BMW 440I vs BMW M4

What's the difference?

Life comes at you fast, especially in the automotive industry, where model lifecycles are becoming shorter as each new generation comes and goes.

Take the BMW 4 Series for instance. It’s been a segment stalwart since 2013, but the current model’s time in the sun is finally coming to an end a little later this year.

And that got us thinking whether or not the old saying rings true in this context. So, we put the flagship 440i coupe to test to find out if the older you get, the wiser you are.

To say the BMW M4 CS is a hot ticket in Australia is something of an understatement.

Consider this. There is an even more expensive one, the M4 CS Edition VR46 – at a cool $346,900 – and it sold out in less than an hour. Now, granted, Australia only got four examples, but still, demand was running hot.

That car makes this one, the regular M4 CS, seem like an absolute steal. It's only $254,900 (yes, the word 'only' is doing a lot of heavy lifting in that sentence), and it shares the same upgrades, and makes the same monstrous power, as the VR46 – for Valentino Rossi’s 46th birthday – only it does it for around $100K less.

See? A bargain. At least, that's how I'd be justifying it to myself if I had a quarter of a million burning a hole in my pocket.

So, this or a Porsche 911? Read on.