Jeep announced a few years back that it was going to become a premium brand and soon after increased pricing for its models.
So, it’s pleasing to see the Avenger - Jeep’s smallest model - doesn’t have a super premium price tag.
Offered in three model grades, all with the same electric powertrain, the Avenger kicks off at $53,990, before on-road costs, for the Longitude, increasing to $57,990 for the Limited and topping out at $63,990 for the Summit, which is the variant we tested.
Can you get a small EV for less money? You can. There’s the BYD Atto 3, MG4 or ZS EV for example.
But that entry price undercuts the Hyundai Kona Electric (just), Kia Niro and the incoming Smart #1. It’s more affordable in base Longitude guise than one of its mechanical cousins, the Peugeot E-2008.
It will also undercut another relative, the Alfa Romeo Junior, when that eventually arrives in 2025 with an expected price north of $58K.
Jeep offers mild hybrid and internal combustion engine versions of the Avenger in Europe, and while Jeep’s Australian arm is keeping quiet, it’s understood at least one of those other powertrains is being considered.
From the Longitude up you get a decent amount of standard gear including a 7.0-inch digital cluster, 10.25-inch multimedia display, keyless entry and start, a synthetic leather steering wheel, frameless auto-dimming rear-view mirror, electronic park brake, reversing camera with guiding lines, a charging cable and a solid list of standard safety tech. More on that later.
The Summit we tested comes with 18-inch ‘diamond cut’ alloy wheels, leather accented seats, six-way power adjustable driver’s seat with a massage function, heated front seats, a two-tone paint scheme, sunroof, power tailgate, wireless charging pad, an 11kW onboard charger, sat nav, auto-folding power and heated exterior mirrors and more.
At this level and for $64K, you get a lot of kit.