MG Mg4 Urban vs Kia Picanto

What's the difference?

MG needs a win, and the MG4 Urban may be the right car at the right time to give the Chinese brand a major boost.

It has been a rough few years for MG, with sales in decline for the past two years, which has seen it tumble from Australia’s favourite Chinese car maker to a distant fourth place behind BYD, GWM and Chery. 

Part of that could be because of its rapid expansion, both in terms of its total number of models but also the size of the vehicles it’s offering. The larger QS SUV and U9 ute have both received underwhelming responses from the car-buying public.

So, MG has returned to its roots - small, affordable cars. The MG4 Urban, not to be confused with the MG4 Hatch, is its new price-leading electric car and the company’s new management hopes it leads a sales revival.

If you're feeling the cost of living sting, there's a good chance you've scaled back your ambitions for your next new car. You may have even looked at some of Australia's most affordable brand-new vehicles and the Kia Picanto is one of them.

It's one of the few brand-new options left with a before-on-roads starting price of under $20,000 and it's one of the few non-performance models left which can still be chosen as a manual.

It's one thing to be affordable, though, and quite another to be good value - so does the freshly updated 2024 Picanto have what it takes to stack up against more expensive options? Let's take a look.