BMW M240I vs BMW 330e

What's the difference?

When BMW is on a roll, the world needs to watch out.

And, as our Thundernight metallic-hued M240i so literally demonstrates, its purple patch continues after a string of modern marvels like the latest 4 Series and iX, distilling the essence of compact sports coupe and luxury cruiser with dizzying confidence.

Joining the pantheon of back-catalogue greats like the 2002ti and 330Ci, we're missing it already now that the keys have been returned. Isn't that the true sign of the quintessential BMW experience?

The 330e M Sport is an excellent car, but it could be a much better hybrid.

In Australia, where driving distances can be vast, a car that's as comfortable and easy to live with as this one is welcome. But for the electric range to dissipate so quickly, and not recoup again at a fast enough rate without plugging into a charger, is disappointing.

There are other plug-in hybrids, even among the more affordable mainstream brands, which can return charge to the battery incredibly quickly and effectively on the go.

If you are looking to make the step into a hybrid, then perhaps consider a fully electric car. There isn't a battery electric 3 Series on the market in Australia (yet), but BMW does sell the iX1 small SUV for less money than a 330e or the iX3 for a tad more.

Both are pure electric SUVs and have a range of between 400-500km. You'll never need petrol again, which makes a hybrid seem outdated.

What is happening with BMW design? It's as if the Germans have run out of ideas.

Though we're eternally grateful it exists, the G42 is the least pretty of the three 1 and 2 Series coupe generations, as well as the most aggressively styled. All the usual macho tropes are present – cab-backward long-bonnet/short boot silhouette with an exaggerated dash-to-axle ratio, huge front air intakes, bulging bonnet and diffuser-heavy rear end.

There's also a beady eyed look to this M240i, with its squinty headlights and angry tail-light shapes further piling on the attitude. It's a far cry from the simple elegance of the E82 original, let alone the classic E30 of the Eighties. We wonder how much extra the M2 version will be when it surfaces later on.

That said, the G42's design is in keeping with something wearing an M-something-something prefix. In the optional purple of our press car, it certainly turns heads. That said, in the Bangle era, BMWs didn't have to rely on paint to do that.

Bangle, by the way, refers to BMW's late '90s/early '00s head designer Chris Bangle, an American with a bold aesthetic, scant regard for tradition and a taste for the controversial. His effect on vehicle styling, starting with the 2001 7 Series, is still felt today.

Dimensionally speaking, comparing the length/width/height/wheelbase measurements of the M240i (4548mm/1838mm/1404mm/2741mm) with a 2000 E46 330Ci (4488mm/1757mm/1369mm/2725mm) shows how today's coupe is palpably larger.

Over the previous (F22) 2 Series, the newcomer is 105mm longer, 64mm wider and 28mm lower; the wheelbase has been stretched by 51mm, while the front and rear tracks are 63mm and 35mm further out, respectively. Result? More space inside for today's lucky occupants.

Once upon a time sedans were all we drove, well mainly. Then SUVs became the style of car most people wanted. In fact, three out of four new cars sold in Australia today are SUVs.

So, I commend you on your choice of not just doing what everybody else does, and you'll be rewarded with better driving dynamics, and ownership of an iconic BMW - the four door, 3 Series.

And even though this is a plug-in hybrid version of the 3 Series it's identical in styling to the petrol variants. Only the light blue border around the BMW roundel is the indication that it's an electric vehicle. That and the charging flap near the left front wheel.

The M Sport pack adds some very sexy features such as the M Sport aerodynamic body kit, the door sills and M Sport seats, but the M Sport Pro Pack our car came with adds a black gloss grille, boot lid spoiler and the snazzy seat belts.

The cabin's double screens are impressive but I miss analogue gauges and found the digital instrument cluster overly busy and led more by cool design than functionality.

Interior dimensions may not be paramount to most coupe purchasers, but a stylish one with quality fittings and generous equipment levels certainly is, and here the M240i is bang-on brand.

For a compact two door, the M240i is pleasingly accessible. Long doors and a tallish roof help entry/egress, into a 2+2 cabin that obviously prioritises front-seat occupants. And it does that exceedingly well.

There's space to stretch – even if you're two metres tall – up front, as long as the rear seats aren't occupied, as a result of generous leg and shoulder room, while headroom should also be sufficient, even with the sunroof fitted. We're talking about a small coupe, remember, so that's impressive.

Vision out isn't as bad as you might imagine, either, due to the airiness that the elongated side windows provide. There are blind spots, though, with the B-pillar being the worst, but at least the extensive camera and sensor network surrounding the car provide reassuring back-up.

The handsome M Sport front seat option ($2000 extra) look like they mean business, providing all the comfort, support and adjustment most occupants will ever need. They're firm enough when you need them yet restfully supple all the time. Backed up by a multitude of electronics, both buckets will brace people of pretty much all sizes, while the driver has the luxury of two memory settings that also take in mirror positions.

Remember how the new 2 Series comes via Mexico? You'd never know it wasn't built in Germany, from the solid build quality and expensive materials to the extremely welcome absence of squeaks and rattles. No area exposed to the occupants looks or feels cheap.

Also meeting expectations is the dashboard itself, which is essentially a scaled-down replica of every recently released BMW – futuristic and fabulous iX aside – since the current (G20) 3 Series in 2018 broke the Bangle-era curse of disappointing new-millennial models.

If you're hoping for a return to classic analogue instrument dials, forget it. The M240i's instruments are modish electronic items, providing plenty of vehicle and driving data, and supported by an excellent head-up display. Like the switches and buttons, they're easy to fathom, with little familiarisation required.

As we've said repeatedly in other BMW reviews, the iDrive multimedia controller is amongst the best in the business, responding instantly to inputs. The other basics – ventilation, storage, driving position – are also first class. Nothing to complain about here. The company is on a good thing and it's sticking with it.

Accessing the rear seats is aided by electrified front seats that slowly whir forward, to provide a big-enough aperture for your medium-build 178cm tall tester to squeeze in.

Once sat, with legs splayed apart, there's just enough space for another person of similar height and proportions, as well as surprisingly decent levels of vision thanks to the narrow front bucket seats and extended rear glass area, to offset any feelings of claustrophobia.

BMW has also provided several welcome amenities, including face-pointed rear vents with full single-zone temperature control to serve two occupants back there, armrests (with the centre fold-down item also packing in a pair of cupholders), reading lights and coat hooks.

Sadly, however, the rear windows do not retract, and the thick door pillars are fixed, so you cannot enjoy a pillarless hardtop experience. That's what the M4 coupe (and convertible too) is for.

While rear-seat space is adequate, with enough room for shoulders, thighs and feet if the front-seat occupants don't mind raising the cushion a little, the backrest is too upright to be considered comfortable on longer journeys. At least the low cushion is scalloped enough to provide some support, though, again, not over extended periods.

That rear backrest folds, by the way, to a 40/20/40 split, providing access into the 390-litre boot while still able to accommodate a single passenger. The lid opens up and wide, offering up a long, flat and wide space for storage. Along with a 12V outlet and tie-down hooks, you'll find a tyre-repair kit, since no spare wheel is carried.

People will tell you SUVs are more practical than sedans... and they're right, but not in as many ways as they probably think.

The cabins of sedans and SUVs of the same size are close in terms of space, but the 330e comes with excellent storage - better than many SUVs I've tested, featuring enormous door pockets, and a deep centre console storage bin.

There are four cupholders, too. Two in the fold down armrest in the back and another two up front.

There's also wireless charging up front, plus USB ports for the back passengers. The second row also has its own climate control and directional air vents.

Legroom is excellent in the back and I can sit behind my driving position with plenty of room to spare. Headroom is also excellent thanks to the tall roofline of the 3 Series.

Where a sedan isn't as practical as an SUV is its ride height, which makes getting in and out of the latter easier (although the 330e's doors open very wide) and its boot opening.

SUVs have hatch-like openings and that offers a wider and taller aperture for carrying cargo.

The 330's boot was still big enough to fit our two largest CarsGuide suitcases (see the video), but the location of the battery means cargo capacity has been reduced from 480 litres in a petrol 330i to 375 litres in this 330e.

The BMW 330e M Sport lists for $97,400, which is $4000 more than its 330i petrol twin.

The M Sport part of the name is there because the 330e comes standard with the M Sport pack. And that gives you a tough body kit, M Sport suspension, M Sport seats and aluminium trim, as well as M Sport door sills.

The car we tested and the one you can see in the video and images also comes with the 'M Sport Pro Package'. It costs $2800 and adds a boot-lid spoiler, glossy black grille and tail pipes, and M Sport seat belts, among other goodness.

This car also had the optional 'Visibility Package' fitted. It costs $4800 and adds a sunroof and adaptive LED headlights.

There's no direct rival for the 330e in Australia now. Mercedes Benz used to have a C300e, a plug-in version of its C-Class, but retired it locally some time ago.

The standard features of the 330e M Sport are identical to the 330i M Sport.

So, along with that M Sport pack also coming standard on the 330e is a head-up display, a 12.3-inch digital instrument panel, a 14.9-inch media screen with sat nav, Apple CarPlay and Android Auto, three zone-climate control, wireless phone charging, digital radio and power adjustable front seats.

Is it good value? There's a stack of equipment, tech, beautiful M Sport additions and it all feels superbly high quality. But knowing you can have a 330i for less means you're paying more just for the hybrid system. So, let's talk about that...

As with all of our current favourite BMWs that aren't electric on full-fledged M cars, the M240i is fitted with a variation of the divine B58 engine – a 2998cc 3.0-litre double overhead cam direct-injection turbo I6. It delivers 285kW at a heady 6500rpm, and 500Nm of torque between a low 1900rpm and 5000rpm.

A kerb weight of 1690kg (200kg more than the 220i equivalent) means the M240i's power to weight ratio is about 169kW/tonne, which may explain why it can manage the 0-100km/h time in 4.3 seconds. V-max is 250km/h.

Power is channelled to all four wheels continuously via an eight-speed M Steptronic transmission, while the AWD system features a differential to help transmit torque to all four wheels more cleanly.

Controlling all those outputs, the M240i's suspension consists of a two-joint spring strut front and a five‑link rear axle arrangement, with M Sport suspension including variable sport steering, additional front axle struts, M Sport brakes, M Sport differential at the rear axle and adaptive M suspension with electronically controlled dampers.

The 330e M Sport has a 2.0-litre petrol engine and an electric motor. The engine makes 135kW while the motor produces up to 80kW, for a combined dollop of 215kW. Total torque is more than sufficient at 420Nm.

Acceleration to 100km/h from zero feels as quick as the 5.8 seconds BMW claims and that's also about a tenth of a second brisker than the 330i.

The 'XtraBoost' function combines the total output of both the engine and motor briefly providing that great acceleration.

An eight-speed automatic shifts gears smoothly with the drive going to the rear wheels.

I like all this very much - the responsive engine, the fantastic transmission, the extra oomph from the motor and the way it all works together seamlessly. It's just a shame it's not as efficient as some other new plug-in hybrids.

Over exactly 503km of city, suburban, freeway and performance testing, we managed a credible 9.6 litres per 100km – and that was with the air-con on  constantly and regular visits to the 7000rpm rev limiter. No horses were spared in our quest to properly assess this vehicle.

BMW's official combined-average claim for the Euro 6d-rated M240 is 8.0L/100km flat – and 6.6L and 10.3L in the Extra Urban and Urban runs – for a carbon dioxide emissions average of 185 grams/km.

The small fuel tank swallows just 52 litres of E10, 95 or 98 RON (as tested) premium unleaded petrol, meaning an average of 650km between refills is possible.

The 330e M Sport is a plug-in hybrid which must be connected to an external power source regularly to charge its 12kWh battery.

The charging flap is located on the left side of the car near the front passenger door, which worked well for me as I could steer the 330e into my driveway and connect to a powerpoint on the wall using the charging cable provided.

It took me about six hours to charge the battery to 100 per cent from zero and that gives you a maximum 57km of electric driving range.

During my four days with the 330e Sydney's summer temperatures were hitting 34-degeres Celsius and with the climate control keeping the cabin at a hospitable 18C electric range was seriously cut short to about 40km.

I drove the 330e in hybrid mode nearly all the time - this is a hybrid after all. But there is a 'Sport' mode for more grunt and a 'Battery Hold' mode to save the charge for later.

I started with a full charge and a full tank of petrol, and for four days I lived with the 330e as I do with all my test cars.

I didn't aim to get the best fuel economy ever, nor was I wasteful with fuel. My wife and I, plus our two kids, just used it as our family car, doing trips to the beach, endless laps of the supermarket car park looking for a space, a birthday party, the lot.

I drove 154.7km over those four days and charged it on the second day after the battery was drained completely before driving another 70km or so over the next couple of days.

When I filled up after this it needed 7.74 litres to reach full again - it's a small 41 litre tank.

That converts to average fuel consumption of 5.0L/100km, which is bang on double the 2.5L/100km BMW says you should get.

I don't doubt you could get 2.5L/100km, but you'd have to be doing short trips and charging almost every time you weren't driving. And not use the climate control on an icy blast setting.

I've tested other plug-in hybrids that achieved much better mileage and that's because their on-board charging capabilities were excellent.

Some were even able to use the petrol engine to power the motor in reverse and therefore act as a generator to recharge the batteries fully.

The 330e M Sport doesn't do a good job of charging its battery while on the go. Sport mode does recoup charge to the battery, but again, if you're doing a long motorway trip that charge evaporates fast.

I don't think this type of plug-in hybrid is suited well to our country where we don't blink an eye at travelling 100km for Christmas lunch and then drive back again.

Also think about if you ever go on a trip away and don't have access to a power point or public charger. It's happened to me.

In a word, invigorating.

Stuffing a big old engine in a little-ish car is always an exciting recipe for thrills, and the M240i Coupe does not disappoint.

Press the start button, and the sublime B58 3.0-litre turbo I6 growls into life, setting a rich tone for the level of performance as well as sophistication that's coming.

Even in Eco mode, off-the-line acceleration is stirring, with a hefty shove if you're in a hurry, or a brisk pace if you just long to just take it easy, defined by smooth upshifts from what remains one of the world's greatest-ever automatic transmissions.

That said, Normal is the default operating setting, and here the M240i can take on a Jekyll and Hyde split-personality, that goes well beyond simply possessing a strong throttle response accompanied by a soaring exhaust note. The engine sings sweetly even right up to 7000rpm, while the gearbox is uncanny in its ability to always be in the correct gear, yet will simultaneously hold each ratio in manual mode (via the shifter or paddles) if the driver needs to go hell-for-leather.

Speaking of which, in Sport mode, the 3.0-litre turbo goes into red alert, taking on a louder and more muscular mood, as it roars along with frenetic yet effortless speed. What seems like 90km/h can, in fact, be very much more, and with plenty of extra oomph in reserve.

It's so typical BMW that purists affronted by some of the brand's other niche offerings of late will cry with joy that the art of making a sports coupe has not been lost in Bavaria after all.

And that's before the first turn of that fat little steering wheel. Here the 2 Series Coupe's 3 Series-derived CLAR architecture's DNA is immediately obvious, providing subtle balance and an immersive connection to go with all that bolshy brawn.

The M240i will glide along precisely where pointed, sticking steadfast to the tarmac while cornering at speed without breaking a sweat. That mechanical rear diff helps provide both alacrity and reassuring control. Yes, it remains weighty and planted when punted relentlessly through tight corners, but it's also not as heavy-feeling as before.

Being AWD, there's grip galore to rely on for security, yet the M240i still seems deliberately rear-drive biased in its set-up, so the driver can hang the tail out if wanted with gradual ease in Normal, or with a little more of a sideways flick in Sport. The modes are configurable so the level of engine, steering and suspension responses can be tailored as desired, meaning that in the racy Sport Plus setting, with stability and traction controls on hold, the full oversteer experience is possible if you're game/brave/silly enough.

This car's brilliant performance is also down to incredibly dependable and nuanced braking, adding another layer of driver enjoyment, since it can pull up hard and fast if need be without drama or fuss.

So, it's no surprise to learn that an M-Sport-enhanced BMW can be a deliciously fast and limber along a mountain road.

But the real progress over the old F22 is just how suave and polished the G42 is if you're tired and stressed, isolating its occupants from the rigours of rubbish road surfaces. Kudos to the 'Adaptive M Suspension' and its adaptive dampers for this, for they're standard M240i fare. The resulting cushy ride completely broadens the dynamic bandwidth of this compact sports coupe, making it an everyday commuting proposition.

Ultimately, it's a bit of a struggle to find fault in the 2 Series' drivability and dynamic make-up. The usual Euro luxury car bugbear of too much coarse-chip tyre noise applies, but as this is a sports coupe, that's not such a big deal here. Even wind noise levels are subdued – all the better to drink in that glorious turbo engine wail.

BMW, you got the M240i delightfully right.

The 330e M Sport is outstanding to drive. The driving position is superb, the steering is effortless and accurate, handling is excellent and the ride is beautifully comfortable.

Brake pedal feel is surprisingly good for a hybrid - some have a wooden sensation.

The transition from electric motor to petrol engine is also remarkably smooth.

Acceleration in Sport mode is sudden, with the engine and motor combining their mumbo to move you. There is a 'fake' or synthesised exhaust note in Sport mode, but it sounds convincing.

Speaking of sounds at lower speeds, in fully electric mode the 330e emits a warning tone to alert pedestrians of your presence. It's quite loud in car parks and does actually make people turn around looking for a UFO.

The 3 Series was awarded the maximum five-star ANCAP rating when it was tested in 2019. The 330e comes standard with AEB, lane keeping assistance, blind-spot warning and rear cross-traffic alert.

There are excellent cameras front and rear and LED headlights, too.

Adaptive cruise control is also standard on the 330e M Sport.

Trailing all of its main luxury car rivals (except Porsche) by two years, BMW only offers a three-year/unlimited kilometre warranty, as well as three years of roadside assistance.

BMW says its vehicles' servicing is condition-based, depending on how they're driven and other factors, with a dash warning appearing to let the driver/owner know when it's time. We advise servicing your M4 annually or at every 10,000km

No capped-price servicing system is offered. However, as long as the first one is paid for before the first service on a new vehicle, the 'BMW Service Inclusive Basic packages' is available at extra cost, covering scheduled servicing for three years/40,000km or five years/80,000km. A 2 Series should cost from $1700 for the five-year/80.000km package.

The 330e M sport is covered by BMW's five-year/unlimited kilometre warranty. The hybrid battery is covered by a six-year/100,000km warranty.

BMW offers a five-year/80,000km service package for the 3 Series for $2150.

Service intervals are condition-based, and the car will let you know when it's time for a check-up.