesn’t exist, because Ford Australia doesn’t sell the Bronco SUV here despite the fact it’s the third member of ‘T6’ family alongside the Ranger and Everest.

No vehicle sums up the state of Ford Australia better than the Bronco. It’s a rugged, capable SUV that would seemingly appeal to the Australian market and it’s built on the same underpinnings as the Ranger/Everest (the so-called ‘T6’ platform) that was developed here, in Australia by Ford’s engineering and design teams based in Melbourne.

And yet, despite that, and the fact it obviously has the capability to be made in right-hand drive, Australians are denied access to this reborn icon (Ford’s words).

The problem, it seems, is the Bronco’s popularity in the US market, with orders stretching well beyond a year the company, understandably, wants to make sure it has that resolved before it expands.

At least, that’s what Ford’s global CEO, Jim Farley told CarsGuide in September 2022, leaving the door wide open for the Bronco to eventually make its way down under.

“We can do Bronco and Bronco Sport for the globe for sure,” Farley said. “But we have, like, a year or two order bank so we have a lot of work to do on our capacity before we can even consider something like that.”

He added: “Of course it can be engineered, just like Mustang, but you have to invest in the capacity and it’s like the first or second inning of building up the Bronco line-up.

"It’s a whole family, we’ve just come out with the Heritage, we’ve got Everglades, there’s going to be a lot of iterations so just give us some time.”

And it’s the Bronco Heritage that Mr Farley referenced that this reviewer just spent several days behind the wheel of in the USA, taking it on a cross-country road trip through the country’s south-east and up into Washington.

It was the ideal drive to find out, once and for all, if the Bronco has real potential for the Australian market or if we’re daydreaming on something unworthy of our attention.

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2026 BYD Sealion 5 Summary

Following the money comes pretty naturally to carmakers. It’s what happens when the product planning department smells a new direction on the breeze and then handballs that to the design and engineering folks who turn a perceived market trend into a showroom reality. And when everybody gets it right, you have a new default product. And everybody else has to keep up. Some even have to catch up.

We’ve seen it plenty of times before, too. Think about those early 1980s days when the default small car went from a sedan to the five-door hatchback. Didn’t that catch on? You might also remember more recently when a family car had to be a four-wheel drive. And what about the dual-cab ute revolution of the last 15 years?

The other strident market segment right now is the SUV, of course. And within that, most recently has been the march to electrification, starting with conventional hybrid technology and now progressing to the new must-have, a plug-in hybrid platform.

The fact is, if you’re a Chinese carmaker intending to sell on a world stage, you can’t ignore the plug-in SUV in any of its various sizes and marketing segments. There’s a good basis for this, too. Plug-in hybrids just make good sense. They offer the urban running-cost advantages of any hybrid, the option of zero tailpipe emissions, all-electric running over a normal commuting distance and – crucial for a big country like this one – they’ll keep motoring along for as long as the owner puts petrol in them.

Okay, so they can be heavy with all that tech on board, and there’s no denying that two power sources (petrol and electric) make for a more complex machine, but the advantages outweigh the downsides for many buyers.

The other graph you can plot with great certainty is that new tech will get cheaper as the industry moves forward. Which is exactly where BYD finds itself right now by being able to offer a plug-in hybrid variant of its Sealion 5 mid-sized SUV at a price that will have much of the opposition running scared. But how scared should the others be?

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Deep dive comparison

2024 Ford Bronco 2026 BYD Sealion 5

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