What's the difference?
The Jaecoo J8 is an odd car.
It’s hard to place exactly where it sits in the market. It’s premium, but very affordable. It's very big but only has five seats. And it’s petrol only, at least for now, in a world that is obsessed with hybrid or electric power.
You’ve probably never heard of Jaecoo. That’s alright it’s only new, but it’s a fresh Chinese brand with big ambitions. A more accurate description is it’s Chery’s premium sub-brand.
And the J8 is its new flagship SUV that has found a little niche that's been left in Australia’s overflowing SUV segment.
It’s about the same size as the Kia Sorento or Hyundai Santa Fe family SUVs, but the J8 is five seats only and ditches the third row for a big boot.
The interior wouldn’t look out of place if it had a three-pointed star on the bonnet but the price tag will have you thinking you can buy two for the price of one.
BYD has made a big impact in a short space of time in Australia and the arrival of this all-new mid-size SUV opens the door for an even bigger future.
BYD has taken the fight to Tesla in the electric vehicle contest, and while still some margin behind the American brand the Atto 3 and Seal remain amongst the most popular rivals to the Model 3 and Y, respectively.
At the same time it has out-sold established brands including Honda, Skoda and Renault, as well as fellow Chinese newcomers LDV and Chery.
Now BYD has its sights set on upsetting the established order in one of the biggest segments in the Australian market - mid-size SUVs.
The Sealion 6 is not a name that rolls off the tongue but it does leave an impression, as does the car, as we discovered when we drove it.
It is hard to argue with the sheer amount of stuff you get in the J8 for the price. And that long warranty and capped price servicing program remove the stress of buying into a new brand.
The J8 might be more car than most people need due to its size and lack of third row seating.
It’s okay to drive but isn’t class leading and no hybrid option will count it out for the ever increasing number of Aussies looking to petrol-electric power.
The J8 is a solid machine and well worth a look if you are after glitz and glamour on a budget.
Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.
So, should Toyota, Tesla, Hyundai and others be worried about the arrival of the Sealion 6 and BYD’s new DMi powertrains? Yes, but not because it represents any major breakthrough in technology or dynamic prowess.
Instead, the strength of the Sealion 6 is how average it is. It may not be the obvious class-leader in any particular area, but it does a good job in almost every measurable aspect and doesn’t possess any major flaws.
Yes, there are still questions about the long-term dependability of BYDs but that’s a risk any new owner will need to accept. But the very sharp pricing should tempt plenty of buyers to take that chance and continue BYD’s steady upwards trajectory in the Australian market.