Audi Q5 vs BYD Seal

What's the difference?

The new Q5 does a lot right even if it doesn’t feel as resolved from behind the wheel as I had expected.

It catapults one of the oldest premium SUV nameplates into this decade, and all three of its launch powertrain options are great, so you can’t really go wrong.

Each features the smoothness and efficiency of genuine hybrids backed by punchy turbo combustion thrills, while the increase in standard kit across the entire range is notable at a very reasonable price increase.

Those big auto executives have good reason to be worried, because the Seal is yet another impressive offering from China’s most formidable EV player.

It’s not perfect. In some ways it’s trying too hard to be a luxury car, and I think the software in particular could use a little work, but the Seal just does so much right I think it will be hard to be disappointed with one, particularly given its keen entry price.

In fact, if we had to pick one from the range, it would probably be this mid-spec Premium. The range and power on offer are stellar, and all for less money than an entry-level Model 3 or Polestar 2.

Proportionally, the new Q5 is quite a departure from its curvaceous predecessors, thanks to a more chiseled bodyline and stronger flares over its wheelarches. While this makes it the biggest stylistic departure for the Q5 ever, embracing its all-new PPC (Premium Platform Combustion) underpinnings, its stylistic motifs are still somehow very familiar.

The traditional Audi grille is maintained, although has been modernised with a geometric pattern and integrated highlight pieces depending on styling package, and even the light profiles manage to be somewhat familiar despite their twinkly new customisable LED elements and contemporary slimline appearance.

A closer look only makes the car feel more contemporary, with strong contours around its face and bumpers, which were absent from its more plain-looking predecessors.

In addition, the brand tells us the Australian market in particular has one of the highest levels of uptake of large wheels, so it offers a range of designs to choose from on the options list, many of which are on the larger side, despite the standard wheel being 19 inches.

The interior is where the biggest changes are. While Audi interiors have been familiar for the longest time, the new Q5’s interior appointments feel dropped directly out of its Q6 e-tron electric alternative.

The result is a completely re-thought approach to the interior design, which is now dominated by huge touchscreens as well as a collection of contemporary shapes and mouldings that transport the Q5 into the current decade.

Still, elements of familiarity are present. The seats feel like Audi seats, the materials are as you’d expect for the brand and the wheel is backed by familiar switchgear.

The Seal looks great. It’s about as modern a take on the traditional three-box sedan as you can get. It’s low-slung with curvy lines and a sporty overall feel.

The design touches, like the headlight and DRL surrounds, side skirts, and wheels are maximalist compared to the minimalist vibes of the Model 3 and the Polestar 2. But I don’t necessarily think that's a bad thing as it offers buyers a genuine alternative.

I also like the way the brand has executed the LED lights and particularly the tail-light fittings. There’s also an admirable restraint when it comes to badging compared to a lot of this car’s Chinese rivals. It doesn’t give off the vibe of a cut-price product at all.

Inside there are elements which are appealing, and some things which fall short. First up, I do think the Seal wears its influences throughout the industry on its sleeve a bit.

The digital dash cluster theme, for example, seems to (poorly) emulate the Mercedes-Benz software, the little plastic crystal shifter piece on the inside seems to have been overtly influenced by a similar (actual crystal) piece available in Volvos, while the centre screen and dual wireless phone chargers are pretty obviously BYD’s take on the similar bits available in the Model 3.

Maybe in this sense, it’s trying a little too hard to be a luxury car and a tech-heavy electric vehicle, with items which aren’t quite up to the same quality (particularly the software). But then, it all works well enough, and can you complain at the price?

One thing I think BYD gets right though is the level of comfort on offer in the cabin and the clever little styling bits which remind you of its namesake.

The door handle pieces and integrated speaker bits are shaped like a Seal flipper. As are the dash-mounted air vents, and if you look closely even the plastic garnish on the steering wheel looks a bit like a top-down cross section of the animal.

I like it because its subtle rather than in-your-face as some of the Atto 3's design elements are.

The quality is also up to muster, big time. There wasn’t a creak, groan, or rattle from this car’s interior in my entire time with it, including on some of Sydney's worst roads. And the seats, which are designed like absolute thrones, are clad in lovely soft leather. You sink into them. Even the two-tone Alcantara finish through the doors and centre console is thoughtfully placed.

While the interior might feel as modern as they come, it also brings with it some of the pitfalls of contemporary design themes.

The most obvious is the over-reliance on touch panels for controls. The most egregious example is the lack of physical buttons for the climate control, which is interacted with via a permanent part of the touchscreen, but it doesn’t end there.

On top of this, there are capacitive gloss finish panels for the steering wheel controls, and even a capacitive panel in the door to control the mirrors and lights. It all looks swish, but isn’t the best to use compared to just… buttons.

Apple CarPlay worked flawlessly in my time with various versions of the car, and the stock software is fast and crisp. Interestingly the digital instrument cluster is the most plain version of Audi’s usually stellar virtual instruments yet. Without the big animated cluster dials it used to have it feels a bit less fun to look at.

Adjustability and space is great for front passengers, as is the amount of visibility on offer, plus the seats are as comfortable as ever in all grades.

Storage is ample in the cabin, with big bottle holders in the centre console, large pockets in each door, and a halfway decent centre console. The phone charger sits tucked away at the front with the USB-C outlets and a volume dial.

The back seat is less impressive. The Q5 never had the most spacious second row in this mid-sized segment, but it’s disappointing to see this new-generation car hardly improves on the formula. It’s spacious enough for me at 182cm tall behind my own driving position, with enough room for my knees and airspace for my head, but it’s certainly not as spacious as many rivals. In addition, the centre position is compromised by a huge rise in the floor, making it a hard pitch for an adult to sit there.

On the plus side, there’s plenty of amenities with bottle holders in each door, a further two in the drop-down armrest, netted pockets on the backs of the front seats, and an entire third rear climate zone with touch panel temperature control and physical air vents. There’s also two USB-C outlets.

One trade-off for the small second row is a large boot. It measures 520 litres with five seats up, or 1473L with the second row down. It also comes with a few neat things like a net and sliding cover.

Unfortunately, while there’s a small amount of underfloor storage, there’s no spare wheel, with Audi only offering a tyre repair kit.

The Seal has a huge cabin, and in a lot of ways it feels like the large sedans of old. You can sit nice and low in the cabin, and there’s heaps of knee and headroom thanks to its width.

Soft-clad materials for resting your knees and elbows on go a long way towards keeping this car comfortable on longer journeys, and the presence of a digital dash and a holographic head-up display is nice to have compared to the bare-bones dash of the Tesla Model 3.

The wacky rotating central touchscreen feature makes an appearance from other BYDs, but again, it’s a bit silly and I’m not sure how much use you’ll get out of it. Even Apple CarPlay only works in landscape mode, so I didn’t find it useful.

Practicality features are abundant, with a large bottle holder in the doors, and two more in the centre console. One even has a floating floor, so you can push it down to accommodate large bottles if need be.

Dual wireless chargers are always a nice touch, and the bridge-style console has a large pass-through storage area underneath, which also hides the USB-C, USB-A, and 12V outlets. The armrest console box is nice and deep, too.

The back seat is enormous. Possibly one of the largest spaces in this segment. It comes at a cost to boot capacity, but your rear passengers won’t want for space no matter how tall they are.

At 182cm tall I had leagues of airspace behind my own driving position, and the wide cabin, accommodating seats, and flat floor mean the centre position is even useful for a full-sized adult.

Storage comes in the form of three pockets on the back of each front seat, a large bottle holder in the doors, two cupholders in the drop-down armrests, a small tray on the back of the centre console, and a small flip-out cover which reveals a USB-C and USB-A charging port for rear passengers. The rear seat even gets dual adjustable air vents, but no third climate zone.

The massive fixed glass roof looks the business and keeps the cabin airy, just like in the Model 3 and Polestar 2, but I find these big glass fittings tend to cook interiors in the Australian sun.

BYD tells us the tint is so heavy it has a ‘solar transmittance’ of just 16 per cent, but 16 per cent is still a lot in Australian summer. Thankfully, unlike its two rivals, BYD ships the Seal with a fold-out cover screen as standard.

Remember how I said the massive rear seat comes at a cost to boot space? At 400 litres the Seal’s boot is a bit compact, made worse by the fact it’s a sedan and not a liftback, so the access area is a bit narrow.

It could only fit the largest CarsGuide luggage case alongside the smallest one, but not all three including the medium case. This could be a blow to family buyers who need to fit a pram alongside other things.

Under the floor there’s an extra space great for the storage of your V2L adapter and AC charging cable, but there’s also only a tyre repair kit and no spare.

Just like its Model 3 rival, the Seal arrives in Australia in three variants - the base Dynamic, top-spec Performance, and the one we’re looking at for this review, the mid-spec Premium.

Price is, of course, BYD’s forte, with this mid-spec Premium (equipped with a long-range battery) even managing to undercut the entry-level Model 3 RWD.

Before on-road costs and state-based incentives you can have one of these from $58,798, while (at the time of writing at least) the enormously popular Model 3 RWD weighed in at $61,900. Its next closes rival, the Polestar 2 Standard Range, costs from $67,400, so value here is obvious.

The Premium’s long-range battery allows a WLTP-certified driving range of 570km between charges which is even one of the longest cruising ranges available on any electric vehicle in Australia right now.

The list of standard features is exhaustive, including 19-inch alloy wheels, LED headlights, a massive 15.6-inch multimedia touchscreen with wired Apple CarPlay and wireless Android Auto, a 10.25-inch digital instrument cluster, a holographic head-up display, dual wireless phone charging bays, built-in navigation and connected services, ‘genuine’ leather seat and wheel trim (a blend of synthetic and real leather), an eight-way power-adjustable seat for the driver, ventilated and heated front seats, dual-zone climate control, a fixed panoramic glass roof and keyless entry with push-start ignition.

The Seal also gets an impressive array of standard safety kit. More on this later.

The only options are premium paints and an alternate light blue theme for the interior which cost $1500 each.

This list of kit would even be impressive on a combustion car at this price, so the fact it’s also electric and offers one of the longest driving ranges on the market is a bonus.

The one area where I think it lacks a little is the stock software. It looks okay and, to be fair, functions a lot better than its Chinese contemporaries and even some other brands, but once you dig into it a little there are some clumsy menus, and it becomes painfully obvious it’s a simple Android reskin. A swing and almost a miss for something so integral to a car like this.

Why is it called the Seal? Well, in BYD’s home market of China, its range is so expansive it has split it up into two model lines, the Dynasty series (named after historical Chinese kingdoms) of which the Atto 3 is a member (it is called the Yuan Plus in China), and the Ocean series which the Seal and Dolphin belong to. The next BYD to arrive in Australia, a mid-size SUV likely to be called the Seal U, also belongs to the Ocean series.

Here’s where things get interesting. Despite featuring three carryover engine options, the Q5’s big upgrade is the introduction of a hybrid system.

The brand calls this technology MHEV+, which I think is underselling what the system can actually do. Normally a mild hybrid (MHEV) system consists of higher-voltage electrics to assist auxiliary systems and take a small amount of load off the engine, or provide a more robust stop/start system, but this new Audi tech consists of an 18kW/230Nm electric motor placed after the seven-speed transmission that can motivate the entire vehicle under electric power for small periods. It can recapture up to 25kW of energy and is supported by a 1.7kWh battery pack.

The three engine options supported by this include the base TFSI 2.0-litre four-cylinder turbo front-wheel drive (150kW/340Nm), the mid-spec TDI 2.0-litre four-cylinder turbo diesel (150kW/400Nm) exclusively in all-wheel drive, or the SQ5’s 3.0-litre turbo-petrol V6 (270kW/550Nm).

There’s no disappointments here. All powertrains feel up to the task, and for those of you waiting for an all-wheel drive base petrol or a plug-in hybrid, the brand assures us both are on the way soon.

Each Seal variant gets its own drivetrain outputs, and the mid-spec Premium drives the rear wheels with a 230kW/360Nm electric motor via a reduction gear.

On paper, it’s slightly more powerful than the Model 3 RWD, with more power and less torque than the Polestar 2 Standard Range.

All engine options are also relatively efficient, although the total fuel reduction from the introduction of this new MHEV+ hybrid technology is surprisingly small. Audi says it saves up to 0.74L/100km and 17g/100km of C02, which doesn’t sound like a lot for a system that can pull the whole car.

Regardless, fuel consumption is 5.7L/100km for the TFSI 2.0L FWD petrol, 5.4L/100km for the TDI 2.0L AWD diesel, or 7.6L/100km for the 3.0-litre petrol V6 SQ5. The emissions are also relatively low for a premium SUV.

Providing power is a sizable 82.56kWh lithium-ion battery pack, using BYD’s signature weight and space-saving ‘Blade’ form-factor, and the more affordable LFP (lithium iron ferrophosphate) chemistry.

On the charging front, the Seal Premium can top up at 150kW on a DC unit (using a Type 2 CCS connector) for a 10-80 per cent charge in roughly 40 minutes, while on AC its a disappointing 7.0kW.

The 7.0kW inverter means it’s hardly worth plugging the Seal in at a slow public charger when you visit the shops, as you’ll only get about 50km of range an hour. It’s for this reason most cars with batteries this size have 11kW inverters.

Unlike the Model 3 or Polestar 2, though, the Seal features a V2L system, allowing you to power household appliances from its Type 2 charging port.

Claimed energy consumption for the Seal is 14.6kWh/100km which is low, and about what we were seeing on test. It’s a little hard to tell because the trip computer only offers total consumption over the entire life of the vehicle, or for the last 50km, but not for a set trip interval. Weird.

To drive the Q5 is familiar in some ways and less familiar in others. The initial impression is good, with each variant being relatively quiet on the road, offering a nice adjustability and driving position, with great visibility around the car.

The new powertrain options are all a joy to pilot, with all feeling punchy and smooth-shifting through the seven-speed auto. This smoothness is helped along by the introduction of the new MHEV+ tech, which can push the car along at reasonable speeds without needing the engine to assist.

It might not be quite as punchy as some other hybrid systems in terms of overall assist, but it’s certainly better than other systems we’ve seen on the market that barely help with driving or smoothness, and end up being a cynical emissions-saving device. It’s nice to see this tech is a step forward for the brand.

The familiar Q5 driving points are mostly intact, too, with the most notable upgrade being the ride comfort. This car is much more adept at dealing with road imperfections than its predecessor, with a softer suspension response.

This having been said, I expected more from this ground-up new platform. Each version of this Q5 I sampled felt less dynamically engaging than its predecessor. The usually sharp Audi steering tune feels a bit disconnected in this new car, with a little bit too much electrical and software assist, and the suspension, while more comfortable, isn’t as engaging in the corners.

It, too, lends the car a disconnected feeling over undulations and corrugations, giving the new Q5 an overall less resolved feeling from behind the wheel than I would have liked. The previous car was a bit sharp, but at least it was consistent in the way it responded to the road.

The previous car started to feel old towards the end of its run. Previous Audi owners will enjoy how this new car catapults the nameplate into this decade in terms of its cabin ambiance and general demeanour, it would have just been nice to see the consistency return, too.

I wasn’t expecting the Seal to impress me particularly. After all, it’s in this segment against tough competition, amongst recently updated versions of the Model 3 and Polestar 2, and while the previous BYDs I’ve driven have been a cut above their Chinese contemporaries, they also haven’t done a lot to stand out from the crowd.

Clearly, though, BYD has something to prove with its sporting sedan and the Seal is immediately impressive. The cabin is quiet and refined, the seating position is great it's smooth from take-off.

The steering has an artificial tinge to it removing a bit of feedback from the road, but proves at least quick and accurate at speed, and the handling is superb.

I kept pushing the Seal in my test drive, expecting gnarly characteristics to surface but they didn’t. This sedan grabs onto the road with excellent control and traction at the rear, spurred along by its long wheelbase, and improved tyre choice (Continental rather than the sub-par Chinese rubber worn by the Atto 3 and Dolphin).

While on paper it appears to have at least comparable motor output figures to the Polestar 2 and Model 3 - the Seal Premium doesn’t quite feel as rapid, its electric motor having a more relaxed vibe and responsiveness when you stomp on the go pedal.

This can be tweaked a little by dialling it up to Sport mode, and while it still doesn’t feel quite as breakneck fast as the Model 3, in particular, it’s plenty to be going on with.

The most impressive part of the Seal drive experience, though, is its ride. Ride is a constant problem for EVs as manufacturers go to lengths to tame the additional weight of batteries, but the Seal is the most impressive in its cohort, and by quite a margin.

It’s firm enough to be controlled, but has a lovely soft edge to it, so larger bumps, frequent corrugations, or sharper road imperfections don’t ruin your day.

The Model 3 and Polestar 2, even in their improved forms, are not this good. In a lot of ways the Seal’s suspension tune reminds me of the Mustang Mach-e. It has a soft edge, offset by a bit of secondary jiggle as the car settles, which is its only real blemish.

The Seal has no right being this good. It’s now not just matching its far more established rivals but doing some things significantly better.

The Seal has an extensive list of today’s active safety equipment, including auto emergency braking (front and rear), lane keeping aids, blind-spot monitoring, rear cross-traffic alert, adaptive cruise control, traffic sign recognition and driver attention alert.

For the most part, these systems aren’t invasively annoying, which can’t be said for many products from rival automakers.

However, the traffic sign recognition and overspeed warning system conspire to intrude with constant beeping.

Mercifully, and unlike the equivalent system in Hyundai products, it’s a distant beep, but a consistent one nonetheless, as the traffic sign system frequently picks the wrong speed for whatever reason, and then chastises you for going over it.

Also, the adaptive cruise control system can’t hold a candle to the Model 3's. The system in the Seal amounts to the usual sort of adaptive cruise in most other cars, whereas the one in the Model 3 (regardless of how you feel about the brand’s outrageous claims) is properly next-level in its lane keeping and distance controls.

The Seal is equipped with seven airbags and was rated a maximum five ANCAP stars to the 2023 standards.

Audi continues to offer its fairly standard five-year and unlimited kilometre warranty with five years of roadside assist and this is paired with the option of a five-year service plan.

This costs an additional $3520 ($704 per year) for the 2.0-litre variants, or $3560 ($712 per year) for the 3.0-litre V6-powered SQ5. Servicing is required every 1500km or 12 months.

The long-term ownership aspect for a BYD product is still a bit of a mystery as the current crop of cars have only just landed in Australia in the last year or two, but if it offers you any peace of mind, the Seal is covered by a six-year/150,000km warranty with a separate eight-year/160,000km warranty for the battery pack.

In order to avoid having to have a traditional dealer network, BYD has partnered with MyCar to fulfil servicing. Visits to one of these locations is required once every 12 months or 20,000km whichever comes first, and pricing is fixed for the first eight years, working out to an annual average of $299.