BMW X7 vs Volvo XC90

What's the difference?

Large family-friendly luxury SUVs tend to be handsome in design but somewhat restrained. Until now. BMW has introduced a major facelift for its flagship SUV, the six- or seven-seat X7. Emphasis on face.  

The new X7 adopts the striking but controversial front-end from the new 7 Series sedan, but the big, bold SUV is hiding some rather significant changes under the skin. Aside from a beefier diesel that now comes with mild hybrid tech, there’s also a redesigned cabin, massively upgraded tech, more standard features, oh, and a price increase.

The first-generation Volvo XC90 remained on sale for 12 years in Australia before being replaced by the handsome second-gen version that recently clocked up a decade of sales.

There’s a reason for the longevity. People love the Volvo XC90. It is a reliable seven-seat family-friendly SUV with a premium bent. You’ll spot loads of these at fancy private school drop off.

Volvo has extended the life of the second-gen XC90 with a significant late-life update. It adopts some features from its stablemate, the similarly sized and positioned EX90 electric SUV.

It doesn’t get a fully-electric powertrain but you have the choice of a mild-hybrid grade that acts as the range opener and the well-equipped T8 Plug-In Hybrid I’m testing.

Interestingly, a number of this car’s rivals have had their lives extended, too. As many carmakers pour billions into EVs, they’ve taken to delivering major updates to older internal combustion platforms rather than developing all-new underpinnings. The Audi Q7 and BMW X5 are other examples of this.

For the update, Volvo has ushered in a front-end design refresh, a fresh take on the interior, new multimedia and safety tech, a light tweak to suspension and new colours and wheels.

But is this enough to keep premium SUV buyers interested? Let’s find out…