Mitsubishi has introduced the longest warranty for new vehicles sold to private buyers and small businesses in Australia, with its 10-year/200,000km offer now available in showrooms.
The new permanent, transferable warranty doubles Mitsubishi’s previous five-year/100,000km term and overtakes the seven-year/unlimited-kilometre offers that Kia, MG and SsangYong have led from the front with in Australia.
That said, if owners don't service their vehicles at a Mitsubishi dealership, they will instead be covered for five years or 100,000km, whichever comes first.
Better yet, the latest version of Mitsubishi’s Diamond Advantage program also includes 10-year/150,000km capped-price servicing, up from the previous three-year/45,000km term. This also sets a new standard locally, besting the seven-year offers from Kia and SsangYong.
Four years of roadside assistance continues to round out the Diamond Advantage program, with owners getting that level of support if they take advantage of the first three years or 45,000km of capped-price servicing available at Mitsubishi dealerships.
Of note, Kia is still ahead when it comes to roadside assistance, although it requires buyers to fully take up its seven-year capped-price servicing offer to get the maximum eight years.
Critically, the Diamond Advantage program applies to all Mitsubishi models, including the Mirage light hatchback, ASX and Eclipse Cross small SUVs, Outlander mid-size SUV, Pajero and Pajero Sport large SUVs, Triton mid-size ute and Express mid-size van.
The timing of the new warranty, capped-price servicing and roadside assistance terms is no coincidence, as Mitsubishi is celebrating 40 years in Australia, having launched on October 1, 1980, with 24 dealerships.
“Over the years, our products and dealerships have certainly changed. What hasn’t changed is our commitment to Australia – it is as firm now as it was on October 1, 1980,” said Mitsubishi Australia’s chief executive officer, Shaun Westcott.
“Forty years is an incredible achievement, and I’d like to acknowledge all of those who have contributed to that success.”
As reported, the next 12 months will be key for Mitsubishi Australia, with the heavily facelifted Eclipse Cross due to be revealed in November, while the next-generation Outlander will debut early next year.