Genesis GV60 vs Nissan 370Z

What's the difference?

Genesis has been in Australia for seven years, which in car industry terms is ancient (given the rapid pace of new arrivals). But the Hyundai-owned luxury brand has yet to make a real dent on challenging the likes of BMW and Mercedes-Benz and is now facing growing threat from the likes of Zeekr and Omoda-Jaecoo.

So it has opted for the tried and tested method of appealing to Australian customers - more performance. Australians have always had a soft spot for the likes of BMW M and Mercedes-AMG, so Genesis is hoping its new performance sub-brand, dubbed Magma, will help give it a sales boost as well as an image enhancement.

The Genesis GV60 Magma has just arrived in Australia and is the first member of what is planned to be an entire family of Magma halo vehicles. 

An electric performance small SUV is an unusual choice for a hero model, but there are some good reasons why this has potential and why it makes sense to be the first Magma offering. And both those reasons are largely the same, because the GV60 Magma is based on the same underpinnings and features and much the same powertrain as the Hyundai Ioniq 5 N and Ioniq 6 N. 

Just like Hyundai N has three core elements - Corner Rascal, Racetrack Capability and Everyday Sportcar - Genesis has created a trio of pillars for Magma. These are Design: Unspoken Dominance, Driving Sensation: Captivating Control and User Experience: Sharpened Immersion. 

Or to put it another way - slightly different, but fundamentally the same premise given the shared mechanical DNA. But Genesis has definitely put its own spin on it, so read on to find out if Magma is hot or not.

Road testing the Nissan 370Z in 2011, I noted it was getting on. Yes, the rear-wheel drive two-seater had been given a design freshen up and a bigger engine a couple of years prior, but the 350Z it was based on had hit the local market way back in 2003. And it wasn't unreasonable to expect replacement or retirement in the not-too-distant future.

Okay, so that was seven years ago, which means if you (like many) consider the 370Z to be an update of the 350Z (the transition happening in 2009), this car has been on sale for 15 years straight. Can you imagine Apple trying to sell any one product without entirely reinventing it for that long?

You might say that makes it a modern classic; so good it's only required an occasional touch up to keep it on the Sports Car Most Wanted list. And in recent years, a consistent average of 30 Aussies a month have slotted a shiny new 370Z in their driveway.

But a less-charitable type will tell you time waits for no car, and with arch rival Toyota about to lob a Supra-shaped hand grenade over the parapet, this enduring campaigner is under the pump.

So, Nissan's reached into its bag of tricks and given the 370Z yet another cosmetic tszuj-up and added a high-performance clutch to the manual version.

Is it enough to keep Nissan's eternal Z-car flame burning?