Cadillac Optiq vs Jaecoo J7

What's the difference?

The lonely Cadillac Lyriq finally has some company, with the iconic US brand tripling its range down under with the launch of the much bigger Vistiq (which we've already tested) and this entry-level Optiq, which Cadillac describes as the gateway to its electric family.

It's a medium all-electric SUV with plenty of equipment and – depending on whether you see it as an established premium player or another newcomer brand – pretty sharp pricing.

Cadillac says it has the German big three in its sights with the Optiq, so how does it stack up?

Jaecoo has entered the medium SUV space with the J7, pairing a plug-in hybrid powertrain with a sharply positioned price tag. On paper, it’s a compelling formula; electrified efficiency without the 'premium'.

But the J7 doesn’t arrive in a vacuum. It sits above its smaller sibling, the J5, and goes head-to-head with some increasingly polished rivals - the mechanically related Chery Tiggo 7 Super Hybrid, GWM Haval H6 GT PHEV, MG HS Super Hybrid and now the BYD Sealion 5. And all of them are chasing the same buyer.

So the question isn’t just whether the J7 is good value. It’s whether it carves out a clear identity of its own in a segment that’s quickly filling up.