What's the difference?
Kia admits that, even a handful of years ago, a car like the EV4 likely wouldn't exist in Australia. With a forecast of 70 sales a month, or 840 a year, it won't come close to the brand's biggest all-electric sellers, and senior executives and product planners alike would have been wondering if it was worth the effort.
But times have changed, and so have regulations, and Kia is happy to roll the dice on as many EVs as it can get its hands on to lower its fleet emissions in the wake of the New Vehicle Efficiency Standard (NVES).
If you'll forgive the long and rambling intro, I'll now get to the point. Long live the NVES, because the EV4 is a good (if a little bizarre-looking) thing. It's quite lovely to drive, will cross vast distances in its long-range guise, and will undoubtedly make our roads a more visually interesting place.
But would you have one over the Tesla Model 3 or BYD Seal? Read on.
I could use three words to describe this car: Toyota, family, hybrid… A fourth word comes to mind, which begins with 'b' and ends in 'oring'…
That might seem harsh, but this isn’t what I’d describe as an aspirational purchase. If you do aspire to a Prius V, though, you’re probably either a hardcore Toyota fan, someone who has a large family, or someone who likes hybrids.
But then again, if you are a potential Toyota Prius V buyer, you could also be one of the smarter examples of our species. While only about 3000 Aussies have chosen a Prius V since it went on sale in 2012, it’s a very, very clever option for family buyers who want to do their bit for the environment, not to mention their own hip pocket.
The Prius V is the most affordable seven-seat hybrid vehicle on the market, and in terms of price, it competes with mainstream models like the Honda CR-V, Mitsubishi Outlander and Nissan X-Trail. But what about space? Practicality? Performance? Let’s take a deeper look, shall we?
An electric sedan is really shrinking the buyer pool, which is why Kia has such gentle expectations for the EV4 in Australia. But it's a lovely driving EV with plenty of perks, and the design alone will brighten up Australia's roadways. For my money, I'd either be going for the cheapest one that's sharp value with plenty of kit, or the flagship GT-Line that gets the big battery and the works in terms of equipment. The Earth for me sits in no-man's land.
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.
Note: The author, Andrew Chesterton, is a co-owner of Smart As Media, a content agency and media distribution service with a number of automotive brands among its clients. When producing content for CarsGuide, he does so in accordance with the CarsGuide Editorial Guidelines and Code of Ethics, and the views and opinions expressed in this article are solely those of the author.
No, the Prius V isn’t exciting. But it does what it’s designed to do - move families in decent comfort without using much fuel. And if that’s what gets your (hybrid) motor running, then you really ought to take a closer look.
The slippery-looking unit that adorns this page is the EV4 sedan. There’s also a hatch, but it comes out of Europe, while this one comes out of Korea, and that would likely make the hatch far more expensive than this bad boy. It's under study, apparently, but yet to be confirmed.
Anyway, to steal a hackneyed football analogy, for mine this is a game of two halves. I actually really like the front end. It looks sleek and slippery and there’s a real presence from the swollen arches.
I am, however, a little less sold on this rear end, which looks sharp and blocky and almost like it has been bolted on. Also annoying is the fact that it looks like it should be a liftback, with the boot hinged up above the rear windscreen. But nope, it's hinged below it, so you still get a dinky little opening to squeeze your stuff through.
Kia's international designers are pushing the boat out at the moment, and they deserve credit for making things different. Whether it sinks or swims with the general public, though, will be the real test.
Inside, it's all pretty traditional Kia, with all three models sharing the twin 12.3-inch digital displays, along with the little climate panel in the middle. Kudos to Kia for keeping some physical buttons, too. I'm less sold on the use of some cheap, hard plastics, even in the top-spec cars.
The world was a different place when the Toyota Prius V came out. Back then, the iPhone 4s was at the cutting-edge in phone design, Gangnam Style was smashing it on the charts, and car design was in a very different place.
There are some signature Prius elements, with a swept, aerodynamic looking roofline and sleek front-end styling. The facelift that was applied to the Prius V in 2015 saw sharper lines and more aggression, but it arguably doesn’t have a lot of aesthetic appeal given the way Toyota has evolved its design since then.
It isn’t a traditional people-mover, because it has regular doors at the back rather than sliding doors to allow simple access to the third-row seats. It’s more like a hatchback that’s been stung by a bee, looking a bit bloated. But as one pint-sized tester put it this week, it’s one very big little car.
The inside is a bit of a marvel in terms of space management. This car measures just 25mm longer than a Corolla sedan (4645mm long), and it's only 1775mm wide (the same as a Corolla sedan) and 1590mm tall, because it needs a bit more room to fit seven people in. And it can.
At 4730mm long, 1860mm wide and 1480mm tall, the EV4 sits between the Model 3 and the Seal in terms of its outright dimensions. Kia says the EV4's wheelbase and interior packaging has been designed to maximise backseat space, which I must admit, there is plenty of.
Sitting behind my own 175cm driving position, I had miles and miles of leg room, and enough head room, though there is some kind of optical illusion that occurs in the backseat of the EV4 – even though you definitely have enough space, the dark materials of the GT-Line still leaving me feeling a little claustrophobic somehow.
Something else not to be sneezed at is the inclusion of the household-style power plug in the back. My laptop died while I was taking notes on my test, and I plugged it straight in and powered it up. Super handy.
At the back, there is 490 litres of boot space, which is about middle ground. The Seal is more like 400 litres, but the Model 3 offers more.
Sadly the EV4 is yet another EV that does not have a spare wheel of any kind. Instead you have to make do with a tyre repair kit.
The cabin of the Prius V highlights the notion of versatility. There are two rows of seats at the back, with the middle row sliding and folding to allow easy third-row access. And I mean easy - even me, a 183cm-tall human - can clamber into the back seats without too much in the way of old-man noises.
The space in the back row is limited, though, particularly for knee room and foot space. It is best left for children, then. But the second row has three individually slide-able seats, meaning if you really need to fit seven adults in, you theoretically could.
That second row is nicely useable. The fact the seats are sculpted individually means they feel made for a proper family getaway, and even with them set as far forward as they can go (to allow maximum legroom in the third row) I could sit in the outboard seats without much discomfort. The sun-blinds that are built into the back doors are a really welcome touch for parents and adults alike.
What isn’t so great is the lack of rear air-vents - there aren’t any face-level vents in either the second or third rows, meaning things could get stuffy on a hot day.
But the practicality side of things is reasonably well sorted, with useable cup holders in the rear wheel arch moulds, plus there’s a 12-volt outlet in the third row, too. The middle row has bottle holders in the doors, and there are map pockets in the front seatbacks.
Up front there is more smart storage; a pair (yep, two) of gloveboxes adorns the dashboard, and there’s a pop-out cupholder on the passenger side, too. Two more cupholders grace the centre console (which itself is very shallow, because the hybrid batteries sit inside it), plus a small storage box - presumably for your keys to sit. A small shelf sits at the bottom of the centre stack, and that’s where you’ll find a USB port to connect to the media screen above.
That 6.1-inch touchscreen is fine, but pretty ancient. It has some small menu buttons, won’t allow you to input phone numbers or connect to Bluetooth when the car is moving, and you (or your fellow front passenger) can’t manually enter sat nav details when you’re driving. There is voice control, but it’s painful. Forget Apple CarPlay and Android Auto, too - neither is available in the Prius V.
While the boot space is pretty limited with seven seats in place - Toyota claims 180 litres of capacity in that configuration - there’s still enough room for a suitcase or two.
But with five seats in play it makes quite a bit more sense, more easily fitting family things like prams with its 485L of cargo capacity. And remember, there are no batteries under the boot floor eating into space, and you get a space-saver spare wheel as well.
In modern Kia EV style, the EV4 arrives in three trim levels — the Air, Earth and GT-Line — and then in Standard Range or Long Range battery sizes.
The range opens with the Air, which is a pretty sharp-feeling $49,990 before all of your on-road costs. Kia says drive-away pricing is coming, but how much it will be is still to be figured out.
That money buys you the Standard Range battery, which we will come back to in a moment, along with 17-inch alloys, flush-finishing door handles, LED lighting, rain-sensing wipers and heated wing mirrors.
Inside, there are two-tone cloth seats, an artificial-leather steering wheel and dual-zone climate with rear vents, while tech is handled by Kia’s loveable dual 12.3-inch screens (one for your entertainment, and another for your diving info), with a smaller 5.0-inch screen between them that handles climate settings. There’s wireless Apple CarPlay and Android Auto, a six-speaker stereo and four USB-C connections, too.
All EV4 model grades get two vehicle-to-load (V2L) connections (so you can plug things in with a normal household plug), with one in the backseat and the other as part of the exterior charger – though the latter is an accessory on the Air. All also get access to the Kia Connect app and over-the-air updates, too.
Stepping up to the Earth ups the spend to $59,190, which is a gigantic financial leap, but you’re mostly paying for the bigger battery and longer driving range, as well as 19-inch alloys, cloth-and-synthetic-leather seats, a powered seat for the driver, and Kia’s very cool and comfortable mesh headrests.
Finally, the GT-Line tops the range, and is yours for $64,690. It gets a more polished look, courtesy of the exterior plastics being swapped out for gloss-black detailing, and it rides on its own 19-inch alloy design. It also gets a sunroof, a powered boot, dynamic welcome lights and projection headlights.
Inside, there’s a heated steering wheel, full synthetic-leather seats, relaxation seats to get comfy when charging, and ambient interior lighting. You also get ventilated front seats, a better eight-speaker Harman Kardon stereo and wireless device charging.
That is a big, broad pricing spectrum, and something tells me Kia has worked very, very hard to get that entry-level model below $50k, where it can compete with the likes of the BYD Seal ($46,990) and Tesla Model 3 ($54,900).
Not only is the Prius V the most affordable seven-seat hybrid car on the market, it’s also the cheapest Toyota with seven seats.
It undercuts the Tarago, Kluger and Land Cruiser Prado by a decent margin, with pricing starting at $37,590 for the base grade model and stretching to $45,380 for the top-of-two-tier i-Tech flagship. Should you bother spending up on that version? In short, no.
That’s because the regular Prius V has a pretty strong standard equipment list. Push-button start, keyless entry, sat nav with SUNA live traffic updates, a reversing camera, climate control and a head-up display are all standard. You also get 16-inch alloy wheels, which have a set of plastic wheel covers over the top (great for kerb touch-parkers).
The i-Tech sees the addition of Bi-LED headlights with auto-levelling (as opposed to the halogens with LED daytime running lights you see on the base model), plus fake leather seats (not cloth), heated front seats, a dual-pane panoramic glass roof (which doesn’t open), an auto-dimming rear-view mirror, and a semi-automated parking system.
Plus, whether you choose the entry grade or the high-spec, you get Toyota’s 'Safety Sense+' system - read the details in the safety section below.
Colour options for the Prius V are quite broad. There are nine rather sedate hues to choose from, with eight of them being 'premium colours' that attract an additional cost ($450).
And, as with most Toyota models, there is a range of additional factory-backed accessories that you can choose, such as a bonnet protector, boot scuff guard and even door handle protective film (to stop rings from scratching them up), but things like roof racks/roof rails or a roof pod are unavailable.
All EV4 models are front-wheel drive, with a single front-mounted motor producing 150kW and 283Nm, fed through a single-speed gearbox. That’s enough, Kia says, to knock off the sprint to 100km/h in around 7.5 seconds. The Air is the fastest, at 7.4s, while the heavier Earth and GT-Line claim 7.8s. Top speed is a claimed 170km/h.
Powering the Prius V is a 1.8-litre four-cylinder engine, which uses a CVT auto and combines with a lithium-ion battery pack and two electric motors. It’s what’s known as a series parallel hybrid set-up.
The system can allow the car to run using both the battery and engine, or just the battery, or have the regenerative braking system feed the battery pack more juice. That tech isn’t necessarily cutting edge today, but it was when the car launched (waaaaay back in 2012).
The engine can produce 100kW of power and 142Nm of torque. The electric motor can produce 73kW on its own, but the maximum combined power output is still 100kW.
Let’s talk about range for a moment, because it's bloody impressive. Not quite the best out there, but the furthest any electric Kia has ever travelled between charges.
There are two battery options, a 58.3kWh NCM battery in the Standard Range, and a 81.4kWh unit in Long Range models. The Standard will deliver 456kms in driving range, but the Long Range ups that to 612kms, both on the WLTP cycle.
The EV4’s 400-volt architecture does slow down charging a little, though, with DC fast charging capped at 128kW. That means going from 10 to 80 per cent in around 30 mins when using the fastest chargers. If you’re using a 50kW charger, it’s up to almost an hour and 20 minutes for the bigger battery, which is a long coffee stop.
Plugged in at home, provided you have an 11kW wallbox, it’ll take just under five and a half hours, or just over seven hours, to go from 10 per cent to fully charged, so an overnight charge no matter the battery size.
Obviously if you are considering a hybrid, you’re looking to take advantage of excellent fuel consumption. And the Prius V doesn’t disappoint.
The claimed consumption is just 4.4 litres per 100km. In the real world, you can expect to use about 5.5L/100km if you’re light on the throttle, and 6.5L/100km if you thrash it.
You can’t skimp on the fuel when you get to the bowser, though - the Prius V insists on running using 95 RON premium unleaded.
I learned something new and exciting (well, to me, at least. You might be very bored) from Kia's ride and handling guru on this launch. And that is that the tuning frequency for common city road imperfections, like bridge expanders, is actually the same as for the bigger, bouncier undulations you get on country roads. And so you can tune to prioritise one or the other, not both.
In real terms, it means a car that feels custom-built for the city, gliding over urban roads with mega comfort (which is exactly what the EV4 does), feels slightly less at home out of town, where there is more obvious movement in the cabin.
Bored yet? Ok, the point is that, while never uncomfortable, the EV4 feels right at home in the city, which is where it's expected to spend most of its time, but weirdly firmer on longer adventures.
This really is easy, city EV motoring, done well. There's no alienating floatiness to the ride, no lifeless lightness to the steering, it's comfortable, quiet and – despite no headline-grabbing power figures – more than potent enough to get you up and moving.
There's nice weight to the steering, and though the front tyres gave up their grip a couple of times when pushed with some steering lock on, there isn't much in the way of aggressive body roll, and it all feels pretty confidence inspiring.
The power is most effective from around 10km/h to 80km/h, before the urgency starts to fall away – it's slower to respond at freeway speeds – but that too just leans into its city credentials.
There's really not much to complain about here. It feels well sorted, and quite fun to drive. There is nothing that really stands out as spectacular about the drive experience, but nor is there anything to complain about. It's just really solid motoring, which isn't always guaranteed these days.
If you’re a car geek like me, you likely find driving as efficiently as you can fun. If so, you'll love this. You can watch the car switching between EV mode - which it will use for up to about 30km/h, but only for a couple of minutes - and hybrid power. And honestly, if you’ve never driven a hybrid you might think it sounds dumb, but being a fuel miser can be fun!
But the fun factor is pretty much limited to being a cheapskate on fuel. It really isn’t that fun to drive otherwise, but that’s not what it’s designed for.
Still, the drivetrain does a decent enough job for most families - it builds pace pretty easily, and while the refinement and power could be better, if you’re not aiming to break records on the school run, you shouldn’t be too disappointed.
The ride is mostly good, though it can be a little sharp over patchy surfaces, and the steering is decent, if a little lifeless. My biggest issue is the brake pedal response, which takes some getting used to. Sometimes it feels like it won’t stop quick enough.
That, and the adaptive cruise control doesn’t slow to a stop on the highway - it cuts out at about 30km/h, so you’ve gotta be on your toes if the traffic starts to build up.
If you want the latest and greatest in hybrid family friendliness, you really ought to wait for the new-generation RAV4, which - admittedly - mightn’t have seven seats, but it will have a hybrid drivetrain offered. And it’ll be much more modern inside and out.
There’s no ANCAP rating on the EV4 yet, but the brand says it's confident it will adopt the five-star scores issued in Europe. All models get seven airbags, like active cruise control, AEB autonomous emergency braking (meaning it will anchor up if it senses an accident), front and rear parking sensors, an active blind spot monitor that will take evasive action if it senses a collision, and lots, lots more.
Only the GT-Line switches up the standard safety kit offered on the other two grades, adding a surround-view monitor, a camera that shows what’s happening in your blind spot, powered child locks and a reverse parking aid that will brake for you if it thinks you're going to hit something.
Every Prius V still carries the same maximum five-star ANCAP safety rating that it was stamped with in 2015, even though the car was actually tested in 2012.
The range is covered with the safety systems you’d expect, including electronic stability control, ABS, electronic brake distribution, plus there’s a reversing camera, too. Rear parking sensors are a dealer-fit accessory.
There was a bit of back-and-forth between myself and Toyota Australia over airbag coverage. The company stated on its public site that the car had curtain airbag coverage all the way to the third row, but no image to support that. I’ve since had it confirmed by Toyota Australia that it does definitely have third-row airbag coverage, which is a great added piece of mind element for family buyers (plus there are dual front, driver knee and front side airbags, too).
Airbags are one thing, but what about the other safety kit? Well, every Prius V has Toyota’s Safety Sense plus system, with auto emergency braking (AEB), pedestrian detection, adaptive cruise control, auto high beam lights and lane-departure warning.
Kia ownership proposition is simple, and pretty strong. You get a seven-year warranty no matter how far you travel, an eight-year warranty for the high-voltage systems, again no matter how far you travel, and capped-price servicing. Pre-paying your service costs will set you back $688 for three years, just over $1300 for five years, or just under $2000 for seven years.
It’s cheap to run a Prius V in terms of its fuel use, and it’s cheap to run in terms of its maintenance, too. Toyota lists its charges at just $140 per visit to the dealer under the Service Advantage offer, though you’ll need to take it in every six months or 10,000km.
The warranty cover is three years or 100,000km for the car, but the hybrid battery attracts an eight-year/160,000km cover of its own.