Toyota RAV4 vs Ford Tourneo Custom

What's the difference?

VS
Toyota RAV4
Toyota RAV4

$45,990 - $66,430

2026 price

Ford Tourneo Custom
Ford Tourneo Custom

$57,987 - $80,940

2025 price

Summary

2026 Toyota RAV4
2025 Ford Tourneo Custom
Safety Rating

Engine Type
Inline 4, 2.5L

Inline 4, 2.0L
Fuel Type
Unleaded Petrol/Electric

Diesel
Fuel Efficiency
4.8L/100km (combined)

0.0L/100km (combined)
Seating
5

8
Dislikes
  • Price hikes
  • Needs ANCAP rating
  • Divisive styling

  • Side window blind spot
  • Huge, unassisted tailgate
  • Fiddly manual gear selection
2026 Toyota RAV4 Summary

This is probably the most important new car launch of the year.

The 2026 Toyota RAV4 needs to be bang-on exactly what customers want, because it’s not only Toyota’s most popular model globally, it was the most popular new car in the world last year.

It’s also Toyota Australia’s second-most popular model behind the Toyota HiLux the highest-selling non-ute in the nation.

Crucially, The HiLux has just been launched in a new generation albeit not a revolutionary change, and it somewhat overlaps with the generation changeover of the RAV4.

Toyota is also facing a significant sales dip, the first quarter of sales for the brand in 2026 is down 23 per cent compared to the same time last year. It’s a bigger dip than the industry as a whole, as its market share is down from 19.9 per cent to 15.7 per cent in the same periods.

The new RAV4’s launch must bring strong sales as the vast majority of the brand’s dip is thanks to the mid-size SUV’s changeover.

But as well as an influx of new competitors, the RAV4 must also contend with a lack of ANCAP safety rating for its first few months on sale.

@carsguide.com.au The 2026 Toyota RAV4 is here and it looks like this… sort of. #toyota #rav4 #toyotarav4 #cartok #fyp ♬ original sound - CarsGuide.com.au

Has Toyota done enough to convince Australia its family SUV is still worthy of its position as the best-selling passenger car getting around? We headed to its Australian launch in Tasmania’s north to find out.

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2025 Ford Tourneo Custom Summary

This idea hasn’t always worked out too well. Take a parcel-van (in this case the Ford Transit Custom) strip out the rubber matting and cargo barrier and bolt six or seven seats into what was the load area. Sure, the original vehicle to use this concept, the Volkswagen Kombi way back in the 1950s, got away with it, possibly because there wasn’t anything better around.

Ford has plenty of history with this notion, too. The first Transit of 1965 was also available as a mini-bus, but worked okay because the Transit itself was such a car-like departure from the commercial-vehicle norm.

Things didn’t go so well for Ford in the early 1980s, however, when the Econovan-badged parcel van it shared with Mazda (the E2200) was fitted with eight seats, given some fuzzy velour trim and dubbed the Spectron. And it was dreadful. In fact, so bad, that it made the contemporaneous Mitsubishi Nimbus and the even more forgettable Nissan Prairie seem like vastly superior alternatives to the job of moving people. Only because they were.

Early versions of the Spectron retained the Econovan’s crude suspension, wheezy (and fragile) little engines and even the tiny dual rear wheels that entirely deprived the vehicle of any traction. In fact, dreadful doesn’t even cover it.

So you can see why Ford might be a bit antsy about me referring to the new Tourneo (a badge that has been around in Europe for decades) as a Transit Custom with extra seats and windows. Yet that kind of sums it up (up to a point, anyway). Luckily, the Transit Custom itself is a pretty sorted thing these days, so maybe Ford has nothing to worry about. Maybe…

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Deep dive comparison

2026 Toyota RAV4 2025 Ford Tourneo Custom

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