What's the difference?
An American all-electric car brand with a unique take on the automotive industry, an up and down share price and a cheaper model in its future plans. You could be mistaken for thinking I’m talking about Tesla, but I’m not.
Recently CarsGuide got the opportunity to experience an alternative electric car brand, and one that, despite having many similarities to Tesla, is also in many respects its polar opposite.
I’m talking about Rivian, which is very much behind Tesla in terms of sales, market cap and just about every other measure. But what it does have is a compelling line-up of electric vehicles, with plans for expansion, including an eventual entry into Australia.
Back in 2023 we drove the brand’s ute, the R1T, but on a recent trip to Los Angeles we sampled the brand’s other model, the R1S SUV. It was an eye-opener to see how far the brand has come in two years and showcased just how different Rivian is from Tesla.
Land Rover has launched a 35th Anniversary Edition of the Discovery, a seven-seat model that’s been a familiar sight on Australian roads for decades. Sitting in the large SUV category, it’s up against a fiercely contested field where the Lexus GX and Toyota LandCruiser Prado are household favourites.
The special edition lands squarely in the middle of that pack, a space that demands serious capability and comfort while still delivering a sense of occasion.
So the question is, does it manage to do all three?
While there are some obvious signs that the R1S is Rivian’s first mass-market vehicle, the good news for the company is that its problems are not impossible to overcome. The suspension needs retuning to improve the ride quality and the multimedia system’s software needs upgrading. But even with those issues the R1S left a positive impression.
This is a very stylish SUV with great space and excellent performance, that also happens to be electric, rather than relying on being electric as its primary selling point.
Rivian has put more effort into the design and finishes than many of its EV rivals and the result is a vehicle that can genuinely compete with the established premium players with more credibility.
The only catch is there’s no clear timeframe for when, or even if, this generation of R1S will make it to Australia. The brand has repeatedly spoken of its hopes of entering the market here without locking anything in, but given the current state of the EV sales it may pay off to wait until the conditions are right for a new, premium player to try its luck here.
The Land Rover Discovery 35th Anniversary Edition drives beautifully, with effortless power and a composed, comfortable ride. It’s elegant and well-equipped for its price, though the technology often frustrates, and it’s not as spacious as some seven-seater rivals. Small quirks in everyday use prevent it from fully standing out in a competitive segment but it does enough to be considered.