BMW 3 Series vs Infiniti Q50

What's the difference?

Back in the day, the 3 Series sedan was often the entry to the brand for first time BMW owners, and for good reason. They offered practical interior space without compromising on engine performance.

And they simply looked good, no boring nanny design elements. Then the 1 Series came along and price points bumped up, so how does the ‘entry’ BMW 320i M Sport live up to its long-standing reputation?

With an updated dashboard that brings the interior and tech up to market and a sharper exterior design, it more than holds its own at the table of luxury sedans, despite hard competition from the likes of the Audi A4, Mercedes-Benz C200 and Jaguar XE.

However, if the Merc is a placid and well-behaved mare… the BMW is the barely-broken-in bronco and it takes a certain kind of ‘rider’ to enjoy what the 320i has to offer.

I’ve been discovering just that this week with my family of three. What did we find out? Read below!

The Infiniti Q50 Red Sport sedan really wants you to love it, and this latest version is doing its best to impress the heck out of you with its looks and features.

So much so that you'll take it home... and live with it, forever. And then there's that engine – armed with a formidable twin-turbo petrol V6, the Q50 Red Sport's outpowers all its rivals.

But then there's the BMW 340i which is not that much more expensive... and it's a BMW. And what about the Lexus IS 350? That's more like the Infiniti, but also more popular.

Oh, and don't forget that we when first met the Q50 Red Sport last year we didn't exactly get off on the right foot. The engine's formidable grunt seemed too much for the car to handle. Then there was the jiggly ride, and the steering wasn't great either unless you were in Sport + mode. It's all coming back now...

Perhaps the Q50 Red Sport had changed. This is the new one, and Infiniti had assured us it's a different car now.

Do we give it another chance? Of course, and we do, in a quick 48-hour test. So, has it changed? Is it better? Would we live with it forever?