What's the difference?
Are you the kind of person who doesn’t mind standing out? You like to go against the flow?
Well, if so, you might be exactly the kind of person who buys the all-new Renault Symbioz, the French brand’s new small SUV.
“It stands out in a sea of same-same SUVs,” is how Renault Australia General Manager Glen Sealey sums up the Symbioz.
The problem for Renault, is that it is a very big sea it finds itself in the middle of. The small SUV segment is the second biggest part of the local new car market in 2026, behind only mid-size SUVs and ahead of utes.
And it is full of well-known and popular models including the best-selling Chery Tiggo 4 Pro, Hyundai Kona, GWM Haval Jolion, Jaecoo J5, Mazda CX-30, MG ZS, Toyota Corolla Cross and the list goes on.
Certainly from a looks perspective the Symbioz stands out. But it also stands out for other reasons, such as being a bit more expensive than many of its rivals and because it is the last French brand left in the Australian market following the decline of Citroen and Peugeot.
Sealey said he expects the Symbioz to be the best-selling Renault model in Australia, and it arrives in the middle of a major product overhaul that will see six new or updated models arrive in the span of 18 months.
But does the Symbioz really have what it takes to stand out from the pack and win over those not afraid to try something different, or will it be lost in a vast sea of SUVs?
We appear to have reached a tipping point in the acceptance of electric vehicles in this country. The early adopters have made their switch but the technology has become more widely accepted, so now carmakers need to woo buyers with conventional means.
That means the tried and tested methods for making any car more appealing to a customer - lower cost and more equipment.
No car demonstrates this better than the BYD Atto 3, which is one of the most popular electric vehicles in Australia. But after an initial surge of buyers happy for a more affordable EV, BYD needs to find fresh ways to attract new customers.
So, for this updated 2024 Atto 3, BYD has made it cheaper and added some key new equipment, while retaining its previous strengths in terms of value and technology.
There’s certainly a lot to like about the Renault Symbioz. It may cost more than its direct competition, but it looks, feels and drives with an edge on many of its rivals. And the integration of the Google system will no doubt appeal to some, especially a younger audience which craves the latest tech.
But the extra cost coupled with the image problem French cars have had in Australia - justified or not - will make it a hard sell. The small SUV market is dominated by the big name brands and cut-price models - and the Symbioz is neither.Â
Renault Australia has no ambition for this to out-sell the Tiggo 4 Pro and Kona, but even attracting modest sales in such a highly competitive segment will be a hard slog.
If you’re willing to make an unconventional choice, though, you will likely enjoy your time with this little French alternative.
Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.
BYD hasn’t made dramatic changes to the Atto 3 for 2024, but has it done enough to lure in more buyers?Â
The additional equipment, namely the larger infotainment screen and new tyres, will certainly help make the Atto 3 more appealing. And the technology behind EVs is more understood by the average motorists, so the barriers to making the switch to electrification are dropping.
But the single biggest factor is likely to be the price. At a time when inflation (and other reasons) is driving the cost of new vehicles up, having your updated model go in the wrong direction will only help make potential buyers take notice.
Especially when you consider Toyota’s closest rival to the Atto 3, the bZ4X, starts at $66,000, while the Tesla Model Y is priced from $55,900, making both significantly more expensive propositions. Heck, the cheapest Toyota RAV4 hybrid model starts at $42,260, only marginally cheaper than the Atto 3 Standard Range.
So, if BYD can make its value argument strongly it will help lure more new buyers to take the plunge into the world of EVs.