What's the difference?
Sole traders, SMEs, transport companies and corporate fleets are potential customers LDV is aiming at with its new eDeliver7 electric van range, which competes in Australia’s mid-sized (2.5-3.5-tonne GVM) commercial van segment.
The Chinese manufacturer claims the eDeliver7’s combination of quiet operation, reduced maintenance costs, no battery impact on cargo space and, critically, more competitive pricing is ideal for businesses looking to build ‘sustainable’ fleets.
As the number of battery electric van offerings continues to grow, we recently spent a week in one of the new eDeliver7 variants to see if it can offer a viable alternative to diesel powertrains that traditionally dominate this competitive market segment.
Meet the IM6 Performance, “presented by MG”. And that last bit’s important, because while it’s marketed and sold by the Chinese mainstream player, it really is unlike any other MG going around.
Think of it as like a Lexus to Toyota, or an Audi to Volkswagen, with the Chinese brand going premium, and seemingly making a direct play for Tesla’s fan base. How so? Well, there’s only two models in IM line-up (sound familiar?) with the IM6 a rival for the Model Y, and the IM5 (which we’ve also tested) a competitor to the Model 3.
The IM6 is spacious, pretty sumptuous and ridiculously fast. And it offers up some features I’ve only ever really seen in high-end German metal. But it’s also got some quirks.
So, can MG run with the big dogs of the premium car world with the IM6 Performance? And should Tesla be worried? Let’s find out.
Thereβs room for improvement, but that room is getting smaller. For urban daily fleet or solo operation, using the convenience of back-to-base overnight charging, it offers a compelling alternative to diesel in terms of real-world driving range, performance, payload, warranty/servicing costs... and zero tailpipe emissions.
A super solid first outing from the IM brand. Don't let the pricing fool you, there is still bang for buck on offer in the IM6 Performance, even if it at times feels a bit too digital for my tastes.