Audi A1 vs GWM ORA

What's the difference?

If you’re eager for a sporty compact hatchback with premium design and luxury car badges, the Audi A1 40 TFSI is a very, very strong contender. It’s fast, fun, and functional for a little hatchback. It’s just very expensive, and for most people the $10K cheaper 35 TFSI model will tick most of the boxes. I’d recommend you drive it before signing on for the top-spec model.

The GWM Ora is a solid electric car for the city with an extremely competitive price, balanced with some flaws that might frustrate some - Android phone owners especially. But the GT variant doesn’t offer enough to justify how much more expensive it is than the variants below.

It has a slightly lower range, no more performance (not that it needs more power), a features list almost identical to the Ultra and arguably loses its appealing cutesy looks. 

While the rest of the Ora line-up has its strengths and a cute but daring design, the GT effectively offers only its bark-over-bite styling changes.

If the Ora is on your shopping list, it’s certainly worth checking out the $43,990 Ultra, or even the $40,990 Extended Range if its list of features suits you. But if you for some reason enjoy the GT’s styling, that extra spend might be worth it.

I don’t think I’ve seen a better transformation between generations than the current A1. In its previous guise it was bubbly and cute, but now it’s an angular brute.

This version’s S line sports body kit and funky 18-inch alloy wheels certainly help in that regard, but even the standard lighting signatures - LEDs front and rear - make it stand out as anything but a cutie pie city car.

The good news is that it hasn’t grown too much, either. Sure, it is a bit bigger, measuring 4029mm (on a 2563mm wheelbase), 1740mm wide and 1409mm tall. The last one was smaller (3973mm long on a 2469mm wheelbase, 1746mm wide and 1422mm tall), but this one isn’t elephantine in its proportions and so remains simple to park and squeezy enough to be considered a Light Car by industry standards.

And there are some really, really playful colours available. Like this Turbo Blue (which is only for this spec), and Python Yellow. There’s also black, green, red, three different greys, and two whites. The only issue is that flat white (Cortina White) is the only no-cost paint option. The rest will set out back $490 (for Tioman Green or the blue you see here) or $990 (for the rest). 

And then you can option the paint with a black roof, for $1380 combined with blue or green, or $1880 in all the other colours. The black exterior styling pack adds black highlights around the grille and on the front and rear bumpers. Those little Audi four-ring stickers on the rear doors are standard on this spec.

But to be honest, it stands out no matter what colour you choose, and that’s enough to get people’s heads turning on the street. And the interior design? Well, it has some good and bad points. See the interior pictures below to make up your own mind. 

Yep, as a step-up from the Ora Ultra, the GT’s main selling point is its styling. For a car with a 400km driving range, it’s so non-threatening it looks like it would get beaten up and have its lunch money stolen by dual-cabs if it left the city - but cute works, just ask Mini or Fiat.

Its headlights have a splash of Porsche 911 in them. There are some angles that even look a little like someone had an Abarth explained to them then tried to draw it. More than one friend has told me it reminds them of a VW Beetle.

None of that bothers me in particular, but the GT-specific additions to the Ora make it feel like a deeply unserious car.

The fake carbon trim is tacky on a car that has no performance improvement over its base variant sibling, the red strip under the number plate looks like a tongue poking out under an overbite, the wheels look like Tony Stark designed them, and the rear ‘wing’ and diffuser just don’t feel at home.

One thing that didn’t bother me as much as I thought it would was the lack of ‘traditional’ tail-lights, instead a light bar under the rear window takes that role.

The rest of the Ora range is cute, fun, and looks at home in the city where the Ora is at its best. The GT’s features are mostly the same as the Ultra, so the extra $3000 for the GT exterior doesn’t really feel like value.

Inside, however, the design is less in-yer-face. A tidy set-up features a Mini-style row of switches (for some of the climate control) under a bar that spans the dash with the vents integrated.

The steering wheel is big, arguably too big, behind it is the 10.25-inch driver display attached to the central multimedia display. Everything’s very tidy and minimalistic inside, even the gear selector is a round dial.

It looks like a reasonably fashionable interior, but when it comes to the functionality, it starts to fall apart.

There are elements of the A1’s cabin design that are tremendous. And other bits that are not so tremendous. 

The bad bits include the fact you’re paying about $50,000 on the road for a car that has hard plastic just about everywhere the eye can see.

The good bits are that the textured plastics on the dash are beautiful, and so are the designed elements on the doors. I love the door handles, I love the metallic finish, I love the layout and I love the way it makes you forget that you’re in a luxury-branded car with hard plastic all around you.

The media screen and digital dashboard help, too - it feels technical and premium in the driver’s seat as a result. The graphics are crisp and clear, the menus are mostly easy to navigate, but I had some issues getting Apple CarPlay to work. It has wireless CarPlay, and I had it plugged in, so perhaps that was confusing things.

But the Audi media system also includes Audi Connect in this spec, meaning there are realtime map, traffic and hazard updates, plus a Wi-Fi hotspot, fuel prices, parking, weather and Google maps and services. It’s high-tech, and if that’s what you like, this is definitely going to please you more than a Mini Cooper.

Practicality is good, with bottle holders in all four doors, cup holders between the front seats and a covered centre console and wireless charging bay in front of the shifter. In the back, storage is sparse: aside from the door pockets, there’s nothing - no cup holders, no map pockets. 

There is enough space for four adults in the A1, so if you plan to take your mates to brunch or if you’ve got young kids, you should be comfortable enough in here.

I had the driver’s seat set for my own height (182cm) and I was able to slide in to the rear seat without much fuss at all, with adequate knee and toe room, and decent headroom too. Try and fit three across the back and it’ll be uncomfortable, unless those three are very slim. 

There are dual ISOFIX child-seat anchor points and three top-tether points, and the seat structure is pretty flat, making fitment of these types of seats simple enough.

The boot capacity is good for a car of this size at 335 litres, which is a solid 20 per cent bigger than before. You won’t find a spare under the boot floor, though, as all A1s have an inflator kit. The back seats fold down to allow 1090L of cargo capacity, but there’s a ledge you have to contend with if you’re trying to load larger items in. Maybe skip the IKEA trips in this one, then. 

I can see the appeal of the Ora, but there are some glaring issues that I suspect many will find frustrating over time during ownership.

I’ll start with the big one - Android Auto. Or the lack thereof. Apple CarPlay is available however, even wirelessly.

Being a car journalist in 2024 involves a lot of playing around with in-car tech, and it’s been an awfully long time since I wasn’t able to mirror my phone to a car’s central screen where those with an Apple iPhone could. About 70 per cent of the world uses a phone running Android, by the way. Mostly Samsungs, like mine, but pretty much anything else that isn’t an iPhone too.

It wouldn’t be as major an issue if there was a navigation function in the car’s native multimedia system, but there isn’t. Having only a Bluetooth connection and no map felt a little like taking a step back in time, with an old iPad tacked onto the dash. No Fruit Ninja though.

Smaller things come down to basic ergonomics. The touchscreen itself and the system on it are simple and easy enough to use, if a little unresponsive. The driver display is fairly simple and doesn’t fall too far into the trap of sub-menus on sub-menus.

Physically, the cabin is almost there - the seat and steering wheel adjustment, however, made it a little tricky for me to find a comfortable driving position. 

I’m pretty much dead-on the average height of an Australian man, and the lack of tilt for the base of the seat meant no under-thigh support if I was to be the right distance to have a proper hold on the steering wheel - not telescopically adjustable, by the way.

Another interesting ergonomic fail is the placement of the drive mode select button (one of the GT’s few unique features) being to the right side of the steering column, near where you’d expect rarely-used controls like the headlight height adjust to be - or in this case a couple of centimetres from the button that kills the power to the battery if pressed while not in motion.

This caused severe embarrassment at a set of lights while searching for the drive mode switch, with no obvious way to start the car again, short of opening and closing the driver door.

Oh, and switching through the drive modes elicits a unique videogame-style chime or jingle for each mode. Gimmicky at first, potentially rather irritating after some time.

A positive of the interior layout, however, is the space in the rear seats is fairly generous for a small car - at almost six-feet tall behind my own seating position, I wasn’t lacking space to move and the seat itself is comfortable enough for a decent trip.

Behind that, a relatively limited 228-litre boot is probably less useful for a decent trip, though its 858L of space with the rear seats folded down is more handy in a pinch.

The GWM Ora GT was once a mid-$50K car, once you got it on the road. Its former sticker price of $51,990 before on-roads has, along with every other variant in the range, been dramatically knocked into a more budget-friendly shape: $46,990 drive-away.

That’s pretty cheap for a top-spec electric car, or for an electric car in general in Australia, but it’s still $11,000 more expensive than the entry-level Ora Standard Range ($35,990 DA).

The Ora GT also shares most of the key draw cards on its features list with the Ultra.

Its panoramic sunroof, electric tailgate, heated and ventilated seats with massage function and its heated steering wheel are all available in the Ultra for $3000 less.

One of the only things the GT has in terms of functionality in the cabin is a light for the driver visor vanity mirror.

There are a couple of differences when it comes to driving functionality, and we’ll get to that in a later section of this review, but the rest of the tech in the cabin is standard across the range.

The 10.25-inch touchscreen and same-sized driver display, six-speaker sound system, wireless phone charger, electrically adjustable synthetic leather seats - it’s all in the base-level Ora.

What is missing, very notably, is Android Auto functionality. The Ora does however feature wireless Apple CarPlay.

This 40 TFSI model is the big humdinger in the range. It has the donk, right?

Yeah, it’s a 2.0-litre four-cylinder turbo-petrol engine, which is a full litre bigger in capacity than the base model car. And it’s the same engine fitted to the Polo GTI - a proper hot hatch!

It doesn’t quite have double the power and torque of the entry-level 30 TFSI model, but it does have solid outputs of 147kW (at 4400-6000rpm) and 320Nm (from 1500-4400rpm). That’s enough to slingshot this A1 from 0-100km/h in a hot-hatch-rivalling 6.5 seconds, according to Audi.

Unlike the lower grades, it runs a six-speed dual-clutch automatic, which it needs because it has so much torque. The 30 and 35 TFSI variants have a seven-speeder. All of them, including this one, are front-wheel drive.

There is no quattro/all-wheel drive A1 this time around, and there won’t be an S1, either. So this is it if you want your kicks in a compact car from the Ingolstadt-based brand.  

All four variants of the Ora have the same outputs from its front-mounted electric motor - 126kW and 250Nm. Yes, even the GT.

What the GT does have over at least the base model is a larger battery shared with the Long Range and Ultra variants, but despite having the same weights and outputs, the GT is, on paper, claimed to be a tenth of a second slower to 100km/h than the rest of the range: 8.5 seconds versus 8.4sec for the cheaper models.

Claimed fuel consumption is rated at 6.4 litres per 100 kilometres. You might see close to that on a highway drive, but if you’re primarily city-dwelling like me, then expect higher.

I saw an average of 10.1L/100km during my urban review of the A1 40 TFSI. That was with stop-start engaged the whole time, and the occasional squeeze of the accelerator to test out the claimed acceleration.

Fuel tank size for the A1 is just 40 litres, so if you’re doing what I did with this grade of A1, you can expect to visit the servo every 400km or so.

That aforementioned larger battery is a 63kWh lithium-iron phosphate (LFP) battery, over the 48kWh unit in the Standard Range base variant.

According to GWM’s brochure, the GT’s electric driving range under WLTP is 400km, 20km less than the Long Range and Ultra (and like the acceleration time, for no obvious reason).

With a 400km claimed range and 63kWh battery, the Ora GT should return a power consumption figure of around 15.75kWh/100km, though on test we saw 16.4kWh.

GWM claims charging with 11kWh AC power will take 6.5 hours to jump from 10 to 80 per cent charge, while 80kW DC charging takes 50 minutes to do the same.

You shouldn’t be surprised to know that the A1 40 TFSI feels a lot like a Polo GTI to drive. It’s quick, it’s entertaining, it’s refined… it’s just about 50 per cent more expensive.

That mightn’t matter to you or factor into your considerations. I just want to point out that you can get a car that’s just as good to drive as this one, and still with a premium German brand attached to it, for a lot less.

The A1 does have it’s own spunk, though. It has a more masculine character, more aggressive styling, and more delightful interior design.

But it also has steering that is predictable and easy to judge, helping it feel nimble and grippy. From tight twisty roads to roundabouts, you’re going to be having fun in the A1 if you’re tooling around town. 

It feels planted and grippy - aside from some front-wheel spin during take-offs if the tyres are cold - and you might notice the suspension can be a touch noisy as it pitter-patters over inconsistencies in the road surface, but the ride is firm yet controlled, offering enough comfort over potholed city roads and speed humps for this tester. And there are several of each of those obstacles on my daily drive to work.

The engine is a sweetheart, offering brilliant linearity to its power delivery. It pulls hard from low in the rev range, meaning you’ll be able to zip through traffic without much hassle at all. The powertrain is super responsive to inputs at speed, especially if you put it in Dynamic mode, which also allows you to hear some pops and crackles from the exhaust system. 

That said, there is some vibration, shuddering and hesitation at low speeds, which is a combination of the stop-start system kicking in and out, a small amount of turbo-lag from the engine and some shuffling behind the scenes from the dual-clutch transmission. You might find the lurchy nature of the first-gear take-offs to be a bit hard to get used to, especially if you spend a lot of time in bumper-to-bumper traffic. 

While this is an Urban Guide review focused on city driving, I thoroughly recommend you find a quiet stretch of twisty road outside the city limits. You won't be disappointed.

As is the case with the GT’s outputs and features, there’s nothing to suggest the GT would be fundamentally better to drive than any other variant. Unless all those kids at school were right about red bits making cars go faster.

The Ora’s front-drive layout paired with relatively immediate electric torque delivery, however, means you probably wouldn’t want it to be much more powerful with this particular mechanical setup.

The Ora, as a city car, does its job reasonably well in standard drive modes, though its sport mode is possibly a little too eager for day-to-day affairs - and the way it quite conservatively understeers on corners suggests there’s not much ‘sport’ driving to be done in this cute EV.

The steering itself feels fairly numb (again, fine day-to-day) and becomes heavier or lighter in different drive modes, but with no real advantage - the wheel itself is also a little on the large side.

Its suspension tune is comfortable enough for the low-speed streets on which this car is likely to find itself most often, where most city cars aren’t exactly riding on clouds, though can more obviously start to feel a little underdone on rougher roads at high speed.

It’s not a light car, after all, a hatchback that weighs 1580kg and has a short wheelbase isn’t going to be a dynamic masterpiece, though it does at least feel stable enough through corners thanks to its low centre of gravity.

It’s not going to encourage any heroic driving, but it’s also more likely to deter rather than outright punish any silly behaviour behind the wheel.

The GWM Ora’s safety features are almost all standard across the range, which is great even if you don’t opt for the GT.

This means its seven airbags (dual frontal, side chest, curtain and centre) are all standard, as well as autonomous emergency braking, secondary collision avoidance, rear cross-traffic alert and forward collision warning, lane keep assist, traffic jam assist and even a surround-view parking camera. The Ultra and GT are the only variants with a front parking sensor and auto parking assist.

The features are all there, but some finer tuning when it comes to some driver assistance could be looked at - thus the slightly lower side of the scoring scale for a car that’s ticking all the boxes on paper.

While the VW Polo GTI that this spec of A1 shares plenty with is backed by a five-year/unlimited kilometre warranty plan, the Audi-badged compact hatch still has a lesser three-year/unlimited kay cover. 

The A1 requires servicing every 12 months or 15,000km (just like a Polo), and there’s a pre-pay service pack you can roll into your finance if you so choose.

That service plan covers either three years/45,000km of driving ($1480) or five years/75,000km ($1990). In the case of the five-year plan, Audi is actually better value than the Polo GTI (which costs $2200 for pre-pay). 

Where is the Audi A1 built? You might be surprised to learn the answer is Spain.

Concerned about reliability? Got questions over resale, problems, issues, faults, recalls or something else? Check out our Audi A1 problems page. 

GWM offers a seven-year/unlimited kilometre warranty, as well as an eight-year/unlimited kilometre battery warranty. The former is quite decent for the industry, the latter relatively par when it comes to battery warranties.

Five years or 150,000km of roadside assistance is also included.

The Ora’s first five services, each coming in at 12 month/15,000km intervals, are capped price, all at $99.