Kia Seltos vs Jaecoo J7

What's the difference?

Kia’s updated Seltos is more expensive than the previous version but it's better as well.

The entry grade no longer has hubcaps and gets alloy wheels, all grades have directional air vents in the second row, the jerky dual-clutch auto is gone and an excellent regular eight-speed auto has arrived, plus there’s more safety tech and modern displays screens.

What hasn’t changed is the Seltos’s size. It’s a big, small SUV, that’s easy to park in tight spaces but roomy inside even for tall, awkward humans like me. 

The sweet spot in the range is the Sport+ with the 1.6-litre engine, if only it had the LED headlights that only come on the GT-Line.

Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.

Based on our initial drive I certainly think the J7, especially the SHS Summit, does make a pretty compelling case to be on the consideration list for anyone looking to buy a mid-size hybrid SUV - plug-in or not.

It has a polished design, loads of tech and a fuel-efficient powertrain that provides adequate performance. But the real selling point is the price, which undercuts its key rivals to ensure it has your attention, especially in these days of increasingly expensive family vehicles.

And while the J7 certainly has appeal to design-oriented buyers and people that want something ‘cool’ or just different, the value it offers gives it mainstream appeal.

Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.

This updated Seltos has had a few styling tweaks, too. The grille is taller and  there’s a new headlight design which on the GT-Line is stunning with its LED running lights.

The rear of the Seltos has been restyled as well, with a new tail-light design and again on the GT-Line there’s an LED strip which runs between them.

The Seltos is pretty big for a small SUV. At 4.4m long it’s bigger than a Hyundai Kona and a Honda HR-V and about the same size as a Nissan Qashqai and Corolla Cross.

What’s good about that is you’re getting more space inside with a package that’s still smallish on the outside.

If you think the Seltos’ look is familiar, then I agree. The Honda HR-V and Haval Jolion have very similar tail-light designs and the profile follows many of the same styling cues of the Toyota Corolla Cross.

To my eyes, though, I think the Seltos is the more refined looking of its peers with a more modern and interesting interior.

Speaking of which, keep in mind that the top-of-the-range GT-Line’s cabin is far more fancy than the interior of the entry grade S. The GT-line’s large double digital displays are impressive and the buttons around the shifter for seat heating and ventilation are replaced with blank plastic panels in the S. 

Hard plastic armrests were another of my gripes about the previous entry grade Seltos, too.

Still all cabins have a premium look even if the feel isn’t luxurious throughout on all grades. 

Design is an interesting subject to discuss with the J7, as it manages to simultaneously have a bold and distinctive look from some angles and yet has clearly been inspired by some other, more famous, premium brands from others.

To be blunt, from certain angles - namely the side profile and rear three-quarter - the J7 could be mistaken for a Range Rover Evoque at a distance. Obviously taking inspiration from rivals is nothing new in the car industry and the Jaecoo designers have also managed to give the J7 its own look when you get a bit closer and notice the details.

The most noticeable of these is the ‘waterfall-like’ grille, that the brand says symbolises “the life force of nature”, but also gives it a front profile that can’t be mistaken for anything else. Especially with the prominent ‘Jaecoo’ badge large and proudly placed in the middle of the grille - leaving you in no doubt what this is.

Overall, I’d call the exterior look of the J7 cohesive and leaving a more premium impression that what we’ve seen with Chery.

Inside, Jaecoo has followed the modern trend of going digital, with a small digital instrument display and then a larger central touchscreen. It provides a clean, modern look that leaves a good impression.

The Jaecoo designers also focused their attention on the touchpoints, elements like the door handles and arm rests, to try and give them a more premium feel. The trims used inside are also a cut above what we’ve experienced on other Chery models, and while not at a true luxury level, do stand out for what is a mainstream SUV.

One other major element of the SHS interior design worth mentioning is the central console, between the front seats. That’s because it’s unique in the SHS, offering a completely different layout to the petrol-powered models. The SHS moves the gear selector to the steering column, freeing up more small item storage space and cup holders, as well as a split-opening central storage box (instead of a rear-hinged one).

Some small SUVs are seriously small, which might be fine for some, but if you’re hoping to also have enough space for passengers in the back seats, and a boot which can carry plenty of luggage then the Seltos is a good choice.

Even at 191cm tall I had more than enough room to sit behind my driving position with good headroom back there, too.

Cabin storage is also good with door pockets front and rear, and a deep centre console box. As for cupholders there are two up front on all grades, while the Sport+ and GT-Line get two more in the second row fold-down armrest.

Boot capacity depends on if you’ve requested a full-sized spare wheel or the space-saver spare. With the space-saver you’ll have more room at 469 litres, while the full-sized wheel under the boot floor will leave you with 433 litres. That’s still decent for the class.

The new Seltos has directional air vents for back seat passengers which is a win (motoring journalists had been complaining about the lack of them for years) and there are also two USB ports (Type-C) for the second row along with another two for those in the front, plus a 12V outlet.

From a space perspective the J7 offers up reasonable room for an SUV of this size, but falls short of the class-leaders in a few key areas. The front seats are nice and comfortable, and while the rear seats are well-appointed (with air-con vents and USB inputs) space is adequate rather than generous.

The same can be said about the boot, at least on the SHS grade. It’s on the smaller side for an SUV of this size, measuring 500 litres, compared to 542 litres offered by the RAV4 and 574 litres in the Sealion 6. And it’s even more disappointing when you factor in the lack of a spare wheel, with only a tyre repair kit under the floor.

Thankfully the 4WD offers the same space (500L) but gets a full-size spare, while the 2WD models have a claimed 584L and a temporary spare. 

As for the technology, the decision to go for the one big central screen for all infotainment provides a hi-tech, clean look but it does lead to some obvious compromises.

Namely, the lack of any physical buttons (save for the hazards, unlocking and EV function) is disappointing from a user experience perspective. As many brands have found, screens have a ‘wow factor’ and save on the cost of buttons but are more challenging to operate when you’re on the move and that’s the case with the J7.

Obviously having Apple CarPlay or Android Auto makes for a familiar experience, but if you have to dive into the extensive Jaecoo-specific menus it can become difficult and distracting.

The J7 line-up will consist of four grades initially, the 2WD Core, 2WD Track, AWD Ridge and SHS Summit, with the choice of two powertrains.

The range will begin at just $34,990 drive-away for the 2WD Core and $37,990 drive-away for the 2WD Track. These are powered by a 137kW/275Nm 1.6-litre turbocharged four-cylinder petrol engine paired to a seven-speed dual-clutch transmission and powering the front wheels.

The AWD Ridge is priced from $42,990 and has the same 1.6-litre engine, with the same performance but obviously powering all four wheels. The range is topped by the SHS Summit, priced from $47,990 drive-away. 

For context, the Toyota RAV4 Hybrid (which isn’t a plug-in) is priced between $42,260 and $51,410, while the BYD Sealion 6 PHEV starts at $48,890 - so it’s clear where Jaecoo is hoping to woo buyers from.

Standard equipment on the J7 Core includes 18-inch alloy wheels, LED headlights, LED daytime running lights, a 10.2-inch digital instrument display and a 13.2-inch infotainment touchscreen, which incorporates wireless Apple CarPlay and Android Auto. The Track trim level adds a power tailgate, front parking sensors, 360-degree surround-view monitor, heated front seats, ambient lighting, dual-zone climate control, plus a wireless smartphone charger and an eight-speaker Sony sound system.

Stepping up to the AWD Ridge brings torque vectoring all-wheel drive, 19-inch alloy wheels, a full-size spare, a panoramic sunroof, heated and ventilated front seats, in-built dashcam and a 14.8-inch infotainment touchscreen.

The SHS Summit matches much of the specification of the Ridge, but gets unique 19-inch ‘aero’ alloy wheels, a head-up display and perforated synthetic leather seats.

All models are equipped with ‘Hello Jaecoo’, the brand’s voice-activated assistant.

The Seltos range has two engines to choose from: a 2.0-litre four-cylinder petrol engine making 110kW/180Nm and a 1.6-litre turbo-petrol engine producing even more grunt at 146kW/265Nm.

The 2.0-litre engine comes with a CVT which is a type of automatic transmission and the 1.6-litre engine has an eight-speed auto.

CVT stands for Continuously Variable Transmission and some people (me included) find the droning they cause the engine to make to be annoying. They also come with a feeling of less acceleration. 

The good news is the eight-speed auto that comes with the 1.6-litre is a great transmission with smooth shifts and a sporty nature that matches the punchy engine. 

This eight-speed auto is welcome because it also replaces the jerky dual-clutch transmission that had been paired with the 1.6-litre engine in the previous Seltos.   

All-wheel drive is only available with the 1.6-litre engine while front-wheel drive comes solely with the 2.0-litre.

So, if you’re after great acceleration and better traction then the 1.6-litre is the way to go. If you’re not after a sporty driving experience then the 2.0-litre engine will suit you, and it costs less.

The J7 range has a choice of two powertrains, an internal combustion engine and the plug-in hybrid.

The 2WD and AWD are powered by the same 1.6-litre turbocharged four-cylinder petrol engine that makes 137kW and 275Nm. It’s paired to a seven-speed dual-clutch transmission, with the only major difference between the two models (obviously) being the driven wheels.

The SHS combines a newly-developed 1.5-litre four-cylinder turbocharged petrol engine, which makes 105kW, with a 150kW electric motor and a single-speed transmission.

Despite the electric motor, the SHS isn’t what you’d call ‘fast’ with a 0-100km/h time of 8.5 seconds, which the 2WD can reportedly better by taking just 8.1 seconds.

The smaller engine actually uses more fuel, but not a great deal more. Kia says the 1.6-litre engine with all-wheel drive uses 7.4L/100km after a combination of open and urban roads. The 2.0-litre engine according to Kia will use half a litre less at 6.9L/100km.  

Both engines only need 'standard' 91 RON petrol, too - that’s the cheap one.

Where is the hybrid variant? Good question. The answer is, there isn’t one. And neither is one coming, I’ve asked. That’s disappointing considering the Corolla Cross comes with a hybrid version of each grade in its line-up.

It’s for this reason the Seltos range scores a lower mark for fuel efficiency.

The SHS is equipped with an 18.3kWh lithium-iron-phosphate battery that provides a claimed 90km of electric-only driving range and helps the J7 achieve a claimed fuel consumption figure of just 1.0L/100km.

Jaecoo also quotes an EV-only range of up to 106km, but that is on the NEDC cycle, which is not as relevant for real-world driving than the WLTP test cycle that returns the lower figure. Even with the lesser number, 90km of EV-only driving will be more than enough for most people to do their daily commutes.

Jaecoo claims the SHS has a theoretical driving range of 1200km, thanks to its 60-litre fuel tank. However, to achieve that economy you need to run the J7 in its hybrid state, so somewhere closer to 1000km is more realistic - if you have a really light right foot.

As for the petrol-only models, the 2WD uses a claimed 7.0L/100km and the AWD 7.8L/100km.

The Kia Seltos has two personalities. The laid back Seltos with a 2.0-litre engine and the enthusiastic sporty Seltos with the 1.6-litre engine.

Regardless of which Seltos you pick, the ride is comfortable, the handling is good, and the steering is excellent. 

Kia says it's worked to make the Seltos’s cabin more insulated from road noise, but having driven it on country roads for hours I think it could do with more sound dampening.

If you’re considering the Sport+ grade and are not sure if the $3500 premium for the 1.6-litre engine is worth it, my answer would be absolutely, if you can afford it.

That 1.6-litre turbo petrol is a great engine and the new eight-speed transmission is excellent. Even as a daily driver I think anybody would enjoy driving this version of the Seltos more, and for those who like sporty driving then it’s definitely the powerplant for you.

This is one area where the entire Chinese car industry, not just Chery/Jaecoo, have a ways to go to become not only competitive but genuinely stand out. Dynamically the J7 is average, not bad, just very ‘mid’ as the kids say. It doesn’t do anything particularly badly, but nor does it do anything particularly well.

The steering is nice and light, which will be good for navigating traffic and car parks, the ride lacks control but isn’t uncomfortable and the performance of the SHS powertrain is smooth but not spectacular, at least from a performance perspective.

This might sound like a ‘motoring journalist’ argument, but we’ve seen in the past when brands, specifically Hyundai and Kia, hired local experts to fine-tune the ride and handling of vehicles it resulted in a better experience and helped translate into sales.

With some more fine-tuning to improve the ride, and therefore the comfort, the J7 could be near the top of the class not only in terms of value but also the driving experience.

Safety across the range includes autonomous emergency braking (AEB), adaptive cruise control and lane departure warning. However, notably the 2WD Core is equipped with seven airbags, but the Track, Ridge and SHS models all have an additional driver’s knee airbag, something to be mindful of if you’re on a budget.

However, having active safety systems, and having active safety systems that are well-calibrated and usable are different things, especially given the sub-par experience we had with the Chery Tiggo 4 Pro and its erratic lane keeping assist.

Thankfully, part of the more premium Jaecoo experience is a smoother, better calibrated safety system. The lane keeping was much more capable of holding the J7 in the centre of the lane, providing a more seamless driving experience.

The driver attention system also seemed well calibrated, capable of tracking eye movement through sunglasses, and didn’t seem as hyperactive as many of these systems can be.

However, given the complex nature of the central infotainment screen, there is a chance you’ll set the attention alert off if you have to start looking through the various menus. That’s obviously a good thing, to keep your eyes on the road, but adding some physical buttons for the air-con and stereo would feel like a better, safer solution.

The J7 hasn’t been crash tested by ANCAP but Chery’s previous models have received five stars, so anything less would be a shock result given the premium positioning of the brand. Chery knows which boxes ANCAP likes ticked, so don't be surprised if it gets top marks from the safety body.

The Seltos is covered by Kia’s seven-year, unlimited-kilometre warranty. 

Servicing differs between the two engines.

A Seltos with a 1.6-litre engine needs to be serviced every 12 months or 10,000km and over seven years the average service cost comes to $497 per year.

A Seltos with the 2.0-litre engine needs to be serviced every 12 months or 15,000km and over seven years the average service costs comes to $434 per year.

Capped price servicing is good, but the prices can get higher than $600 for some visits.

Jaecoo is giving would-be buyers every reason to take a chance on a new name. The J7 will be covered by an eight-year warranty, which again, adds to the premium experience as that’s an extra year to what Chery offers.

Jaecoo is also offering eight years of capped-price servicing and roadside assistance for J7 buyers. The vehicle will require annual services, but you’ll be paying $3372 to keep the SHS maintained those first eight years. 

Naturally, the less-complex 2WD and 4WD models are slightly cheaper, with the 2WD servicing tallying $2952 and the 4WD setting you back $3332.