What's the difference?
For over a decade, the Mazda3 has been part of a three-way battle for supremacy in the Australian small car market. The 2004 original threw the felines among the flying rats when launched, transforming the then-dowdy 323 into a stylish, well-equipped, and well-priced contender for Toyota's segment-dominating Corolla, and later, Hyundai's value-packed i30.
In 2017, the battle is still raging. Late 2016 saw a mild update to Mazda's flagship hatch and sedan range to add a few bits and bobs to the its already finely-judged specification. The Corolla stayed pretty much the same, and just this month Hyundai dropped what is now an annual tradition, an absolute cracker of a new car. This time, the all-new i30.
As you can see, Mazda has never had it easy, and it's a testament to the 3's quality, style and ever-growing reputation that it continues to hold its own in the top three.
If you will indulge me, I'd like you to cast your mind back to the mid-90s. If you're too young, ask your parents or Google to do the same.
Have a peek at the pretty but not especially amazing 323 Astina. Some folks call it a four-door coupe, but it's a sedan. It was not nearly as attractive as the more adventurous hatchback.
The 323 went dull for almost a decade and then when the 3 arrived, it was the sedan that I thought was the looker. Sure, they weren't completely different like the old days, but the proportions were nicer and it was just a better thing to look at.
Then along came the most recent fourth-generation 3, the BP. The hatch, I think, is the gorgeous one while the sedan is a more sober. And while still made of lovely proportions, it seems to have been... flattened a bit.
Thorough as we are here at CarsGuide, I spent a week with the new sedan to ponder not only its looks, but whether it's much different to the hatch.
The 3 is a car that will satisfy growing families, couples or a sole driver who likes a bit of space or a bit of metal around them. While the Neo is a bargain basement starter, competition around that price point comes thick and fast from Japanese and Korean rivals, with Euros not far behind in the form of VW and Skoda. Like I said, it's a tough market.
The pick of the bunch is the Maxx, with all of the good safety gear and an options list so short it's not worth bothering with. The rest of the range features largely cosmetic bits and pieces that are perfectly fine but not fundamental to the experience.
The new 3 sedan is just as good as the hatch, but different. Mazda has gone out of its way to make the two body styles look different enough to cover more than a few bases. This works on a global scale - the Chinese market absolutely loves a sedan but in Australia, the 3 sedan only accounts for around 10 percent of sales.
The new 3 really is something else - it looks feels a heck of a lot more expensive than it is (especially in Soul Red), drives beautifully without being startling and in the case of the sedan, rides very comfortably indeed.