Volkswagen Arteon vs BMW 840I

What's the difference?

The value, driving dynamics and appearance are on point for a premium play here. If you can forgo the badge snobbery attached to the German big three, then you'll find lots to like about Volkswagen's Arteon.

If you’re the sort of buyer who wants a car that signifies a lifestyle that is ‘large and in charge’, the BMW M850i Gran Coupe could be just the thing for you. It isn’t as showy as some of its competitors, and mightn’t reach the same levels of excitement as those cars either - but it is a convincing offering in its own right, and a beautiful piece of design at that. 

It's really all about the looks here, and while the Shooting Brake is particularly handsome, the regular Arteon looks premium and polished, too.

VW tells us injecting a bit of sportiness was a key aim here, both inside and outside, and that's particularly true of the R-Line model, which rides on bigger 20-inch alloys, compared to the 19s on the Elegance, with their own bespoke design.

The body styling is more aggressive, too, but both trims get lashings of chrome along the body work, and a sleek, swept-back style that looks more premium than overtly sporty.

In the cabin, though, you can see that this is an important car to VW. The touchpoints are almost all soft to the touch, and it's both understated and tech-saturated at the same time, including the swipe-to-adjust function for the stereo and climate, with new touch-sensitive sections added to the centre console and steering wheel.

It feels, dare we say it, premium. Which is likely exactly what VW was going for...

This could be BMW’s most convincing design in years. I mean, the X5 is predictably handsome, the X3 was unexpectedly muscled, and the less said about the frumpy 1 Series and busy 3 Series (apart from the wagon… drool) the better.

To my untrained but enthusiastic eye, the 8 Series Coupe is a bit too rounded over its rear haunches, and the rear screen is just a little steep - to me, that lets its dimensions down a little. But this. This is gorgeous. 

I mean, you might have questions over the tail-light design, which is a theme across a few BMW models now. But there isn’t as much confrontation between horizontal and vertical graphics for this model as you’ll find one other big Bimmers, like the X7. 

The M850i model has BMW Laserlight headlights, which throw a sharp beam and look menacing in their signature, while the grille and bumper are strong. The stance of the car is prominent - there’s a long body, a long wheelbase, and a long body in general. The standard wheel package consists of 20-inch rims, and they don’t look disarmingly large.

As our images show, there’s a lot to talk about when it comes interior design and finishes, but the cabin doesn’t quite benefit quite as mochas you might think it would from all that real estate. I mean, with dimensions of 5074mm long (on a 3023mm wheelbase), 1932mm wide and 1402mm tall, this is a squat, yet substantial vehicle. It’s just more cramped than you’d think inside.

Interestingly, both body styles share near identical dimensions, with the Arteon stretching 4866mm in length, 1871 in width, and 1442mm in height (or 1447mm for the Shooting Brake).

Those numbers translate to a seriously spacious and practical cabin space, with an acreage of room for backseat riders. Sitting behind my own 175cm driving position, I had heaps of space between my knees and the seat in front, and even with the sloping roofline, plenty of headroom, too.

You'll find two cupholders in a pull-down divider that separates the back seat, and a bottle holder in each the four doors. Backseat riders also get their own air vents with temp controls, as well as USB connections, and phone or tablet pockets on the rear of each front seat.

Up front, the theme of space continues, with storage and cubbies sprinkled throughout the cabin, as well as USB-C connections for your phone or devices.

All that space means a sizeable boot area, too, with the Arteon serving up 563L with the rear seats in place, and 1557L with the back pews folded. The Shooting Brake ups those numbers - thought not any as much as you might think - to 565L and 1632L.

I recall a Mitsubishi designer telling me, once upon a time, that he dreamed of making ‘a big car on the outside with a very small interior’. Maybe he made the jump to BMW, because that’s pretty much the 8 Series Gran Coupe.

There aren’t many other vehicles on the market, of this size, that offer less space inside. The boot capacity, for instance, is just 440 litres. Competitors like the Audi A7 (535L) and Mercedes CLS (520L) easily outdo it - but at least this car has more boot than the Panamera (405L), though the BMW is a smidge bigger. The cargo space is large enough for a couple of overnight suitcases, but you’re hardly going to fit a family of four’s luggage for a week away. 

And while we’re in the “not quite what you’d expect” column, the back seat space is hardly commodious. There’s enough space for me, at 182cm, to sit behind my own driving position, but not without wishing for a bit more toeroom, headroom and knee space. 

The big centre console section eats into the space in the rear, justifying the brand’s “4+1” seating claim, and unpleasantly it has a hard plastic finish to rest your leg against. Getting in and out of the second row isn’t easy for bigger people, and it’s quite a squat down into the rear seat - it really has taken inspiration from its squashy-back-seated predecessor in that regard.

If you have smaller rear-seat occupants, however, there will be catered for with dual ISOFIX and three top-tether points, plus there are air vents with climate controls (quad zone in total), and two USB-C ports as well. There are sun-blinds on the rear windows, too, which is a plus, and there is a pair of cup holders in the fold-down armrest, and map pockets in the seat backs, too. The door pockets are near-useless, though.

The front seats score better practicality, with bottle holders in the doors, bigger and sturdier cup holders, a covered centre storage bin between the seats with a USB-C port, and a wireless phone charger (Qi) with standard USB port in front of the gear selector.

Above that is the weird, very out-of-place quick buttons (1-8) that BMW could easily do away with, and further up are the controls for the climate control (thankfully with hard buttons for fan speed and temperature), and above that is the media screen, a familiar looking 10.25-inch touch display running BMW OS 7.0. 

The screen is quick and crisp, and is backed up by the rotary controller and buttons on in the centre console area. There’s wireless Apple CarPlay (now at no cost for three years), as well as a built-in SIM card for 4G data and access to the BMW Online news and weather stations, accessed through the screen.  

It’s all pretty easy to use, and the sound system is excellent - the standard setup consists of 16 speakers, with DAB+ digital radio, Bluetooth and USB plus the smartphone mirroring tech, provided you don’t have an Android device, as Android Auto is still missing from BMW’s range.

It’s a nice cabin, but I couldn’t help but thinking that I’d want a little more differentiation from the lesser models in the range if I was spending this much. Especially considering the optional cost of the interior trim fitted to our test car - see below for more detail.

No-one could level the accusation of affordability at the BMW 8 Series Gran Coupe, as it’s one of the brand’s most expensive models.

This one, the M850i xDrive Gran Coupe, is the range-topping version for 2020, with a list price of $272,900 plus on-road costs.

Where does that plot the BMW against its rivals? It’s beyond the level that the existing Audi RS7 Sportback was (last sold in 2018 at $261,140), and the Mercedes-AMG CLS 53, which looks like a value offering at $182,740. Also, it splits the difference between and the Mercedes-AMG GT 4 door Coupe variants (GT 53: $251,140; GT 63: $351,640), and could best be considered a contemporary of the Porsche Panamera E-Hybrid AWD ($252,400) or the Panamera 4S ($316,500).

So, look - competitors might matter to you. But there’s a good chance that if you’re shopping for an 8 Series, you’ve already made up your mind that you want the BMW four-door coupe slugger. So here’s what you need to know about it when it comes to equipment.

Standard it comes with the M Sport styling pack, 20-inch M alloy wheels with run-flat tyres and tyre pressure monitoring, adaptive M suspension with active roll stabilisation, 395mm M brakes, BMW Laserlight headlights, BMW Night Vision infrared camera with pedestrian detection.

Luxury touches include soft close doors, semi-autonomous parking, panoramic glass sunroof (front opening, rear fixed), keyless entry and push-button start and electric auto tailgate, heated and ventilated front seats with electric adjustment including lumbar and bolster, leather seat trim, a 16-speaker harman/kardon sound system, 10.25-inch media screen with gesture and voice control, 12.3-inch digital instrument display, full colour head-up display, ambient lighting and rear sun-blinds. 

You’re getting a lot for your money, though our tester had a couple of extras. Metallic paint is included, but no the Frozen Bluestone matte finish our car had ($2600), and the interior piano black trim elements cost $200, as well. Plus the Full Leather Merino finish in Ivory White and Night Blue - that box cost $10,200 to tick. All told, the price as tested before on-roads was $285,900. 

There are two drivetrains on offer here — the 140TSI with front-wheel drive in the Elegance, or the 206TSI with all-wheel drive in the R-Line.

The former's 2.0-litre turbo-petrol produces 140kW and 320Nm, which is enough for a sprint to 100km/h in around 7.9 seconds.

But the lust-worthy engine tune is definitely the R-Line, in which the 2.0-litre turbo-petrol ups the grunt to 206kW and 400Nm, and drops the sprint time to a brisk 5.5 seconds.

Both pair with VW's seven-speed DSG automatic.

If you’re going for the M850i, you’re getting the big bopper engine. It’s a 4.4-litre twin-turbo V8 petrol engine, and it isn’t short on horsepower.

The outputs for this engine are 390kW of power (at 6000rpm) and 750Nm of torque (from 1800-4600rpm). Hardly numbers to sneeze at.

And the performance figures are exceptional, too: the claimed 0-100 km/h time is just 3.9 seconds. That’s because there’s the traction of BMW’s xDrive all-wheel drive system, and shifting gears is an eight-speed automatic transmission.  

For what it’s worth, your humble reviewer saw a 0-100km/h time very close to that (4.2sec). 

The quoted kerb weight for this model is 1995kg.

Volkswagen says the Arteon Elegance will need 6.2L per hundred kilometres on the combined cycle, and will emit 142g/km of C02. The R-Line needs 7.7L/100km on the same cycle, with emissions pegged at 177g/km.

The Arteon is fitted with a 66-litre tank, and a PPF or petrol particulate filter, which strips some of the nasties out of the vehicle's emissions. But, VW says, it's “very important" that you only fill your Arteon with premium feel (95RON for the Elegance, 98RON for the R-Line) or you risk shortening the life of the PPF.

You can’t really expect a big V8 beast like this to be a fuel miser, and it isn’t.

The claimed consumption is 10.7 litres per 100 kilometres. Which is alright, honestly, given the sheer volume of car you’re driving. 

But on my test - which consisted of more than 300km of mixed driving, including days of city commuting, some twisty mountain driving, and all the freeway floundering to get there - I saw an at the pump real-world figure of 15.4L/100km.

That’s not very efficient, and it’ll be expensive to run on the daily — yet the argument could be made that if you’re spending this much on a car, fuel costs won’t matter much to you. But with a small fuel tank capacity of 68 litres, it could become a little inconvenient as you’ll be seeing a lot of your local servo.

Full disclosure: we only spent time behind the wheel off the R-Line variant for this test, but even still, I feel pretty comfortable suggesting that it's the punchy powertrain you want.

Surely the very first hurdle any company hoping to play with the premium-brand big boys must clear is that of easy, effortless momentum? It's difficult to feel like you've made the premium choice when you're engine is straining and striving under acceleration, right?

And on this, the Arteon R-Line shines, with plenty of power underfoot whenever you need it, and a delivery style which means you rarely, if ever, fall into a hole waiting for the power to arrive.

For mine, the suspension might be a touch too firm for those seeking a truly wafting drive experience. For the record, it doesn't bother me — I always prefer to know what's happening underneath the tyres than be entirely removed from the experience — but a result of this sporty-feeling ride is the occasional registering of bigger bumps and road imperfections in the cabin.

The flip side of the firm(ish) ride is the ability for the Arteon - in R-Line guise - to swap personalities when you engage its sportier settings. Suddenly there's a snarl to the exhaust that's absent in its comfortable drive modes, and you're left with a vehicle that tempts you to head for a twisting back road to see what it's about.

But in the interests of science we instead headed for the freeway to put the Arteon's autonomous systems through their paces, with the brand promising Level 2 Autonomy on the highway.

While the technology still isn't perfect — some braking can occur when the vehicle's not entirely sure what's happening ahead of it — it's also pretty impressive, taking care of the steering, accelerating and braking for you, at least until you're reminded its time to put your hands back on the wheel.

It's also bloody big, the Arteon, with more space in the cabin - and especially the backseat - than you might be thinking. If you have kids, they'll be positively lost back there. But if you cart adults on the regular, then you'll hear no complaints.

It’s an impressive thing, this M850i xDrive Gran Coupe. But I’m just not sure who it’s trying to please.

It’s not the sort of German monster coupe-sedan that grabs you by the scruff of the neck and throws you around with its mammoth acceleration. Not unless you poke it and prod it and make it really angry.

And that might be exactly what you want to do - put it in Sport mode, sling the shifter across to sport or manual mode, hear the exhaust open up from a pursed-lip tongue-click to an open-mouth growl. 

You’ll push hard on the accelerator, watch the tacho needle jolt to the redline, and if you’re in auto mode you’ll feel the transmission whipcrack as it shifts rapidly up through the gears as you’re shoved back into your seat. Before you know it you’ll be in licence-loss zone, and you won’t have even made the tyres chirp - that’s how immense the traction from the all-wheel drive system is.

You’ll brake hard into a sharp bend, and you’ll feel the front end dip and the body of the car change direction more readily than you’d think given its size as you turn in. The steering response will meet your expectation, with rapid reaction to adjustments mid corner. And the Active Roll stabilisation system will mean you’re not being thrown around in your seat, because it’s sitting flatter and truer than you might have expected - you’ll notice how it works extremely well in conjunction with the car’s torque-vectoring-by-braking system. There’ll be little weight shift or body roll to be counteracted, and that’ll inspire you to push it even harder.

Put it in manual transmission mode and you’ll rejoice that it won’t overrule you and shift up, but you’ll also feel shortchanged because it gets to the end of its limit very quickly. And when it hits redline, it emits a breathless little cough rather than a “oh maybe I should stop” rev-bounce noise.

But, if you’re like me, you might be doing all this with a niggling thought in the back of your mind that, while this car is technically really good and it’s a clinical performance car, you might just think to yourself, “I’m not having as much fun as I thought I would”.

A Mercedes-AMG would be more fun; it’d be more raucous, more of a muscle car experience. An Audi RS7 (at least the previous one) would be noisier, brasher, more theatrical than this car. And likewise, a Porsche Panamera - no matter the model you go for - would be more entertaining in the bends.  

Maybe it’s just a bit too predictable - and maybe that’s a result of this car being honed for drivers who will spend more time on the Autobahn than anywhere else. I have to say, there are much, much worse (and slower) ways of getting from A to B, and the highway cruising comfort of the M850i Gran Coupe was what impressed me most. 

It’s also surprisingly adept at urban driving duties, coping well with unpleasant city surfaces, though potholes can still upset things because of the stiff-sidewalled run-flat tyres. The suspension does an exceptional job otherwise, however, and I switched between the Adaptive drive mode and Comfort mode for my commuting duties. Both proved comfortable and controlled.

The M850i is by no means a failure when it comes to fulfilling the expectations you might have of a luxury sports sedan of this size. In fact, it’s close to a distinction. But I just can’t help thinking that it’s not as much an ‘M car’ as that M850i badge might have you believe it should be.

The safety equipment fitted to the BMW M850i Gran Coupe as standard is extensive - but this model has not yet been tested by ANCAP or Euro NCAP, so there’s no safety rating or crash test rating available.

Standard equipment includes BMW’s Driving Assistant Professional system with adaptive cruise control with stop and go in traffic, auto emergency braking with pedestrian and cyclist detection, front and rear cross-traffic alert, lane keeping assist with steering input, blind spot monitoring, “crossroads warning and evasion aid” which can help you steer away from potential danger more easily. 

There’s also a comprehensive camera suite with a reversing camera, surround view and forward view camera setup which can adjust based on what part of the parking manoeuvre you’re up to. Plus if you get stuck, the reversing assistant system can remember the last 50 metres you drove and get you out of the spot. There’s also a thing called Active Park Distance Control rear, which will apply the brakes when you’re reversing if it thinks you’re getting to close to an impact.

There are six airbags - dual front, front side and curtain - with no rear side airbag protection, which seems odd in a car at this price point but is likely down to packaging.  

The Arteon is covered by VW's five-year, unlimited-kilometre warranty, and will require servicing every 12 months or 15,000kms. It will also get VW's capped price servicing offer.

BMW backs its cars in Australia with a three-year/unlimited kilometre warranty.

You may be confused if you head to the BMW site and see that M models and 8 Series models aren’t covered by BMW’s pre-pay capped price servicing plan (as I saw when testing this car), but CarsGuide can confirm that the 8 Series is indeed covered - unless it’s the real M8, not this M850i jigger. 

BMW Australia has clarified that the Service Inclusive pack for five years/80,000km of maintenance cover is $2490 for Basic cover (no brakes/pads, no wiper replacement), or $5641 for the more comprehensive Plus pack. Hardly affordable, but nor’s the car. 

The company uses a condition-based servicing program, too - there are no set service intervals, but the car will tell you when it needs maintenance based on how you drive it.

For what it’s worth, we ran the numbers on resale value using Glass’s Guide predictive analysis tool, and after three years/40,000km the expected retained value for this version is approximately 66 per cent - which is impressive.