What's the difference?
Ford's small hatch, the Focus, is criminally under-bought in Australia. The latest model is one of the best hatchbacks on the road and when you chuck in the decent price, impressive equipment and absurdly powerful engine for its size, it's a winner.
But you lot? You don't buy it in nearly the kinds of numbers it deserves. Partly because there isn't a bait-and-upsell boggo model to lure you in, partly because it's got a badge that is not exciting Australians any more and partly because it's not a compact SUV.
Or is(n't) it? Because alongside the ST-Line warm hatch is the identically priced and therefore technically a co-entry level model; the Focus Active. Slightly higher, with plastic cladding, drive modes and a conspicuous L on the transmission shifter, it's a little bit SUV, right?
Giant carmakers seem like pretty sober sorts of places. Everything goes through endless committees, every decision has to be signed off, sent in, sent back, subjected to endless scrutiny to make sure it will make money.
Sometimes, a brand will do something odd like BMW's i3 which is like sending up a flare to get people talking.
Hyundai, for many years, seemed to be trying to emulate Toyota. After a brief flourish in the '90s when it did for curves on cars what Kim Kardashian did for curves on grubby internet sites, the company lost its bottle and tried to go full mainstream. Never go full mainstream, that's for the old folks.
Then, out of the blue, came the Veloster. It's probably one of the most wilfully weird cars in decades (apart from various Citroens, but that's a special case).
One long door on the driver's side, two shorter doors on the passenger side. When BMW did something similar with the Mini Clubman, right-hand drive markets didn't get their own version of the kerb-side door, but Hyundai isn't like that.
Making the Veloster properly in right-hand drive is a wonderful gesture from a company that worked out being itself was a better idea than being Toyota.
Ten years ago, the idea that the higher-riding version of a hatchback would be a good city car would have been laughable. The Focus Active is pitched as a kind of SUV with its different low-grip driving modes, which you'll never touch if you stick to the city.
The Ford Focus is genuinely a brilliant car, no matter where you take it. The Active takes a terrific chassis, tweaks it for comfort but, ironically, doesn't lose much of the speed.
Another good bit of Berry wisdom was the idea that the Turbo is the sweet spot of the range. While the Premium is indeed packed with goodies, they're not must-haves - the Turbo has everything you need while the Premium adds the wants.
So, at its core, this Turbo Premium is good warm hatch fun in a wacky, head-turning body, wrapped around a good cabin that could be a little less plasticky. Best of all, the fun design matches the fun-to-drive personality. It's a thoroughly modern Hyundai and I want (even more) to drive the full-fat bonkers N version we look like we're not going to get.