What's the difference?
There are plenty of reasons why you should still consider a mid-sized sedan like the Kia Optima. I’m sure there are… just let me think about this for a sec…
Okay, so this part of the market is dying. A decade ago, sedans like this were really popular, but now there are heaps of alternative options. Yep, people are going for mid-sized SUVs rather than mid-sized sedans like this.
But that doesn’t mean models like the just-updated 2018 Kia Optima are without their reasons for being. I’m just not sure the facelift has made it more appealing to look at…
There is nothing quite like a car company occasionally building a car that could be considered a risk. And there are all kinds of risks in the car business - the market isn't ready for that car, people don't identify your brand with this or that type of vehicle, the list goes on. And it's long. It's very easy for me to sit on the sidelines and say, "Pft, what were they thinking?" Few cars land on your driveway without years of thinking having already gone into their development.
The Kia Stinger is the kind of car that would have caused lots of thinking and plenty of hand-wringing at Kia HQ in Korea. Not because it was a bad idea - it wasn't. Not because it's a bad car - it is, in fact, the opposite. And not because SUVs have already changed the way we look at cars - Kia has done well out of that.
It's just that Kia has never produced a car like the Stinger. A five-door coupe-sedan, rear-wheel drive and with a focus on driver dynamics. Most of us know very well how the Stinger GT burst on to the scene in a blaze of well-deserved glory. It's not all about the GT, though. There's a whole range of Stingers and just below that very accomplished sports sedan is the Stinger GT-Line.
If you travel long distances, want a good amount of space and don’t want to pay big bucks for a new car, then yeah, maybe there is a reason sedans like this will hang around for a while longer.
Sure, the appeal of sedans mightn’t be as strong as it once was, but models like the Kia Optima prove they still have a reason to exist.
The Stinger GT-Line is a great machine. It looks good, feels good to drive and while it's not the cheapest large sedan, it's also not a Camry. With a strong European vibe, it's a nice bridge between boring-dependable and out-of-reach European. Boasting a strong link to Europe in its chassis DNA, it has it all apart, maybe, from the badge.
But Kia has a habit of doing unexpected things and the Stinger was a bold move worth making just for the halo effect of having such a cool car in the range. It has done good things for the company's reputation, as though the rest of the range isn't proof already.