What's the difference?
Once upon a time Queensland was the home of Aussie camper-trailer manufacturing and companies, such as Lifestyle Camper Trailers, were pumping out camper after camper to happy customers. But then came the imports and the price that people were willing to pay for the product dropped very quickly. Many local companies succumbed and just went out of business, others started importing their own and some innovated, developing new products; Lifestyle did two of the three.
Today Lifestyle only builds light-weight, heavily off-road caravans which it calls Hypercampers and others would call a hybrid caravan, because it takes some elements of a camper-trailer and others of a caravan. It has four models, one of which is built in China in a factory the company part-owns. The other three, including the Reconn R2, which I’m testing, is built in Queensland.
MG needs a win, and the MG4 Urban may be the right car at the right time to give the Chinese brand a major boost.
It has been a rough few years for MG, with sales in decline for the past two years, which has seen it tumble from Australia’s favourite Chinese car maker to a distant fourth place behind BYD, GWM and Chery.
Part of that could be because of its rapid expansion, both in terms of its total number of models but also the size of the vehicles it’s offering. The larger QS SUV and U9 ute have both received underwhelming responses from the car-buying public.
So, MG has returned to its roots - small, affordable cars. The MG4 Urban, not to be confused with the MG4 Hatch, is its new price-leading electric car and the company’s new management hopes it leads a sales revival.
This is one of the campers that very finely straddles that line between camper-trailer and caravan. It’s light-weight and simple to use, even if (and mostly because) it lacks the wide-open comforts of a traditional caravan. It’s very capable, well-equipped and very well made.
If you do like to escape the great outdoors occasionally while camping (or someone you dearly love, does), this is well worth a look. It’ll follow you just about anywhere and your camp life will be better for it.
The MG4 Urban is not only the right car at the right time, perfectly catering to buyers looking to avoid rising petrol prices, it’s also a welcome return-to-form for MG as a brand.
MG is seemingly at its best when it sticks to small cars. It has traditionally excelled with the MG3 and ZS, smaller, more affordable products that keep expectations in check and can win over customers looking for the best bang-for-their-buck rather than simply the best car.
That’s not to say the MG4 Urban isn’t a good car. It offers tremendous value for money, excellent interior space and drives nicely, so anyone who has been considering making the switch to an EV should seriously consider this new arrival.
Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.