What's the difference?
Mazda has done a top job of capturing the minds of Australia's car buyers with its strong 'Kodo' design language.
It's a genius move. Everything from an almost $70,000 top-spec CX-9 to this car, the sub-$20k Mazda2 - the cheapest vehicle Mazda sells - share a familiar face, delicate bodywork and classy trim.
Look closely, though, and there are some chinks in this little car's attractive armour. What should be a fleet-special appears to flounder in the face of the Hyundai Accent, a car so old it's about to be de-commissioned.
So, are the fleets on to something? Even at this bargain-basement price, is the Mazda2 Neo a tall order? A bait and switch, if you will, for the apparent crowd favourite - the up-specced Maxx.
Stick with me, and we'll find out.
If you will indulge me, I'd like you to cast your mind back to the mid-90s. If you're too young, ask your parents or Google to do the same.
Have a peek at the pretty but not especially amazing 323 Astina. Some folks call it a four-door coupe, but it's a sedan. It was not nearly as attractive as the more adventurous hatchback.
The 323 went dull for almost a decade and then when the 3 arrived, it was the sedan that I thought was the looker. Sure, they weren't completely different like the old days, but the proportions were nicer and it was just a better thing to look at.
Then along came the most recent fourth-generation 3, the BP. The hatch, I think, is the gorgeous one while the sedan is a more sober. And while still made of lovely proportions, it seems to have been... flattened a bit.
Thorough as we are here at CarsGuide, I spent a week with the new sedan to ponder not only its looks, but whether it's much different to the hatch.
My advice is this: If you love the Mazda2 aesthetically, which is totally understandable, spend the extra money on a Maxx.
The Neo might have the Mazda hallmarks - a decent engine, good handling, killer looks and standard safety gear - but it's the extra multimedia and better-quality trim in the Maxx that make it more sense for your dollar.
If you're aiming for under $20,000, also consider a Suzuki Swift GL Navi, which can be optioned with better safety or a Hyundai Accent, which has a bigger boot.
The new 3 sedan is just as good as the hatch, but different. Mazda has gone out of its way to make the two body styles look different enough to cover more than a few bases. This works on a global scale - the Chinese market absolutely loves a sedan but in Australia, the 3 sedan only accounts for around 10 percent of sales.
The new 3 really is something else - it looks feels a heck of a lot more expensive than it is (especially in Soul Red), drives beautifully without being startling and in the case of the sedan, rides very comfortably indeed.